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Brazil data analytics market is expected to grow at a substantial rate during the forecast period. The growth in data analytics market can be accredited to various factors such as need to enhance the business efficiency, coupled with growing utility of IoT analytics, big data analytics and SaaS based analytics in numerous end-user industries like BFSI, sports, retail, and healthcare. In addition to this, rise in touchpoint along with the requirement for data collection to understand consumer behavior is forecast to supplement the market growth through 2026.
The Brazil data analytics market is segmented based on component, type, deployment, organization size, end-user industry, region and company. Based on end-user industry, the market can be segmented into BFSI, government & defense, energy & utilities, retail & e-commerce and others. Out of which, the BFSI segment is anticipated to register high growth during the forecast years, which can be attributed to the rising adoption of advanced financial analytics solutions by major organizations that are operating under BFSI vertical due to enhanced regulatory compliance processes. Also, the retail and e-commerce segment are estimated to grow at a high pace over the coming years. This high growth can be attributed to the high inclination of customers towards tailored and personalized shopping experience. Moreover, rapid technological advancements such as augmented reality, artificial intelligence, and machine learning are further expected to drive the segmental growth in the country.
Major players operating in the Brazil data analytics market include Oracle do Brasil Sistemas Ltda, Atos Origin Brasil Ltda, IBM Brasil-Industria Maquinas e Servicos Ltda, Hewlett-Packard Brasil Ltda, and others. The companies operating in the market are using strategies both organic and inorganic to advance their share in the market. Inorganic strategies used by companies include mergers & acquisition, collaboration, among others to strengthen their position in the market.
Years considered for this report:
- Historical Years: 2016-2019
- Base Year: 2020
- Estimated Year: 2021
- Forecast Period: 2022-2026
Objective of the Study:
- To analyze and forecast the market size of Brazil data analytics market.
- To classify and forecast Brazil data analytics market based on type, component, deployment, organization size, end-user industry and regional distribution.
- To identify drivers and challenges for Brazil data analytics market.
- To examine competitive developments such as expansions, introducing new services, mergers & acquisitions, etc., in Brazil data analytics market.
- To conduct pricing analysis for Brazil data analytics market.
- To identify and analyze the profile of leading players operating in Brazil data analytics market.
The publisher performed both primary as well as exhaustive secondary research for this study. Initially, the publisher sourced a list of service providers across the country. Subsequently, the publisher conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, the publisher could include the service providers which could not be identified due to the limitations of secondary research. The publisher analyzed the service providers, vendors and presence of all major players across the country.
The publisher calculated the market size of Brazil data analytics market using a bottom-up approach, wherein data for various end-user segments was recorded and forecast for the future years. The publisher sourced these values from the industry experts and company representatives and externally validated through analyzing historical data of these service type and applications for getting an appropriate, overall market size. Various secondary sources such as company websites, news articles, press releases, company annual reports, investor presentations and financial reports were also studied.
Key Target Audience:
- Data analytics service providers, vendors and other stakeholders
- Government bodies such as regulating authorities and policy makers
- Organizations, forums and alliances related to data analytics
- Market research and consulting firms
The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as service providers and vendors, end users, etc., besides allowing them in strategizing investments and capitalizing on market opportunities.
Report Scope:
In this report, Brazil data analytics market has been segmented into following categories, in addition to the industry trends which have also been detailed below:
Brazil Data Analytics Market, By Component:
- Software
- Services
Brazil Data Analytics Market, By Deployment:
- On-Premise
- On-Demand
Brazil Data Analytics Market, By Organization Size:
- Small and Medium Enterprises
- Large Enterprises
Brazil Data Analytics Market, By Type:
- Small and Medium Enterprises
- Large Enterprises
Brazil Data Analytics Market, By Type:
- Prescriptive
- Descriptive
- Predictive
Brazil Data Analytics Market, By Application:
- Enterprise Resource Planning
- Supply Chain Management
- Human Resource Management
- Database Management
- Others
Brazil Data Analytics Market, By Region:
- North
- Northeast
- South
- Midwest
- Southeast
Competitive Landscape
Company Profiles: Detailed analysis of the major companies present in Brazil data analytics market.
Available Customizations:
With the given market data, the publisher offers customizations according to a company’s specific needs.
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Table of Contents
Companies Mentioned
- Oracle do Brasil Sistemas Ltda
- Atos Origin Brasil Ltda
- IBM Brasil-Industria Maquinas e Servicos Ltda
- Hewlett-Packard Brasil Ltda
- Amazon Web Services Brasil
- Tableau Software
- SiSense Inc
- SAS Institute
- SAP SE
- Alteryx Inc
- Mu Sigma Inc
- Microsoft Corp
- Google (Alphabet Inc)