Asia Pacific Learning & Educational Toys Market By Age Group, By Distribution Channel, By Product Type, By Country, Opportunity Analysis and Industry Forecast, 2021 - 2027

The Asia Pacific Learning and Educational Toys Market is expected to witness market growth of 5% CAGR during the forecast period (2021-2027).

Learning & educational toys are becoming more popular as it boosts the child’s IQ level by providing better coordination, memory retention, and increased literacy. Such toys challenge the mind of kids, which assist in improving their fine motor skills. For instance, an infant child tries to place blocks but due to imbalance, he is unable to do so but when he tries it again, he manages to arrange the blocks by properly managing the balance. These toys not only help in increasing learning but also allow children to think in a creative manner.

The rising disposable income of consumers across various developing nations of the region is among the major factors accelerating the growth of the regional learning & educational toys market over the forecast period. Additionally, the increasing emphasis of the parents on the development of various skills in their children is expected to open new growth opportunities for the regional market players. In addition, nations like China and India are witnessing an increase in the child population, which is expected to support the growth of the regional learning & educational toys market.

Furthermore, the growing preference of the parents and educators in developing child’s skills by using educational toys is expected to augment the demand for learning & educational toys market in the region. Several key market players are entering this region for the expansion of their business, which is estimated to strengthen the regional learning & educational toys market.

The China market dominated the Asia Pacific Learning and Educational Toys Market by Country in 2020, and is expected to continue to be a dominant market till 2027; thereby, achieving a market value of $7.59 billion by 2027. The Japan market is estimated to grow at a CAGR of 5.9% during (2021 - 2027). Additionally, The India market is expected to experience a CAGR of 6% during (2021 - 2027).

Based on Age Group, the market is segmented into 5 to 10 years, Upto 5 years and Above 10 years. Based on Distribution Channel, the market is segmented into Specialty Stores, Supermarket/ Hypermarket, Departmental Stores, Online Channels and Others. Based on Product Type, the market is segmented into Sports and outdoor types, Games and Puzzles, Building Sets and Others. Based on countries, the market is segmented into China, Japan, India, South Korea, Singapore, Malaysia, and Rest of Asia Pacific.

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include VTech Holdings Limited, LEGO Group (KIRKBI A/S), Hasbro, Inc., Tomy Company, Ltd., Goliath Games, Atlas Games, Clementoni Spa, Ravensburger AG, and Thames & Kosmos, LLC (Franckh-Kosmos Verlags-GmbH & Co.)

Scope of the Study

Market Segments Covered in the Report:

By Age Group

• 5 to 10 years
• Upto 5 years and
• Above 10 years

By Distribution Channel

• Specialty Stores
• Supermarket/ Hypermarket
• Departmental Stores
• Online Channels and
• Others

By Product Type

• Sports and outdoor types
• Games and Puzzles
• Building Sets and
• Others

By Country

• China
• Japan
• India
• South Korea
• Singapore
• Malaysia
• Rest of Asia Pacific

Key Market Players

List of Companies Profiled in the Report:

• VTech Holdings Limited
• LEGO Group (KIRKBI A/S)
• Hasbro, Inc.
• Tomy Company, Ltd.
• Goliath Games
• Atlas Games
• Clementoni Spa
• Ravensburger AG
• Thames & Kosmos, LLC (Franckh-Kosmos Verlags-GmbH & Co.)

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