The Impact of the War in Ukraine on Channels in Russia

This report examines the early impact of the war in Ukraine on the retailing sector in Russia. Decreased disposable incomes, the suspension of activities by international players, sanctions and price increases have influenced consumers’ priorities. Consumers have become even more cautious in their spending. This briefing discusses how retailers in Russia - both local and international - are reacting to the changing environment, what challenges they face and how they might overcome them.

Strategy Briefings offer unique insight into emerging trends world-wide. Aimed squarely at strategists and planners, they draw on the publisher’s vast information resources to give top line insight across markets and within consumer segments. Written by some of our most experienced analysts, they are designed as provocations for senior management to use in their own forum, allowing them to stand back and reflect on the behaviour and motivation driving global markets today and tomorrow

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

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• Identify factors driving change now and in the future
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• Forward-looking outlook
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• Take a step back from micro trends
• Get up to date estimates and comment