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South Africa E-Commerce Market and Forecast 2022-2028

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    Report

  • 85 Pages
  • January 2022
  • Region: South Africa
  • DPI Research
  • ID: 5527516
Description Jump to:

South Africa E-Commerce market size is expected to surpass US$ 25 billion by 2028, expanding at a CAGR of more than 14% from 2021 to 2028.





The prominent factors that are expected to contribute to the growth of the South Africa e-commerce market during the forecast period:

  • High Mobile Penetration
  • Secure Payment Options
  • Shifting Spending Behaviors as More of the Population Shift their Budget to Shopping Online

South Africa E-Commerce Market and Forecast 2022 - 2028 provides a comprehensive analysis of the fast-evolving, high-growth e-commerce market. The report offers the most up-to-date industry data on the actual market situation and future outlook for the South Africa e-commerce market. The report provides historical market data for 2018 - 2021, and forecasts from 2022 till 2028.

The report contains a granular analysis of the present industry situations, market demands, reveals facts on the market size, revenues and provides forecasts through 2028. The report provides in-depth analysis, information, and revenue according to segments such as e-commerce types in addition to market size, average revenue per user and users, payment mode, sales channels, and companies from 2018 to 2021, and forecasts to 2028. A comprehensive analysis has been done on market share with the percentage of the e-commerce types.

The report also analyzes the South Africa e-commerce demographics users by Age, Gender, and Income. The report also examines the main market growth driving and restraining forces and gives an all-round future outlook through 2028.

The report concludes with the profiles of the key players in the South Africa e-commerce market. The key players are evaluated on various parameters such as business overview, and recent development.

Detailed Segmentation:

South Africa E-Commerce Market, By Types 

  • Beverages
  • Electronics
  • Fashion
  • Food
  • Furniture
  • Media
  • Toys, Hobby, and DIY
  • Beauty, Health, Personal and Household Care

South Africa E-Commerce Market, By Payment Mode

  • Bank Transfer
  • Cards
  • Cash on Delivery
  • Direct Debits
  • E-Wallet
  • Others Payment Mode

South Africa E-Commerce Market, By Sales Channel

  • Online and Offline Split
  • Mobile and Desktop Split

South Africa E-Commerce Market, By Demographics

  • Users by Age
  • Users by Gender
  • Users by Income

South Africa E-Commerce Market, By Key Players

  • Takealot
  • Superbalist
  • Woolworths
  • Mr Price
  • Wantitall (Pty) Ltd

The Report Helps Answer the Following Questions:

  • What is the current size of the overall South Africa e-commerce market? How much will this market be worth from 2022 to 2028?
  • What are the market shares of the leading segments of the South Africa e-commerce market?
  • What are the main segments within the overall South Africa e-commerce market? How much will each of these segments be worth for the period 2018 to 2028?
  • What are the main drivers and restraints in the South Africa e-commerce market?
  • Who are the leading companies and what are their activities, recent developments, and prospects?

Table of Contents


1. Executive Summary2. South Africa E-Commerce Market Size and Forecast (2018-2028)3. South Africa E-Commerce Market Share and Y-o-Y Growth (%), 2018-2028
4. Key Market Growth Drivers and Challenges of South Africa E-Commerce Market
4.1 Market Growth Drivers
4.2 Market Challenges

5. South Africa E-Commerce Market, Average Revenue and Users (2018-2028) - By Types
5.1 Beauty, Health, Personal and Household Care
5.1.1 Market
5.1.2 Average Revenue Per User
5.1.3 Users
5.2 Beverages
5.2.1 Market
5.2.2 Average Revenue Per User
5.2.3 Users
5.3 Electronics
5.3.1 Market
5.3.2 Average Revenue Per User
5.3.3 Users
5.4 Fashion
5.4.1 Market
5.4.2 Average Revenue Per User
5.4.3 Users
5.5 Food
5.5.1 Market
5.5.2 Average Revenue Per User
5.5.3 Users
5.6 Furniture
5.6.1 Market
5.6.2 Average Revenue Per User
5.6.3 Users
5.7 Media
5.7.1 Market
5.7.2 Average Revenue Per User
5.7.3 Users
5.8 Toys, Hobby and DIY
5.8.1 Market
5.8.2 Average Revenue Per User
5.8.3 Users

6. South Africa E-Commerce Market - By Payment Mode (2018-2028)
6.1 Bank Transfer
6.2 Cards
6.3 Cash on Delivery
6.4 Direct Debits
6.5 E-Wallet
6.6 Others Payment Mode

7. South Africa E-Commerce Sales Channels (2018-2028)
7.1 Online and Offline Split
7.2 Mobile and Desktop Split

8. South Africa E-Commerce Demographics - Users by Age, and Income
8.1 By Age
8.2 By Gender
8.3 By Income

9. Key Companies Analysis
9.1 Takealot
9.1.1 Business Overview
9.1.2 Recent Development
9.2 Superbalist
9.2.1 Business Overview
9.2.2 Recent Development
9.3 Woolworths
9.3.1 Business Overview
9.3.2 Recent Development
9.4 Mr Price
9.4.1 Business Overview
9.4.2 Recent Development
9.5 Wantitall (Pty) Ltd
9.5.1 Business Overview
9.5.2 Recent Development

List of Tables:
Table 3-1: By Type South Africa E-Commerce Market Share (Percent), 2018-2021
Table 3-2: By Type South Africa E-Commerce Market Share Forecast (Percent), 2022-2028

List of Figures:
Figure 2-1: South Africa E-Commerce Market (Million US$), 2018-2021
Figure 2-2: South Africa E-Commerce Market Forecast (Million US$), 2022-2028
Figure 5-1: Beauty, Health, Personal and Household Care Market (Million US$), 2018-2021
Figure 5-2: Beauty, Health, Personal and Household Care Market Forecast (Million US$), 2022-2028
Figure 5-3: Beauty, Health, Personal & Household Care Average Per User (US$), 2018-2021
Figure 5-4: Beauty, Health, Personal & Household Care Average Per User Forecast (US$), 2022-2028
Figure 5-5: Beauty, Health, Personal & Household Care Users (Million), 2018-2021
Figure 5-6: Beauty, Health, Personal & Household Care Users Forecast (Million), 2022-2028
Figure 5-7: Beverages Market (Million US$), 2018-2021
Figure 5-8: Beverages Market Forecast (Million US$), 2022-2028
Figure 5-9: Beverages Average Per User (US$), 2018-2021
Figure 5-10: Beverages Average Per User Forecast (US$), 2022-2028
Figure 5-11: Beverages Users (Million), 2018-2021
Figure 5-12: Beverages Users Forecast (Million), 2022-2028
Figure 5-13: Electronics Market (Million US$), 2018-2021
Figure 5-14: Electronics Market Forecast (Million US$), 2022-2028
Figure 5-15: Electronics Average Per User (US$), 2018-2021
Figure 5-16: Electronics Average Per User Forecast (US$), 2022-2028
Figure 5-17: Electronics Users (Million), 2018-2021
Figure 5-18: Electronics Users Forecast (Million), 2022-2028
Figure 5-19: Fashion Market (Million US$), 2018-2021
Figure 5-20: Fashion Market Forecast (Million US$), 2022-2028
Figure 5-21: Fashion Average Per User (US$), 2018-2021
Figure 5-22: Fashion Average Per User Forecast (US$), 2022-2028
Figure 5-23: Fashion Users (Million), 2018-2021
Figure 5-24: Fashion Users Forecast (Million), 2022-2028
Figure 5-25: Food Market (Million US$), 2018-2021
Figure 5-26: Food Market Forecast (Million US$), 2022-2028
Figure 5-27: Food Average Per User (US$), 2018-2021
Figure 5-28: Food Average Per User Forecast (US$), 2022-2028
Figure 5-29: Food Users (Million), 2018-2021
Figure 5-30: Food Users Forecast (Million), 2022-2028
Figure 5-31: Furniture Market (Million US$), 2018-2021
Figure 5-32: Furniture Market Forecast (Million US$), 2022-2028
Figure 5-33: Furniture Average Per User (US$), 2018-2021
Figure 5-34: Furniture Average Per User Forecast (US$), 2022-2028
Figure 5-35: Furniture Users (Million), 2018-2021
Figure 5-36: Furniture Users Forecast (Million), 2022-2028
Figure 5-37: Media Market (Million US$), 2018-2021
Figure 5-38: Media Market Forecast (Million US$), 2022-2028
Figure 5-39: Media Average Per User (US$), 2018-2021
Figure 5-40: Media Average Per User Forecast (US$), 2022-2028
Figure 5-41: Media Users (Million), 2018-2021
Figure 5-42: Media Users Forecast (Million), 2022-2028
Figure 5-43: Toys, Hobby and DIY Market (Million US$), 2018-2021
Figure 5-44: Toys, Hobby and DIY Market Forecast (Million US$), 2022-2028
Figure 5-45: Toys, Hobby and DIY Average Per User (US$), 2018-2021
Figure 5-46: Toys, Hobby and DIY Average Per User Forecast (US$), 2022-2028
Figure 5-47: Toys, Hobby and DIY Users (Million), 2018-2021
Figure 5-48: Toys, Hobby and DIY Users Forecast (Million), 2022-2028
Figure 6-1: Bank Transfer Market (Million US$), 2018-2021
Figure 6-2: Bank Transfer Market Forecast (Million US$), 2022-2028
Figure 6-3: Cards Market (Million US$), 2018-2021
Figure 6-4: Cards Market Forecast (Million US$), 2022-2028
Figure 6-5: Cash on Delivery Market (Million US$), 2018-2021
Figure 6-6: Cash on Delivery Market Forecast (Million US$), 2022-2028
Figure 6-7: Direct Debits Market (Million US$), 2018-2021
Figure 6-8: Direct Debits Market Forecast (Million US$), 2022-2028
Figure 6-9: E-Wallet Market (Million US$), 2018-2021
Figure 6-10: E-Wallet Market Forecast (Million US$), 2022-2028
Figure 6-11: Others Market (Million US$), 2018-2021
Figure 6-12: Others Market Forecast (Million US$), 2022-2028
Figure 7-1: Online and Offline Split (Percent),2018-2021
Figure 7-2: Online and Offline Split Forecast (Percent),2022-2028
Figure 7-3: Mobile and Desktop Split (Percent),2018-2021
Figure 7-4: Mobile and Desktop Split Forecast (Percent), 2022-2028

Companies Mentioned

  • Takealot
  • Superbalist
  • Woolworths
  • Mr Price
  • Wantitall (Pty) Ltd

Table Information

Report AttributeDetails
No. of Pages85
PublishedJanuary 2022
Forecast Period2021 - 2028
Estimated Market Value ( USD ) in 2021 $ 9614 Million
Forecasted Market Value ( USD ) by 2028 $ 25105 Million
Compound Annual Growth Rate14.7%
Regions CoveredSouth Africa
No. of Companies Mentioned5

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