The global antibacterial products market size is expected to reach USD 32.36 billion by 2028, registering a CAGR of 2.3% over the forecast period. The demand for skincare and hygiene products with antibacterial and antiseptic properties is gaining popularity owing to the shifting consumer inclination towards personal hygiene and wellness. The COVID-19 pandemic has reinforced the significance of regular sanitizing and cleaning practices among consumers to prevent disease-causing germs and is among the prominent factors driving the market.
Increasing levels of awareness regarding the benefits offered by antibacterial products over conventional ones are driving the market. According to the U.S. Food & Drug Administration, these products contain certain active ingredients, such as triclosan and other bacterial resistant antibiotics, that reduce and prevent bacterial infections. The hand soaps segment held the largest revenue share in 2020 and is expected to maintain dominance over the forecast period. These products are intended to prevent active viruses or other microbial organisms. Global players, such as The Colgate-Palmolive Company, have been offering these products in refill easy-to-use tablets to help reduce plastic bottle waste.
For instance, in July 2021, the company launched Softsoap foaming hand soap tablets in a recyclable aluminum bottle. Such product launches have widened the scope of the market. The supermarkets & hypermarkets segment accounted forthe maximumrevenue share in 2020. The increasedvisibility of such products at stores, such as Walgreens, Walmart, Target Brands, Inc., Costco, and The Boots Company PLC, has supported the segmentgrowth. The market is consolidated owing to the presence of a large number of major players,such as Reckitt Benckiser Group PLC, Bielenda, Colgate-Palmolive Company, Henkel Corp., and Johnson & Johnson
Increasing levels of awareness regarding the benefits offered by antibacterial products over conventional ones are driving the market. According to the U.S. Food & Drug Administration, these products contain certain active ingredients, such as triclosan and other bacterial resistant antibiotics, that reduce and prevent bacterial infections. The hand soaps segment held the largest revenue share in 2020 and is expected to maintain dominance over the forecast period. These products are intended to prevent active viruses or other microbial organisms. Global players, such as The Colgate-Palmolive Company, have been offering these products in refill easy-to-use tablets to help reduce plastic bottle waste.
For instance, in July 2021, the company launched Softsoap foaming hand soap tablets in a recyclable aluminum bottle. Such product launches have widened the scope of the market. The supermarkets & hypermarkets segment accounted forthe maximumrevenue share in 2020. The increasedvisibility of such products at stores, such as Walgreens, Walmart, Target Brands, Inc., Costco, and The Boots Company PLC, has supported the segmentgrowth. The market is consolidated owing to the presence of a large number of major players,such as Reckitt Benckiser Group PLC, Bielenda, Colgate-Palmolive Company, Henkel Corp., and Johnson & Johnson
Antibacterial Products Market Report Highlights
- Asia Pacific is projected to register a significant CAGR from 2021 to 2028due to rising product sales through online distribution channels. Amazon, Flipkart, and Gofersare among the prominent channels in the region
- The body wash segment is projected to register the fastest CAGR during the forecast period
- The growth is credited to the increasing visibility of OTC antibacterial body washes. Moreover, major players are offering innovative products owing to the high demand
- For instance, in February 2021, Henkel Corporation’s Dial brand launched antibacterial foaming body and hand washes
- The specialty store segment is expected to register the fastest CAGR during the forecast period. An increasing number of premium specialty stores is boosting the segment growth
- Care to Beauty USA, Ulta Beauty, Inc, Target Brands Inc., and Sephora USA, Inc. are the prominent specialty stores in the global market
Table of Contents
Chapter 1. Methodology and Scope1.1. Market Segmentation& Scope
1.2. Market Definition
1.3. Information Procurement
1.3.1. Purchased Database
1.3.2. The Publisher's Internal Database
1.3.3. Secondary Sources & Third-Party Perspectives
1.3.4. Primary Research
1.4. Information Analysis
1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing
Chapter 2. Executive Summary
2.1. Market Outlook
2.2. Product Outlook
2.3. Distribution Channel Outlook
Chapter 3. Antibacterial Products Market Variables, Trends & Scope
3.1. Market Introduction
3.2. Penetration & Growth Prospect Mapping
3.3. Impact of COVID-19 on the Antibacterial Products Market
3.4. Industry Value Chain Analysis
3.4.1. Sales/Retail Channel Analysis
3.4.2. Profit Margin Analysis
3.5. Market Dynamics
3.5.1. Driver Impact Analysis
3.5.2. Restraint Impact Analysis
3.5.3. Industry Challenges
3.5.4. Industry Opportunities
3.6. Business Environment Analysis
3.6.1. Industry Analysis - Porter's Five Forces
3.6.1.1. Supplier Power
3.6.1.2. Buyer Power
3.6.1.3. Substitution Threat
3.6.1.4. Threat from New Entrant
3.6.1.5. Competitive Rivalry
3.7. Roadmap of Antibacterial Products Market
3.8. Market Entry Strategies
Chapter 4. Consumer Behavior Analysis
4.1. Demographic Analysis
4.2. Consumer Trends and Preferences
4.3. Factors Affecting Buying Decision
4.4. Consumer Product Adoption
4.5. Observations & Recommendations
Chapter 5. Antibacterial Products Market: Product Estimates & Trend Analysis
5.1. Product Movement Analysis & Market Share, 2020 & 2028
5.2. Body Wash
5.2.1. Market Estimates and Forecast for Body Wash, 2016 - 2028 (USD Million)
5.3. Body Moisturizer
5.3.1. Market Estimates and Forecast for Body Moisturizer, 2016 - 2028 (USD Million)
5.4. Hand Cream & Lotion
5.4.1. Market Estimates and Forecast for Hand Cream & Lotion, 2016 - 2028 (USD Million)
5.5. Hand Soaps
5.5.1. Market Estimates and Forecast for Hand Soaps, 2016 - 2028 (USD Million)
5.6. Hand Sanitizers
5.6.1. Market Estimates and Forecast for Hand Sanitizers, 2016 - 2028 (USD Million)
5.7. Facial Cleansers
5.7.1. Market Estimates and Forecast for Facial Cleansers, 2016 - 2028 (USD Million)
5.8. Facial Mask
5.8.1. Market Estimates and Forecast for Facial Mask, 2016 - 2028 (USD Million)
Chapter 6. Antibacterial Products Market: Distribution Channel Estimates & Trend Analysis
6.1. Distribution Channel Movement Analysis & Market Share, 2020 & 2028
6.2. Hypermarkets & Supermarkets
6.2.1. Market Estimates and Forecast Through Hypermarkets & Supermarkets, 2016 - 2028 (USD Million)
6.3. Pharmacy & Drug Stores
6.3.1. Market Estimates and Forecast Through Pharmacy & Drug Stores, 2016 - 2028 (USD Million)
6.4. Specialty Stores
6.4.1. Market Estimates and Forecast Through Specialty Stores, 2016 - 2028 (USD Million)
6.5. Online
6.5.1. Market Estimates and Forecast Through Online, 2016 - 2028 (USD Million)
6.6. Others
6.6.1. Market Estimates and Forecast Through Others, 2016 - 2028 (USD Million)
Chapter 7. Antibacterial Products Market: Regional Estimates & Trend Analysis
7.1. Regional Movement Analysis & Market Share, 2020 & 2028
7.2. North America
7.2.1. Market Estimates and Forecast, 2016 - 2028 (USD Million)
7.2.2. Market Estimates and Forecast, by Product, 2016 - 2028 (USD Million)
7.2.3. Market Estimates and Forecast, by Distribution Channel, 2016 - 2028 (USD Million)
7.2.4. U.S.
7.2.4.1. Market Estimates and Forecast, 2016 - 2028 (USD Million)
7.2.4.2. Market Estimates and Forecast, by Product, 2016 - 2028 (USD Million)
7.2.4.3. Market Estimates and Forecast, by Distribution Channel, 2016 - 2028 (USD Million)
7.3. Europe
7.3.1. Market Estimates and Forecast, 2016 - 2028 (USD Million)
7.3.2. Market Estimates and Forecast, by Product, 2016 - 2028 (USD Million)
7.3.3. Market Estimates and Forecast, by Distribution Channel, 2016 - 2028 (USD Million)
7.3.4. Germany
7.3.4.1. Market Estimates and Forecast, 2016 - 2028 (USD Million)
7.3.4.2. Market Estimates and Forecast, by Product, 2016 - 2028 (USD Million)
7.3.4.3. Market Estimates and Forecast, by Distribution Channel, 2016 - 2028 (USD Million)
7.3.5. U.K.
7.3.5.1. Market Estimates and Forecast, 2016 - 2028 (USD Million)
7.3.5.2. Market Estimates and Forecast, by Product, 2016 - 2028 (USD Million)
7.3.5.3. Market Estimates and Forecast, by Distribution Channel, 2016 - 2028 (USD Million)
7.3.6. France
7.3.7. Market Estimates and Forecast, 2016 - 2028 (USD Million)
7.3.8. Market Estimates and Forecast, by Product, 2016 - 2028 (USD Million)
7.3.9. Market Estimates and Forecast, by Distribution Channel, 2016 - 2028 (USD Million)
7.4. Asia-Pacific
7.4.1. Market Estimates and Forecast, 2016 - 2028 (USD Million)
7.4.2. Market Estimates and Forecast, by Product, 2016 - 2028 (USD Million)
7.4.3. Market Estimates and Forecast, by Distribution Channel, 2016 - 2028 (USD Million)
7.4.4. China
7.4.4.1. Market Estimates and Forecast, 2016 - 2028 (USD Million)
7.4.4.2. Market Estimates and Forecast, by Product, 2016 - 2028 (USD Million)
7.4.4.3. Market Estimates and Forecast, by Distribution Channel, 2016 - 2028 (USD Million)
7.4.5. Japan
7.4.5.1. Market Estimates and Forecast, 2016 - 2028 (USD Million)
7.4.5.2. Market Estimates and Forecast, by Product, 2016 - 2028 (USD Million)
7.4.5.3. Market Estimates and Forecast, by Distribution Channel, 2016 - 2028 (USD Million)
7.4.6. India
7.4.6.1. Market Estimates and Forecast, 2016 - 2028 (USD Million)
7.4.6.2. Market Estimates and Forecast, by Product, 2016 - 2028 (USD Million)
7.4.6.3. Market Estimates and Forecast, by Distribution Channel, 2016 - 2028 (USD Million)
7.5. Central & South America
7.5.1. Market Estimates and Forecast, 2016 - 2028 (USD Million)
7.5.2. Market Estimates and Forecast, by Product, 2016 - 2028 (USD Million)
7.5.3. Market Estimates and Forecast, by Distribution Channel, 2016 - 2028 (USD Million)
7.5.4. Brazil
7.5.4.1. Market Estimates and Forecast, 2016 - 2028 (USD Million)
7.5.4.2. Market Estimates and Forecast, by Product, 2016 - 2028 (USD Million)
7.5.4.3. Market Estimates and Forecast, by Distribution Channel, 2016 - 2028 (USD Million)
7.6. Middle East & Africa
7.6.1. Market Estimates and Forecast, 2016 - 2028 (USD Million)
7.6.2. Market Estimates and Forecast, by Product, 2016 - 2028 (USD Million)
7.6.3. Market Estimates and Forecast, by Distribution Channel, 2016 - 2028 (USD Million)
7.6.4. Saudi Arabia
7.6.4.1. Market Estimates and Forecast, 2016 - 2028 (USD Million)
7.6.4.2. Market Estimates and Forecast, by Product, 2016 - 2028 (USD Million)
7.6.4.3. Market Estimates and Forecast, by Distribution Channel, 2016 - 2028 (USD Million)
Chapter 8. Competitive Analysis
8.1. Key Global Players, Recent Developments & Their Impact on the Industry
8.2. Key Company/Competition Categorization (Key Innovators, Market Leaders, Emerging Players)
8.3. Vendor Landscape
8.3.1. Key Company Market Share Analysis, 2020
Chapter 9. Company Profiles
9.1. Reckitt Benckiser Group plc
9.1.1. Company Overview
9.1.2. Financial Performance
9.1.3. Product Benchmarking
9.1.4. Strategic Initiatives
9.2. Unilever
9.2.1. Company Overview
9.2.2. Financial Performance
9.2.3. Product Benchmarking
9.2.4. Strategic Initiatives
9.3. Gojo Industries, Inc.
9.3.1. Company Overview
9.3.2. Financial Performance
9.3.3. Product Benchmarking
9.3.4. Strategic Initiatives
9.4. the Himalaya Drug Company
9.4.1. Company Overview
9.4.2. Financial Performance
9.4.3. Product Benchmarking
9.4.4. Strategic Initiatives
9.5. Sebapharma GmbH & Co. Kg
9.5.1. Company Overview
9.5.2. Financial Performance
9.5.3. Product Benchmarking
9.5.4. Strategic Initiatives
9.6. Bielenda
9.6.1. Company Overview
9.6.2. Financial Performance
9.6.3. Product Benchmarking
9.6.4. Strategic Initiatives
9.7. Colgate-Palmolive Company
9.7.1. Company Overview
9.7.2. Product Benchmarking
9.7.3. Strategic Initiatives
9.8. Henkel Corporation
9.8.1. Company Overview
9.8.2. Financial Performance
9.8.3. Product Benchmarking
9.8.4. Strategic Initiatives
9.9. Johnson & Johnson
9.9.1. Company Overview
9.9.2. Financial Performance
9.9.3. Product Benchmarking
9.9.4. Strategic Initiatives
9.10. Farouk Systems Inc.
9.10.1. Company Overview
9.10.2. Financial Performance
9.10.3. Product Benchmarking
9.10.4. Strategic Initiatives
List of Tables
1. Antibacterial products market - Driving factor impact analysis
2. Antibacterial products market - Restraint factor impact analysis
3. Body wash market estimates and forecast, 2016 - 2028 (USD Million)
4. Body moisturizer market estimates and forecast, 2016 - 2028 (USD Million)
5. Hand creams & lotions market estimates and forecasts, 2016 - 2028 (USD Million)
6. Hand soaps market estimates and forecasts, 2016 - 2028 (USD Million)
7. Hand sanitizers market estimates and forecasts, 2016 - 2028 (USD Million)
8. Facial cleansers market estimates and forecasts, 2016 - 2028 (USD Million)
9. Facial mask market estimates and forecasts, 2016 - 2028 (USD Million)
10. Antibacterial products market estimates and forecasts through hypermarkets & supermarkets, 2016 - 2028 (USD Million)
11. Antibacterial products market estimates and forecasts through pharmacy & drug store, 2016 - 2028 (USD Million)
12. Antibacterial products market estimates and forecasts through specialty store, 2016 - 2028 (USD Million)
13. Antibacterial products market estimates and forecasts through online, 2016 - 2028 (USD Million)
14. Antibacterial products market estimates and forecasts through other distribution channels, 2016 - 2028 (USD Million)
15. North America antibacterial products market estimates and forecast, 2016 - 2028 (USD Million)
16. North America antibacterial products market estimates and forecast, by product, 2016 - 2028 (USD Million)
17. North America antibacterial products market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
18. U.S. antibacterial products market estimates and forecast, 2016 - 2028 (USD Million)
19. U.S. antibacterial products market estimates and forecast, by product, 2016 - 2028 (USD Million)
20. U.S. antibacterial products market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
21. Europe antibacterial products market estimates and forecast, 2016 - 2028 (USD Million)
22. Europe antibacterial products market estimates and forecast, by product, 2016 - 2028 (USD Million)
23. Europe antibacterial products market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
24. Germany antibacterial products market estimates and forecast, 2016 - 2028 (USD Million)
25. Germany antibacterial products market estimates and forecast, by product, 2016 - 2028 (USD Million)
26. Germany antibacterial products market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
27. U.K. antibacterial products market estimates and forecast, 2016 - 2028 (USD Million)
28. U.K. antibacterial products market estimates and forecast, by product, 2016 - 2028 (USD Million)
29. U.K. antibacterial products market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
30. France antibacterial products market estimates and forecast, 2016 - 2028 (USD Million)
31. France antibacterial products market estimates and forecast, by product, 2016 - 2028 (USD Million)
32. France antibacterial products market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
33. Asia Pacific antibacterial products market estimates and forecast, 2016 - 2028 (USD Million)
34. Asia Pacific antibacterial products market estimates and forecast, by product, 2016 - 2028 (USD Million)
35. Asia Pacific antibacterial products market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
36. China antibacterial products market estimates and forecast, 2016 - 2028 (USD Million)
37. China antibacterial products market estimates and forecast, by product, 2016 - 2028 (USD Million)
38. China antibacterial products market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
39. Japan antibacterial products market estimates and forecast, 2016 - 2028 (USD Million)
40. Japan antibacterial products market estimates and forecast, by product, 2016 - 2028 (USD Million)
41. Japan antibacterial products market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
42. India antibacterial products market estimates and forecast, 2016 - 2028 (USD Million)
43. India antibacterial products market estimates and forecast, by product, 2016 - 2028 (USD Million)
44. India antibacterial products market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
45. Central & South America antibacterial products market estimates and forecast, 2016 - 2028 (USD Million)
46. Central & South America antibacterial products market estimates and forecast, by product, 2016 - 2028 (USD Million)
47. Central & South America antibacterial products market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
48. Brazil antibacterial products market estimates and forecast, 2016 - 2028 (USD Million)
49. Brazil antibacterial products market estimates and forecast, by product, 2016 - 2028 (USD Million)
50. Brazil antibacterial products market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
51. Middle East & Africa antibacterial products market estimates and forecast, 2016 - 2028 (USD Million)
52. Middle East & Africa antibacterial products market estimates and forecast, by product, 2016 - 2028 (USD Million)
53. Middle East & Africa antibacterial products market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
54. Saudi Arabia antibacterial products market estimates and forecast, 2016 - 2028 (USD Million)
55. Saudi Arabia antibacterial products market estimates and forecast, by product, 2016 - 2028 (USD Million)
56. Saudi Arabia antibacterial products market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
57. Company categorizationList of Figures
1. Antibacterial products market segmentation
2. Information procurement
3. Primary research pattern
4. Primary research approaches
5. Primary research process
6. Antibacterial products market - Penetration & growth prospect mapping
7. Antibacterial products market - Value chain analysis
8. Profit margin analysis
9. Antibacterial products market: Porter’s Five Forces Analysis
10. Antibacterial products market: Roadmap
11. Factors affecting the buying decision for antibacterial products market
12. Antibacterial products market: Product share (%) analysis, 2020 & 2028
13. Antibacterial products market: Distribution channel share (%) analysis, 2020 & 2028
14. Antibacterial products market: Regional share (%) analysis, 2020 & 2028
Companies Mentioned
- Bielenda
- Colgate-Palmolive Company
- Farouk Systems Inc.
- Gojo Industries, Inc.
- Henkel Corporation
- Johnson & Johnson
- Reckitt Benckiser Group Plc
- Sebapharma Gmbh & Co. Kg
- The Himalaya Drug Company
- Unilever
Methodology
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Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 85 |
| Published | November 2021 |
| Forecast Period | 2021 - 2028 |
| Estimated Market Value ( USD | $ 25.1 Billion |
| Forecasted Market Value ( USD | $ 32.36 Billion |
| Compound Annual Growth Rate | 3.7% |
| Regions Covered | Global |
| No. of Companies Mentioned | 10 |
