The Higher Education Learning Systems Market is expected to grow at a CAGR of 14.7% over the forecast period 2021 - 2026. The growing trend of digital learning, extensive government initiatives for the growth of Higher Education Learning Systems, Bring Your Own Device (BYOD) policy, and growing usage of Artificial Intelligence (AI) and Machine Learning (ML) are encouraging the growth of the market.
Key Highlights
- When distinct innovative tools or practices are launched in the digital technology marketplace, eLearning encourages learners to adopt new changes rapidly and efficiently. Over the years, higher education learning systems are gaining wider acceptance. Technical innovations in the Learning Systems market help redefine the higher education learning process.
- The increasing acceptance of digital learning across companies is anticipated to have boosted the growth of Higher Education Learning Systems solutions. According to a survey by the Learning House, Inc., in 2019, 52% of graduate students reported that they found their online college-level education to be better than their experiences in college-level classroom learning. The change in the learning experience, as a result, is fuelling the growth of the market.
- The COVID-19 disruption has affected markets, customers' behavior, and has a substantial impact on the economies and societies. With educational institutions, offices, and manufacturing facilities shutting down for an indefinite period, major sports and events postponed, work-from-home, and social distancing policies in effect, businesses are increasingly looking for technologies to help them sail through these difficult times.
- As of March 2020, the most famous online education website worldwide was khanacademy.org, with 100.3 million visitors during the month. Following khanacademy.org was duolingo.com, with 55.6 million website visitors in March. The high number of monthly visitors to education websites in March is a result of the coronavirus pandemic. Social distancing and stay-home orders were put into place globally.
- There is a broad range of free or open-source LMS software, such as Moodle, Canvas, and Google Classroom. However, these products can be costly to implement and customize, charge extra for non-basic features, and typically do not include support staff. Commercial offerings such as Blackboard and McGraw-Hill's Connect are an alternative option.
- Through Learning Systems, businesses give their employees control to learn in their process by taking their own time. As workers use eLearning tools at their speed, there is a chance that some learners may go through leaning materials without giving attention. This reduction of control over the learning method can make some learners doubtful about utilizing eLearning for training objectives.
Key Market Trends
Learning Systems Software Segment to Drive the Market
- Flexible learning software enables one to extend online learning, increase employee engagement, and optimize learning outcomes. The software creates and preserve institutional knowledge, retain top employees, and drive business results with a better, more engaging learning environment. These software make it even easier to manage content, personalize courses, foster collaboration, and connect with learners.
- According to the Stack Overflow & Amazon survey as of early 2020, 46.2% of the respondents had bachelor degrees and 22.8% had attained a Master's degree in some form. Moreover, in 2025 worldwide spending on EdTech (educational technology) is expected to increase dramatically in several key segments.
- Besides, as per the stats of Associazione Italiana Editori, the video calling platform Skype was the most used software among Italian users before and during the lockdown. 28% of the respondents to a survey stated they used it even before the lockdown imposed by the pandemic to video call for smart working or distance learning.
- In addition in March 2020, companies like Blackboard Inc., announced the execution of a definitive agreement to sell its Blackboard Open LMS business ("Open LMS") to Learning Technologies Group plc ("LTG"). The transaction enables Blackboard to further simplify its business and accelerate momentum in helping clients move to its Software as a Service (SaaS) deployment of Learn and Ultra, its next-generation Higher Education Learning Systems.
North America to Dominate the Market
- North America has is a ready market when it comes to technology. The development in the practice of eLearning tools and technological progress in learning methodologies have heightened the overall higher education learning systems market for the North American region. The enhanced adoption of handheld devices, such as mobile phones and tablets, is also encouraging the learning systems adoption trend in North America.
- According to BestColleges.com, as per a survey in 2019, 31% of respondents showed no concern about their online degree perception by proposed employers in the United States. Besides, according to a 2019 survey by NewSchools Venture Fund, the two most popular reasons that K-12 teachers in the United States practice digital learning tools are that they give immediate and actionable data on students' development and that they provide for personalized instruction based on students' skill level. Both of these options were chosen by 35% of respondents.
- Government rules and regulations heavily control this region. Efficient collaboration with academies and organizations has helped the teachers in this region be more responsive to technological innovation. Higher Education Learning Systems is expected to be the next level in the growth of a more interactive learning experience, and this is being used by many companies in the North American region.
- The higher education learning systems market in North America is extremely progressive since numerous businesses are implementing this to facilitate enhanced learning and partnership with the educators. North America, chiefly the U.S. and Canada, is anticipated to combine higher education learning systems solutions to improve collaboration in the learning context and taking actions to restore the ineffectiveness of traditional learning techniques.
Competitive Landscape
The Higher Education Learning Systems Market is moderately competitive and consists of several major players. In terms of market share, few of these players currently dominate the market. Moving forward, the innovation strategy of multiple companies is boosting the demand for the market. The rapid rise of online education and technological advancements provides lucrative opportunities to market vendors.
- April 2020 - Blackboard Inc. announced the debut of its K-12 remote learning solution, Blackboard Unite for K-12, a holistic suite of tools and resources providing K-12 districts with the tools and best practices needed to transition to a virtual learning model.
- Feb 2020 - Cornerstone OnDemand, Inc. announced it has entered into a definitive agreement to acquire Saba, a global leader in talent experience solutions and a portfolio company of Vector Capital. Saba has over 20 years of industry experience developing, delivering, and supporting learning, performance, and recruiting product solutions. The cash and stock transaction is valued at approximately USD 1.395 billion.
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