The Global DNA-based Skin Care Products Market size is expected to reach $11 billion by 2027, rising at a market growth of 11% CAGR during the forecast period. DNA-based skincare refers to the creation and formulation of customized skincare according to the DNA of the patient. It involves obtaining the DNA by a cheek swab and examining it to recognize the skin’s innate condition across various aspects like inflammation, collagen formation, glycation, antioxidant and sun protection, and others. Taking into account the requirements of the skin of the user is the final phase in the development and formulation of personalized skincare products.
Moreover, DNA mapping is extremely beneficial in customizing the skincare routine. It also assists in recognizing various genetic skin issues. After genetic testing, experts recommend the beauty items that facilitate compatibility with their genes. In the beginning, these tests are generally performed in a wellness clinic; though, they can also be conducted at home according to the convenience of consumers. DNA-based skincare offers various skin advantages that involve inflammation control, collagen formulation, and a high number of antioxidants in the body. In addition, genetic testing refers to an appropriate solution for skincare routine because it offers convenience, is simple to perform, and offers accurate results in less time.
Some of the main catalysts for the growth of the DNA-based skincare market are constant developments in genomics along with the development of infrastructure and increased awareness about these products. Moreover, people are spending more on wellness products and their innate inclination towards looking young is expected to propel the growth & demand for DNA-based skincare products in the market.
COVID-19 Impact Analysis
The outbreak of the COVID-19 pandemic is an irreversible worldwide health emergency. Due to the global pandemic, almost every type of industry has been impacted. However, the COVID-19 pandemic has positively impacted the growth of DNA-based skincare products. The global pandemic has compelled individuals to reconsider their skincare and personal care items. In addition, consumers are rapidly transitioning towards sophisticated solutions like electronic gadgets, and genetic tests to get quantifiable outcomes with the help of scientific measurements. Consumers are shifting towards these devices for performing genetic tests because of the stringent lockdown regulations formulated by numerous governments around the world. As the global pandemic created high health awareness among the consumers, the demand for DNA-based skincare items has fueled from sanitizers to anti-wrinkle creams.
Market Growth Factors:
The surge in the number of beauty concerns
The purchasing power of people has been augmented significantly especially in the urban areas of both developed as well as developing countries. Extreme climatic conditions in various regions, like Africa and the Middle East are some of the major factors that are responsible for the more use of cosmetic products by people. Concerns about beauty and appearance among working individuals have surged the acceptance of DNA-based skincare products. Customers are becoming more worried and they are trying to avoid parabens as a constituent from their skincare products.
Supportive regulations and initiatives from the government
Strict government regulations particularly in developed countries have obliged the companies operating in the natural personal care market to develop natural products compared to chemical products. The operating companies have developed DNA-based skincare products, thus growing the overall consumption of natural personal care in the past few years. Growing awareness about personal appearance and also increasing health awareness will contribute to the growth of the DNA-based skincare product industry. Furthermore, growing disposable income along with enhanced standards of living is expected to drive the adoption of DNA-based skincare products.
Market Restraining Factor:
Availability of substitutes
Many companies in the market are launching customized products that cater to the needs of different skin types. Moreover, these substitutes are often cheaper than DNA-based skincare products, thereby posing a big challenge to the growth & demand for such products. The companies offering substitutes have a presence on offline as well as an online mode which makes it easier for the consumers to purchase these products. Moreover, these companies are constantly launching unique products in order to maintain their competitive edge.
Products Outlook
Based on Products, the market is segmented into Serums, Creams, and Other Products. At present, consumers have the choice to take part in the development of their personalized products due to the advanced data capabilities and technology, thereby facilitating the purchasing decision. Consumers highly cherish the convenience of choosing products that help them to fulfill their aesthetic objectives, and product customization options and services facilitate their lives by decreasing problems throughout the purchasing process.
Distribution Channels Outlook
Based on Distribution Channels, the market is segmented into Online and Offline. The offline distribution channel garnered the highest revenue share of the DNA-based skincare market in 2020. Factor such as growing consumers' inclination towards testing their genes at wellness and health centers instead of performing such tests at their home using the kits is expected to accelerate the growth of the DNA-based skincare market in the upcoming years.
Regional Outlook
Based on Regions, the market is segmented into North America, Europe, Asia Pacific, and Latin America, Middle East & Africa. As developing economies are witnessing the increase in purchasing power and becoming globalized, leading companies are expected to witness growth opportunities to enter these markets provided they launch innovative products in comparison to the domestic players. In 2020, APAC and North America garnered the maximum revenue share of the DNA-based skincare market. In addition, consumers in the US and Canada are inclined to the leading e-commerce platforms such as Amazon and Sephora to purchase skincare items as these platforms provide various features like a simple return policy and free home delivery.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Imagene Labs Private Limited (Asia Genomics), Caligenix, Inc., EpigenCare Inc. Allogenic AB (ALLÉL®), LifeNome Inc., SkinDNA Clinics, Anake, Skinshift, and DNA Skin Institute.
Recent Strategies Deployed in DNA-based Skin Care Products Market
Partnerships, Collaborations and Agreements:
- Mar-2021: Imagene Labs came into a partnership with Invenio Genetics, a vendor of personalized health care. The partnership aimed to develop an enhance DNA analysis offering. Under the partnership, the patented ancestry-based polygenic risk scoring bioinformatics system of Imagene Labs is expected to support GeneFolio Fitness & Nutrition DNA analysis of Invenio Genetics, thereby enhancing the accuracy for presently underrepresented health populations.
- Dec-2020: Imagene Labs came into a partnership with LykonDX, a Berlin-based personalized digital health company. The partnership aimed to integrate the capabilities of both companies to provide myDNA Nutriwell, the latest DNA test and diet coaching program that is expected to assist European consumers in designing their diets, and better empower them to have higher control over their health and nutrition.
- Jul-2019: Imagene Labs teamed up with Neutrogena, an American company that markets skincare, haircare, and cosmetics owned by parent company Johnson & Johnson. Through this collaboration, Neutrogena is expected to launch a personalized 3D-printed mask in China. Moreover, Imagene Labs is expected to offer its skin DNA test for Neutrogena and co-create the latest range of personalized skincare solutions under the Neutrogena brand.
- Dec-2018: Lifenome joined hands with Lei, premiere formulator of skincare, cosmetic, personal care, and OTC products. The collaboration aimed to integrate Genomics AI of LifeNome and MicroSperse Technology of LEI. This integration is expected to help two companies to enter the world of customized skincare with virtually unlimited formulation options personalized to 30+ DNA-influenced skin characteristics, and the lifestyle and environment of a person.
- Apr-2018: EpigenCare formed a partnership with SkinGenie, a technology platform that offers personalized skincare analysis and recommendations. Through this partnership, the two entities is expected to leverage DNA profiles and artificial intelligence to enhance customers’ beauty routines.
- Mar-2018: Allél entered into a partnership with Biolite Clinic. Through this partnership, Allél is expected to offer its bespoke services in the Middle East region.
- Jan-2018: Imagene Labs partnered with InnerOrigin, an Australian e-commerce venture. The partnership aimed to help InnerOrigin to launch its products in Singapore.
- Jan-2017: LifeNome extended its partnership with Imagene Labs on so-called wellness genomics to include China and Hong Kong. Through this extended partnership, Imagene Labs is expected to integrate the bioinformatics platform of LifeNome into its consumer genomics testing products to be available in both markets.
Product Launches and Product Expansions:
- Apr-2021: Anake rolled out a DNA-based skincare service. Through the launch, the company is expected to give the consumers the capacity to make better purchasing decisions in a COVID-19 dominated world.
- Dec-2020: EpigenCare unveiled the latest of its SKINTELLI personalized skincare test. This test utilizes a methylation-specific PCR method that has specific weight in its algorithm on skin aging, from which other additional quality factors can be obtained affordably. This cost-effective method also substantially reduces anticipated turnaround time along with maintaining the accuracy of the results.
- Feb-2018: EpigenCare launched a personal epigenomics test. Through this launch, the company is expected to create epigenetic skin profiles that correlate with major skin quality indicators such as aging, elasticity, moisture retention, and others. Using an easy and non-invasive sample collection kit, the DNA samples utilized for the test are self-collected directly from consumers' skin at the convenience of one's own home.
- Jan-2017: Imagene Labs rolled out its line of skincare, nutrition, and fitness solutions. Through this launch, the company is expected to provide consumers with a complete set of skincare solutions. These solutions are tailored to individuals' specific genetic profiles.
Scope of the Study
Market Segments Covered in the Report:
By Products
- Serums
- Creams
- Other Products
By Distribution Channels
- Online
- Offline
By Geography
- North America
- US
- Canada
- Mexico
- Rest of North America
- Europe
- Germany
- UK
- France
- Russia
- Spain
- Italy
- Rest of Europe
- Asia Pacific
- China
- Japan
- India
- South Korea
- Singapore
- Australia
- Rest of Asia Pacific
- LAMEA
- Brazil
- Argentina
- UAE
- Saudi Arabia
- South Africa
- Nigeria
- Rest of LAMEA
Key Market Players
List of Companies Profiled in the Report:
- Imagene Labs Private Limited (Asia Genomics)
- Caligenix, Inc.
- EpigenCare Inc.
- Allogenic AB (ALLÉL®)
- LifeNome Inc.
- SkinDNA Clinics
- Anake
- Skinshift
- DNA Skin Institute
Unique Offerings from the Publisher
- Exhaustive coverage
- The highest number of market tables and figures
- Subscription-based model available
- Guaranteed best price
- Assured post sales research support with 10% customization free
Table of Contents
Companies Mentioned
- Imagene Labs Private Limited (Asia Genomics)
- Caligenix, Inc.
- EpigenCare Inc.
- Allogenic AB (ALLÉL®)
- LifeNome Inc.
- SkinDNA Clinics
- Anake
- Skinshift
- DNA Skin Institute
Methodology
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