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Bangladesh Two-wheeler Market 2019-2024 - Leasing and Subscription Models to Power the Sector

  • Report

  • 48 Pages
  • December 2020
  • Region: Bangladesh
  • Frost & Sullivan
  • ID: 5236710

New Growth Strategies to Push New Vehicle Sales at a CAGR of 17%

The two-wheeler industry in Bangladesh has grown significantly because of the demographic dividend, higher purchasing power, the growing economy, and the rising popularity of ridesharing services in the country. In cities like Dhaka, traffic-congested roads make two-wheelers the only time- and cost-efficient mode of transport. Bangladesh 2W industry is driven by international brands; however, local brands have begun competing with international brands and are striving to gain market share.

The government has been supporting the international brands to set up manufacturing plants in the country, which would help the OEM as well as the consumers in terms of reducing operational cost and the overall cost of the vehicle. To support the growth of the 2W market, the Bangladesh government formulated the Motorcycle Industry Development Policy 2018 and reduced supplementary duty. However, more incentive programs will boost production and further the sales of two-wheelers in the country. With government support for foreign investment in the automotive sector, international OEMs are considering the possibility of local parts sourcing through collaboration or partnership with local manufacturers.

Key Features


  • Geographic and economic overview of the country
  • Demographic factors impacting the industry
  • Ease of doing business
  • Start-up ecosystem in the country
  • GDP growth vs. 2W penetration
  • Growth drivers and restraints
  • Existing 2W players and associations in the country
  • Holistic key findings
  • Current 2W market
  • Market share by OEM
  • Growing ride-sharing services
  • Ride-hailing/-sharing services - average cost comparison
  • Key government regulations defining the industry
  • Brand profiles of top OEMs
  • Snapshot of 2W motorcycle and scooter models
  • Vehicle finance scenario in the country
  • Parameters impacting the future 2 W market in Bangladesh
  • Future 2W sales forecast for Bangladesh
  • Top market growth indicators
  • Lucrative market growth opportunities
  • Future expected growth strategies

Table of Contents

1. Strategic Imperatives
  • Why is it Increasingly Difficult to Grow?
  • The Strategic Imperative 8™
  • The Impact of the Top Three Strategic Imperatives on Two-wheeler (2W) Industry
  • Growth Opportunities Fuel the Growth Pipeline Engine™
  • 2W Market in Bangladesh Scope of Analysis and Segmentation
  • Growth Drivers for 2W Market in Bangladesh
  • Growth Restraints for 2W Market in Bangladesh


2. Geographic and Economic Overview - Bangladesh
  • Economic Overview
  • Economic Forecast
  • Bangladesh Country Overview
  • Regional GDP Outlook
  • Bangladesh Economic Growth Determinants
  • Bangladesh Population Overview
  • Ease of Doing Business
  • Start-up Ecosystem in Bangladesh


3. Key Insights into the Bangladesh 2W Market
  • Key Findings
  • Key Government Regulations
  • GDP Per Capita Growth vs. 2W Penetration
  • Existing Players and Associations in Bangladesh
  • 2W Market in Bangladesh
  • Bangladesh 2W Market Share
  • Key Brand Profiles in Bangladesh
  • Snapshot of 2W Motorcycle and Scooter Models
  • Growth of Ride-hailing/-sharing Services in Bangladesh
  • Ride-hailing/-sharing Services - Average Cost Comparison
  • Bangladesh 2W Market - Absence of Vehicle Finance
  • Future 2W Market in Bangladesh - Key Parameters
  • Sales Forecast - 2W Market in Bangladesh
  • Future of 2W Business in Bangladesh - Horizon 2022


4. Growth Opportunity Universe
  • Growth Opportunity 1: Used Motorcycle Market and New Business Models, 2020
  • Growth Opportunity 2: Localization and Government Support for the Growth of Motorcycle Market, 2020


5. List of Exhibits

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Bajaj
  • Hero
  • Honda
  • Mahindra
  • Runner
  • Suzuki
  • TVS
  • Walton
  • Yamaha