Turkey Pasta and Noodles - Market Assessment and Forecasts to 2025

The publisher’s Country Profile report on the pasta & noodles sector in the Turkey provides insights on high growth markets to target, trends in the usage of packaging materials, types and closures category level distribution data and companies market shares.

The Turkish pasta & noodles sector was led by dried pasta category in both value and volume terms. However, the dried & instant noodles category is also forecast to register fastest value and volume growth during 2020-2025. Hypermarkets & supermarkets is the leading channel for distribution of pasta & noodles products in the country. Flexible packaging was the most commonly used pack material in the Turkish pasta & noodles sector. Ebro Foods, S.A., Nuh’un Ankara Makarnasi. and Tat Gida Sanayi A.S. are the leading players in the Turkish pasta & noodles sector.

What else is contained?

• Sector data: Overall sector value and volume data with growth analysis for 2015-2025
• Category coverage: Value and growth analysis for ambient noodles, ambient pasta, chilled noodles, chilled pasta, dried & instant noodles and dried pasta with inputs on individual segment share within each category and the change in their market share forecast for 2020-2025
• Leading players: Market share of companies (in value terms) and private labels (in value terms) in 2020
• Distribution data: Percentage of sales within each category through distribution channels such as cash & carries & warehouse clubs, convenience stores, department stores, food & drinks specialists, hypermarkets & supermarkets, e-retailers, “dollar stores”, variety stores & general merchandise retailers, vending machines, drug stores & pharmacies, health & beauty stores and other general retailers.
• Packaging data: consumption breakdown for package materials and pack types in each category, in terms of percentage share of number of units sold. Pack material data for glass, flexible packaging, rigid plastics, paper & board and rigid metal; pack type for: jar, bag/sachet, tub, stand up pouch, carton - folding, can, carton - liquid, pillow pouch, bottle, cup, aerosol, tube, tray, film, wrapper, clamshell, box, foil and other pack type, closure type for: flip/snap top, screw top, prize off, twist off, plastic tie, foil, sports cap, film, cap, lever closure, crown and other closure types, primary outer types for: carton - folding, bag, sleeve and shrink wrap.

Scope

• Per capita consumption of pasta & noodles was higher in Turkey than in both the global and regional levels in 2020
• Turkish consumers prefer value-for-money products in the pasta & noodles sector
• The per capita consumption of dried pasta was higher in Turkey than other dried pasta categories in 2020
• Private labels are growing at a higher CAGR than brands in the Turkish pasta & noodles sector
• Dried pasta, was the most consumed category across leading cities in Turkey

Reasons to Buy

• Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
• Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
• Gain an understanding of the total competitive landscape based on detailed company share analysis to plan effective market positioning
• Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
• The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
• Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rural-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.