Advancements in Technology in Customer Analytics Applications is a Key Trend Gaining Market Momentum
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The customer analytics applications market is forecasted to grow by USD 16.73 billion during 2023-2028, accelerating at a CAGR of 17.58% during the forecast period. The report on the customer analytics applications market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.Speak directly to the analyst to clarify any post sales queries you may have.
The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by increasing number of social media users, growing need for improved customer satisfaction, and increase in adoption of customer analytics by smes.
The customer analytics applications market is segmented as below:
By Deployment
- On-premises
- Cloud-based
By End-user
- Retail
- BFSI
- Telecom and IT
- Healthcare
- Others
By Geographical Landscape
- North America
- Europe
- APAC
- South America
- Middle East and Africa
The report on the customer analytics applications market covers the following areas:
- Customer analytics applications market sizing
- Customer analytics applications market forecast
- Customer analytics applications market industry analysis
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.
The report presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.
Table of Contents
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Deployment
7 Market Segmentation by End-user
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Opportunity/Restraints
11 Competitive Landscape
12 Competitive Analysis
13 Appendix
List of Exhibits
Executive Summary
The following companies are recognized as the key players in the global customer analytics applications market: Adobe Inc., Alphabet Inc., Alteryx Inc., Exigent Group Ltd., International Business Machines Corp., LatentView Analytics, Microsoft Corp., Oracle Corp., QlikTech international AB, Qualtrics LLC, Salesforce Inc., SAP SE, SAS Institute Inc., Sisense Ltd., Tata Consultancy Services Ltd., Telefonaktiebolaget LM Ericsson, Teradata Corp., Thales Group, TikaMobile Inc., and Zoho Corp. Pvt. Ltd..Commenting on the report, an analyst from the research team said: "The latest trend gaining momentum in the market is advancements in technology in customer analytics applications."
According to the report, one of the major drivers for this market is the increasing number of social media users.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Adobe Inc.
- Alphabet Inc.
- Alteryx Inc.
- Exigent Group Ltd.
- International Business Machines Corp.
- LatentView Analytics
- Microsoft Corp.
- Oracle Corp.
- QlikTech international AB
- Qualtrics LLC
- Salesforce Inc.
- SAP SE
- SAS Institute Inc.
- Sisense Ltd.
- Tata Consultancy Services Ltd.
- Telefonaktiebolaget LM Ericsson
- Teradata Corp.
- Thales Group
- TikaMobile Inc.
- Zoho Corp. Pvt. Ltd.
