United Kingdom Bed and Bath Linen Market- Growth, Trends, Covid-19 Impact and Forecasts (2021-2026)

As the United Kingdom is known for its legacy and luxurious products with its traditional tint in them, the demand for the premium quality of bed and bath linens such as hammam towels is always seen in an upward trend. Several manufacturers remain coming up with naturally sustainable, newly designed, and innovative bed and bath linen products for leveling up the United Kingdom’s product class. These products are highly demanded in Luxury Hotels and motels and other high-net-worth Individuals place among others. These all factors of authenticity and traditionally tinted luxurious products are witnessing the growth in United Kingdom Bed and Bath Linen Market and are expected to grow throughout the forecast period.

Growing tourism and rising constructions are driving the United Kingdom Bed and Bath linen market with a significant increase in hotels, motels, and residential buildings as well which are rising the need for the bedding and bath linen requirement. For instance, the growth of international and domestic tourists to England and Scotland is signifying at a fast pace which is expanding the need for more building construction and thus the market expansion.

The market was negatively impacted by COVID-19 in 2020. This was primarily due to reduced manufacturing due to the lockdown which was being imposed and thus halt in logistics and production in the factories or their assembling. However, the Work from Home then the reopening of United Kingdom post COVID-19 restrictions has brought the market back to the track and market is expected to grow at a faster rate in forecast period.

Key Market Trends

Increasing Number of Hotel Construction Witnessing United Kingdom Bed and Bath Linen Market

The United Kingdom has a strong textile and fashion market with continuous growth. Boutique and luxury hotels are on the rise with 210 new hotels currently in the development pipeline in London. 375 hotels will bring 55,388 new rooms to the United Kingdom’s hospitality market in the next few years.

The decrease in value of the pound has made it cheaper for international tourists to visit the United Kingdom and has also encouraged more staycations which are driving confidence in the hotel industry for constructing more rooms and hotels across the nation. Clients include established brands such as Premier Inn, Motel One, Holiday Inn, Travelodge, Park Inn by Radisson, and Staycity apart-hotels, as well as new entrants to the United Kingdom market like Motel One, Dalata Hotels, and Fragrance Group.

Relocating Production to Undervalued Currency Nations

The market witnessed a continuing trend by manufacturers and retailers to relocate production overseas, and sourcing raw materials and products in low-cost countries, such as China and India. Key suppliers in the bed linen sector include Dorma, Vanguard Textiles, and Arthur Sanderson. Key towel suppliers include Christy and Stott & Smith. Industry surveys revealed that only approximately 5% of residential bed and bath linens are collected for reuse and recycling.

Over 90% of material is being imported from Asian countries where this is very cheaper rates and cotton linen is at a huge amount. hence, India, China, and due to COVID-19, the market drift to Bangladesh has been the largest exporter to the United Kingdom for the Bed and Bath Linen Market.

Competitive Landscape

The United Kingdom Bed and Bath Linen market is fragmented and highly competitive as luxurious companies belong to that region to the maximum extent. With technological advancements and eco-friendly product innovations which are naturally sustainable and authentic to the region, mid-size to smaller companies are increasing their market presence by securing new contracts and tapping new markets. Luxurious and authentic manufacturer enterprises, with a huge number of employees, are huge in number in the market. However, big companies, like Victoria Linen are also prominent in the market in the bed and bath linen segment. Some of the other major players along with include Ralpha Lauren, Peter Reed, as well are expected to grow the market in the forecast period.

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• The market estimate (ME) sheet in Excel format
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