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2023 Real Estate Marketplaces Report

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    Report

  • 130 Pages +
  • December 2023
  • Region: Global
  • AIM Group
  • ID: 5230090

Everything in one location - the rise of the 'super app'

Volatility remains, but marketplaces are managing. Some are really killing it, while others are barely eking it out. What’s caught our attention, and should grab yours, are the rise of the “super apps.”

What that looks like, along with more trends and insights in this 130+ page report, await you and your journey to help transform your business:

  • Trends: New approaches to financing, enhanced searches and the rise of the super apps
  • Company Spotlights: CoStar, Ingatlan, Rightmove
  • Companies to Watch: REW and Sidespace
  • Top 50: The largest real estate marketplace and classified sites worldwide
  • Top 40: The 40 highest-revenue real estate marketplaces worldwide
  • Leading real estate marketplaces / classified companies in 66 countries, from A(rgentina) to Z(imbabwe)

Table of Contents


Executive summary
Industry trends
  • The rise of the real estate “super app”
    • Marketplaces want to bring services together to facilitate more parts of the property transaction, both for agents and consumers
  • New approaches to property finance: Deep integrations
    • Finance is critical among real estate transaction services: In almost every real estate market in the world, close to 80% of property is transacted with a mortgage
  • Real estate: From keywords and filters to enhanced search
    • Marketplaces are now able to let users type search phrases and apply natural language processing to return relevant listings
Company spotlights
  • Real estate marketplaces by revenue: The world’s Top 40
    • Numerous multi-vertical groups are present in the rankings, though few are among the Top 10
  • CoStar buying OTM: Can data giant mimic its U.S. growth?
    • With a market cap of $36 billion and a proven track record of growing and strengthening real estate marketplaces, CoStar presents a genuine threat
  • Ingatlan.com: Adevinta deal secures lead
    • Company teamed up with Vatera.hu, a transactional general marketplace, to finance the Adevinta purchase
  • Rightmove: Attacking on all fronts in new growth vision
    • Rightmove expects annual revenue of £600 million by 2028, almost doubling its 2022 revenue of £333
  • Schibsted: Real estate grows, as new rival arrives
    • Schibsted’s growth strategy is focused on maintaining dominance in Norway, improving positions in Finland, and launching transactional rentals in the Nordics
  • Qasa and HomeQ: The path to disrupting rentals
    • In a space left vacant by Sweden’s leading real estate marketplace, two rental startups are trying to reform the segment
  • SReality: Czech market leader prioritizes analytics, AI, AR
    • To maintain its strategic dominance, the company views free, added-value services as key to keeping consumers and professional users on its site
  • United States: Home sales down, so sites find side hustles
    • Besides macroeconomic challenges, the U.S. real estate industry faces major disruption of its commission structure
Companies to watch
  • REW: Canadian marketplace bringing Netflix-style video
    • Though REW focuses mainly on the British Columbia market, it’s eying neighboring province Alberta
  • Sidespace: Taking on Australian giants in commercial
    • Money from Sidespace’s latest funding round will be used to develop its technology, particularly the algorithms that power its concierge service
  • Top 50 real estate marketplaces and classified sites
    • Top real estate marketplaces / classified sites by country
Companies in this edition

Companies Mentioned

  • CoStar
  • OTM
  • Ingatlan
  • Rightmove
  • Adevinta
  • Schibsted
  • Qasa 
  • HomeQ
  • SReality
  • REW
  • Sidespace

Methodology

The publisher has analysts on every continent except Antarctica and clients on every continent except Antarctica. The publisher relies on them, government filings, competitive analysis, interviews with industry insiders and experts, conversations with the companies being covered and external data such as SimilarWeb to provide extensive data and reporting on key topics. 

 

 

 

 

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