Chile Pet Care Market Size, Share & Analysis, by Category (Dog Food, Cat Food, Other Pet Food, Cat Litter, Pet Healthcare, Pet Dietary Supplements and Others), By Pet Food Type (Dry Food, Wet Food, Pet Treats) Forecast and Opportunities, 2021-2025

Covid-19 Impact on Chile:

Chilean economy was in vulnerable position and saw economic contraction of over 4% in the quarter before the onset of Covid 19 and the pandemic severely affected the country further, especially in the first half of 2020. According to the Central Bank of Chile, the country witnessed negative GDP growth of over 5.8% in 2020. This triggered fiscal stimulus package form the government with announcement of stimulus package of USD 11.8 billion (4.7% of GDP) to tackle the economic impacts of Covid-19 pandemic in 2020. The package focused on three main pillars: boosting healthcare system, implementing measures to protect against income loss and reduction and providing support to SMEs through tax measures. These measures helped the economy to record recovery and it is expected to record GDP growth of 4.75% to 6.25% for 2021. The impact of pandemic was felt across the industries however, FMCG and pet care showed resilience and posted positive growth and with the improvement in economic outlook, the pet care industry will remain attractive.

Chile Pet Care Gains Further:

According to this report, pet care industry continued its growth momentum despite challenges like Covid 19 pandemic and reduction in GDP growth. As per Agriculture and Livestock Service of Chile, as of 2021, the Chilean government has authorized and registered 147 new imported pet food products in the local market. Of those, 69% are dog food products and remaining cat food products. Country’s pet care industry benefits from humanization of pets and downward birth rate trends and recorded year on year growth of over 5% in 2020. In terms of segment performance, dog treats and cat treats segments outperformed wet and dry dog and cat food segments as with the continuance of work from home, pet owners spent more time with their pets and ended up rewarding their pets with more premium products thus helping the treats to register higher year on year (YoY) growth in 2020.

New Product Launches:

Chile witnessed 8 new product launches in dog and cat food category with dog food accounting for over 62% of these launches. In cat food category, Champion SA launched a new premium cat food under Champion Cat Naturals brand containing 35% high quality proteins and essential amino acids for the development of the cat body. The new launch is aimed at cat owners who are keen to feeding premium products to their cats.  

Competitive Landscape:

Premium dog food brand Cannes has benefitted significantly over the years with presence in dry, wet and dog treats segment and has almost doubled its value share on the back of strong growth in premium dry dog food segment which is very popular among Chilean dog owners. Global giants Mars and Nestle Purina together dominate country pet food market with XX% of value share in 2020. Other prominent pet food companies include Empresas Carozzi SA, Champion S.A. etc.

E-retailers Exhibit Record Growth:

Chile remained under lockdown during March, 2020 to September, 2020 and this boosted online sales of pet food as well as sales through traditional stores especially in Q1 and Q2 of 2020. Pet owners preferred to keep a distance from modern large retailers due to fear of pandemic and instead chose local pet shops. The trend is likely to continue because according to our internal consumer survey conducted in Chile, over 51% of e-shoppers said that they would continue buying their pet food from e-retailers in the post pandemic period as well.

Chile Pet Care Market report elaborates the following aspects of pet care market.

• Global Pet Care Market Outlook
• Company market share
• Chile Pet Care Market size & share by value & volume
• Company market share
• Market size & share by value & volume
• Market Segmentation Analysis- By Category (Dog Food, Cat Food, Cat Litter, Other Pet Food, Pet Healthcare, Pet Dietary Supplements & Other Pet Products)
• Market Segmentation Analysis- By Segment (Dry dog food, wet dog food, dog treats, dry cat Food, wet cat food, cat treats)
• Chile Pet Care Market Dynamics (Drivers & Challenges)
• Chile Pet Care Market Trends & Developments
• Chile Pet Care Competitive Landscape

Why You Should Buy This Report?

• To help pet food and other pet products companies in making an informed decision through in-depth knowledge of the market size in value & volume terms, market share, distribution channel share, market drivers, challenges and on-going industry trends
• To obtain competitive advantage over rivals and to add weight to presentations and marketing material
• To avail 10% customization in the report without any extra charges and get research data or trends added in the report as per the buyer’s specific needs

Research Methodology

The publisher triangulates market sizes from multiple secondary sources and primary trade interviews to present the 360 degree view of the industry. Primary research includes 20-30 minutes telephonic discussion with industry leaders in leading pet food companies such as Mars, Nestle Purina, Empresas Carozzi SA, Cannes, Champion S.A. etc. and other pet products companies, investors and industry analysts while secondary research focuses on intensive and extensive search of relevant publications i.e. company annual reports, industry magazines, pet association press releases, public and private institutions’ industry studies, and other proprietary databases.