Automakers Should Strategize Best-in-Class Flexible and Variable EV/AD Platforms that can Seamlessly Transition into Mobility Intelligence Platforms
As the automotive industry converges toward Connected, Autonomous, Shared, and Electric (CASE) mobility, OEMs are working on re-engineering their conventional platforms to accommodate electric vehicle (EV) components such as batteries and motors. However, the industry’s transition from a vehicle-centric to a service-centric approach necessitates the development of new digital platforms (software, back-haul connectivity, and cloud).
Future modular EV platforms will be flexible and multifaceted, with various vehicle types and shapes being built on a single program, saving OEMs the time, effort, and money required to launch new models. OEMs will call for partnerships based on their strategies, with traditional OEMs taking a gradual approach and new developers (Tesla, Waymo) starting ahead of the curve.
Unique insights can be gained from this study; the reader can:
- Discover how market participants can translate market trends into optimal growth and how to ensure profitability from new business models
- Uncover how a collaborative approach of platform development will not only help fast track development activities but also reduce the overall manufacturer investment required
- Recognize how operational or redundancy functionalities will need to be a core in-built attribute of future EV/AD platforms
- Learn how modularity will enable a range of diverse functionalities to be introduced into a vehicle without the need to change the fundamental building blocks of the platform itself
- Understand how the skateboard platform and the rolling chassis offer OEMs the flexibility to offer different segments of vehicles and different body styles based on the same platform
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Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- GM
- REE
- Tesla
- Volkswagen
- Waymo