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Customer Journey Analytics Market by Component, Deployment, Application, Touchpoint, Organization Size, and Industry Vertical: Global Opportunity Analysis and Industry Forecast, 2021-2030

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    Report

  • 383 Pages
  • November 2021
  • Region: Global
  • Allied Market Research
  • ID: 5533760
Every time a customer interacts with digital interfaces such as application, they generate their click path data. For example, when a customer clicks on a digital ad or likes a product or browses a website or writes a review, or contacts a call center, or places items in a cart or makes or walks away from a purchase, they generate interaction data. This data is called as customer journey data that provide patterns to help businesses to take informed or data decision steps to accelerate customer acquisition, prevent churn, and more. Customer journey analytics is a set of toolkit or application that includes business intelligence and data science technologies to help end user collate and analyze cross-channel customer data. Its capabilities deliver context and clarity to the complex multichannel customer journey, which in turn is a major factor that drives the growth of the market.

Rise in demand for consistent customer support throughout business interaction, customer journey analytics has garnered high traction from the recent years among digital businesses. This is a major factor expected to drive the growth of the market in the coming years. Increase in real-time data generated through connected devices and application is also among some of the major factors expected to boost growth of the market. Moreover, proliferation of real-time data generated through e-commerce application and evolving retail industry across digitalization are factors that further drive the growth of the market. However, rise in multi-channel business and marketing has increased the complexity of overall data synchronization and data privacy, which is expected to hamper the growth of the market to a certain extent.

Furthermore, rise in focus toward improvising and increasing virtual touchpoints are opportunistic factors for the global market, which is expected to support the growth of the market in the coming years.

The customer journey analytics market is segmented on the basis of component, deployment, application, touchpoint, organization size, industry vertical, and region. According to the component, the market is segmented into solutions and services. By deployment, it is categorized into on-premise and cloud. On the basis of application, it is divided customer segmentation and targeting, customer behavioral analysis, customer churn analysis, brand management, campaign management, product management, and others. On the basis of touchpoint, it is divided into web, social media, mobile, email, branch/store, call center, and others. On the basis of organization size, it is divided into large enterprises and small and medium-sized enterprises. Depending on industry vertical, it is categorized into BFSI, IT & telecommunications, retail & e-commerce, healthcare, media & entertainment, travel & hospitality, and others. Based on region, the market is analyzed across North America, Europe, Asia-Pacific, and LAMEA.

The market players operating in the customer journey analytics market include Acxiom LLC, Adobe Systems, Inc., BryterCX, IBM Corporation, Nice Ltd, Pointillist, Quadient, Salesforce.com, Inc., SAP SE, and Verint Systems.

KEY BENEFITS FOR STAKEHOLDERS

  • The study provides an in-depth analysis of the customer journey analytics market along with current trends and future estimations to elucidate imminent investment pockets.
  • Information about key drivers, restrains, and opportunities and their impact analysis on the market size is provided in the report.
  • Porter’s five forces analysis illustrates the potency of buyers and suppliers operating in the industry.
  • The quantitative analysis of customer journey analytics market for the period 2020–2027 is provided to determine the market potential.

KEY MARKET SEGMENTS


By COMPONENT

  • Solution
  • Services

By DEPLOYMENT

  • On-premise
  • Cloud

By APPLICATION

  • Customer Segmentation and Targeting
  • Customer Behavioral Analysis
  • Customer Churn Analysis
  • Brand Management
  • Campaign Management
  • Product Management
  • Others

By TOUCHPOINT

  • Web
  • Social Media
  • Mobile
  • Email
  • Branch/Store
  • Call Center
  • Others

By ORGANIZATION SIZE

  • Large Enterprises
  • Small and Medium-sized Enterprises

By INDUSTRY VERTICAL

  • BFSI
  • IT and Telecommunications
  • Retail and E-Commerce
  • Healthcare
  • Media and Entertainment
  • Travel and hospitality
  • Others

By REGION

  • North America
  • U.S.
  • Canada
  • Europe
  • Germany
  • France
  • UK
  • Rest of Europe
  • Asia-Pacific
  • Japan
  • China
  • India
  • Rest of Asia-Pacific
  • LAMEA
  • Latin America
  • Middle East
  • Africa

KEY MARKET PLAYERS

  • Acxiom LLC
  • Adobe Systems, Inc.
  • BryterCX
  • IBM Corporation
  • Nice Ltd
  • Pointillist
  • Quadient
  • Salesforce.com, Inc.
  • SAP SE
  • Verint Systems

 

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Table of Contents

CHAPTER 1: INTRODUCTION
1.1. REPORT DESCRIPTION
1.2. KEY BENEFITS FOR STAKEHOLDERS
1.3. KEY MARKET SEGMENTS
1.4. KEY MARKET PLAYERS
1.5. RESEARCH METHODOLOGY
1.5.1. Secondary research
1.5.2. Primary research
1.5.3. Analyst tools & models
CHAPTER 2: EXECUTIVE SUMMARY
2.1. KEY FINDINGS
2.1.1. Top impacting factors
2.1.2. Top investment pockets
2.2. CXO PERSPECTIVE
CHAPTER 3: MARKET OVERVIEW
3.1. MARKET DEFINITION AND SCOPE
3.2. KEY FORCES SHAPING THE GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET
3.3. VALUE CHAIN ANALYSIS
3.4. MARKET DYNAMICS
3.4.1. Drivers
3.4.1.1. Growing demand for consistent customer support throughout business interaction
3.4.1.2. Availability of real time data
3.4.1.3. Expansion of retail industry
3.4.2. Restraint
3.4.2.1. Complexity in overall data synchronization and data privacy
3.4.3. Opportunities
3.4.3.1. Focus on virtual touchpoints
3.5. INDUSTRY ROADMAP OF CUSTOMER JOURNEY ANALYTICS
3.6. CASE STUDIES
3.6.1. Banque de France implemented IBM CPLEX solution
3.6.2. SM Customer Churn Analysis Convergence Inc. adopted SAS Visual Analytics
3.7. IMPACT OF GOVERNMENT REGULATIONS ON THE GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET
3.8. COVID-19 IMPACT ANALYSIS ON CUSTOMER JOURNEY ANALYTICS MARKET
3.8.1. Impact on market size
3.8.2. Consumer trends, preferences, and budget impact
3.8.3. Economic impact
3.8.4. Strategies to tackle negative impact
3.8.5. Opportunity window
CHAPTER 4: GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, BY COMPONENT
4.1. OVERVIEW
4.2. SOLUTIONS
4.2.1. Key market trends, growth factors, and opportunities
4.2.2. Market size and forecast, by region
4.2.3. Market analysis, by country
4.3. SERVICES
4.3.1. Key market trends, growth factors, and opportunities
4.3.2. Market size and forecast, by region
4.3.3. Market analysis, by country
CHAPTER 5: GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, BY DEPLOYMENT
5.1. OVERVIEW
5.2. ON-PREMISE
5.2.1. Key market trends, growth factors, and opportunities
5.2.2. Market size and forecast, by region
5.2.3. Market analysis, by country
5.3. CLOUD
5.3.1. Key market trends, growth factors, and opportunities
5.3.2. Market size and forecast, by region
5.3.3. Market analysis, by country
CHAPTER 6: GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, BY APPLICATION
6.1. OVERVIEW
6.2. CUSTOMER SEGMENTATION AND TARGETING
6.2.1. Key market trends, growth factors, and opportunities
6.2.2. Market size and forecast, by region
6.2.3. Market analysis, by country
6.3. CUSTOMER BEHAVIORAL ANALYSIS
6.3.1. Key market trends, growth factors, and opportunities
6.3.2. Market size and forecast, by region
6.3.3. Market analysis, by country
6.4. CUSTOMER CHURN ANALYSIS
6.4.1. Key market trends, growth factors, and opportunities
6.4.2. Market size and forecast, by region
6.4.3. Market analysis, by country
6.5. BRAND MANAGEMENT
6.5.1. Key market trends, growth factors, and opportunities
6.5.2. Market size and forecast, by region
6.5.3. Market analysis, by country
6.6. CAMPAIGN MANAGEMENT
6.6.1. Key market trends, growth factors, and opportunities
6.6.2. Market size and forecast, by region
6.6.3. Market analysis, by country
6.7. PRODUCT MANAGEMENT
6.7.1. Key market trends, growth factors, and opportunities
6.7.2. Market size and forecast, by region
6.7.3. Market analysis, by country
6.8. OTHERS
6.8.1. Key market trends, growth factors, and opportunities
6.8.2. Market size and forecast, by region
6.8.3. Market analysis, by country
CHAPTER 7: GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, BY TOUCHPOINT
7.1. OVERVIEW
7.2. WEB
7.2.1. Key market trends, growth factors, and opportunities
7.2.2. Market size and forecast, by region
7.2.3. Market analysis, by country
7.3. SOCIAL MEDIA
7.3.1. Key market trends, growth factors, and opportunities
7.3.2. Market size and forecast, by region
7.3.3. Market analysis, by country
7.4. MOBILE
7.4.1. Key market trends, growth factors, and opportunities
7.4.2. Market size and forecast, by region
7.4.3. Market analysis, by country
7.5. EMAIL
7.5.1. Key market trends, growth factors, and opportunities
7.5.2. Market size and forecast, by region
7.5.3. Market analysis, by country
7.6. BRANCH/STORE
7.6.1. Key market trends, growth factors, and opportunities
7.6.2. Market size and forecast, by region
7.6.3. Market analysis, by country
7.7. CALL CENTER
7.7.1. Key market trends, growth factors, and opportunities
7.7.2. Market size and forecast, by region
7.7.3. Market analysis, by country
7.8. OTHERS
7.8.1. Key market trends, growth factors, and opportunities
7.8.2. Market size and forecast, by region
7.8.3. Market analysis, by country
CHAPTER 8: GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, BY ORGANIZATION SIZE
8.1. OVERVIEW
8.2. LARGE ENTERPRISES
8.2.1. Key market trends, growth factors, and opportunities
8.2.2. Market size and forecast, by region
8.2.3. Market analysis, by country
8.3. SMALL AND MEDIUM-SIZED ENTERPRISES
8.3.1. Key market trends, growth factors, and opportunities
8.3.2. Market size and forecast, by region
8.3.3. Market analysis, by country
CHAPTER 9: GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, BY INDUSTRY VERTICAL
9.1. OVERVIEW
9.2. BFSI
9.2.1. Key market trends, growth factors, and opportunities
9.2.2. Market size and forecast, by region
9.2.3. Market analysis, by country
9.3. IT & TELECOMMUNICATIONS
9.3.1. Key market trends, growth factors, and opportunities
9.3.2. Market size and forecast, by region
9.3.3. Market analysis, by country
9.4. RETAIL AND E-COMMERCE
9.4.1. Key market trends, growth factors and opportunities
9.4.2. Market size and forecast, by region
9.4.3. Market analysis, by country
9.5. HEALTHCARE
9.5.1. Key market trends, growth factors, and opportunities
9.5.2. Market size and forecast, by region
9.5.3. Market analysis, by country
9.6. MEDIA & ENTERTAINMENT
9.6.1. Key market trends, growth factors and opportunities
9.6.2. Market size and forecast, by region
9.6.3. Market analysis, by country
9.7. TRAVEL AND HOSPITALITY
9.7.1. Key market trends, growth factors, and opportunities
9.7.2. Market size and forecast, by region
9.7.3. Market analysis, by country
9.8. OTHERS
9.8.1. Key market trends, growth factors, and opportunities
9.8.2. Market size and forecast, by region
9.8.3. Market analysis, by country
CHAPTER 10: GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, BY REGION
10.1. OVERVIEW
10.1.1. Market size and forecast, by region
10.2. NORTH AMERICA
10.2.1. Key market trends, growth factors, and opportunities
10.2.2. Market size and forecast, by component
10.2.3. Market size and forecast, by deployment
10.2.4. Market size and forecast, by application
10.2.5. Market size and forecast, by touchpoint
10.2.6. Market size and forecast, by organization size
10.2.7. Market size and forecast, by industry vertical
10.2.8. Market analysis, by country
10.2.8.1. U.S.
10.2.8.1.1. Market size and forecast, by component
10.2.8.1.2. Market size and forecast, by deployment
10.2.8.1.3. Market size and forecast, by application
10.2.8.1.4. Market size and forecast, by touchpoint
10.2.8.1.5. Market size and forecast, by organization size
10.2.8.1.6. Market size and forecast, by industry vertical
10.2.8.2. Canada
10.2.8.2.1. Market size and forecast, by component
10.2.8.2.2. Market size and forecast, by deployment
10.2.8.2.3. Market size and forecast, by application
10.2.8.2.4. Market size and forecast, by touchpoint
10.2.8.2.5. Market size and forecast, by organization size
10.2.8.2.6. Market size and forecast, by industry vertical
10.3. EUROPE
10.3.1. Key market trends, growth factors, and opportunities
10.3.2. Market size and forecast, by component
10.3.3. Market size and forecast, by deployment
10.3.4. Market size and forecast, by application
10.3.5. Market size and forecast, by touchpoint
10.3.6. Market size and forecast, by organization size
10.3.7. Market size and forecast, by industry vertical
10.3.8. Market analysis, by country
10.3.8.1. Germany
10.3.8.1.1. Market size and forecast, by component
10.3.8.1.2. Market size and forecast, by deployment
10.3.8.1.3. Market size and forecast, by application
10.3.8.1.4. Market size and forecast, by touchpoint
10.3.8.1.5. Market size and forecast, by organization size
10.3.8.1.6. Market size and forecast, by industry vertical
10.3.8.2. France
10.3.8.2.1. Market size and forecast, by component
10.3.8.2.2. Market size and forecast, by deployment
10.3.8.2.3. Market size and forecast, by application
10.3.8.2.4. Market size and forecast, by touchpoint
10.3.8.2.5. Market size and forecast, by organization size
10.3.8.2.6. Market size and forecast, by industry vertical
10.3.8.3. UK
10.3.8.3.1. Market size and forecast, by component
10.3.8.3.2. Market size and forecast, by deployment
10.3.8.3.3. Market size and forecast, by application
10.3.8.3.4. Market size and forecast, by touchpoint
10.3.8.3.5. Market size and forecast, by organization size
10.3.8.3.6. Market size and forecast, by industry vertical
10.3.8.4. Rest of Europe
10.3.8.4.1. Market size and forecast, by component
10.3.8.4.2. Market size and forecast, by deployment
10.3.8.4.3. Market size and forecast, by application
10.3.8.4.4. Market size and forecast, by touchpoint
10.3.8.4.5. Market size and forecast, by organization size
10.3.8.4.6. Market size and forecast, by industry vertical
10.4. ASIA-PACIFIC
10.4.1. Key market trends, growth factors, and opportunities
10.4.2. Market size and forecast, by component
10.4.3. Market size and forecast, by deployment
10.4.4. Market size and forecast, by application
10.4.5. Market size and forecast, by touchpoint
10.4.6. Market size and forecast, by organization size
10.4.7. Market size and forecast, by industry vertical
10.4.8. Market analysis, by country
10.4.8.1. Japan
10.4.8.1.1. Market size and forecast, by component
10.4.8.1.2. Market size and forecast, by deployment
10.4.8.1.3. Market size and forecast, by application
10.4.8.1.4. Market size and forecast, by touchpoint
10.4.8.1.5. Market size and forecast, by organization size
10.4.8.1.6. Market size and forecast, by industry vertical
10.4.8.2. China
10.4.8.2.1. Market size and forecast, by component
10.4.8.2.2. Market size and forecast, by deployment
10.4.8.2.3. Market size and forecast, by application
10.4.8.2.4. Market size and forecast, by touchpoint
10.4.8.2.5. Market size and forecast, by organization size
10.4.8.2.6. Market size and forecast, by industry vertical
10.4.8.3. India
10.4.8.3.1. Market size and forecast, by component
10.4.8.3.2. Market size and forecast, by deployment
10.4.8.3.3. Market size and forecast, by application
10.4.8.3.4. Market size and forecast, by touchpoint
10.4.8.3.5. Market size and forecast, by organization size
10.4.8.3.6. Market size and forecast, by industry vertical
10.4.8.4. Rest of Asia-Pacific
10.4.8.4.1. Market size and forecast, by component
10.4.8.4.2. Market size and forecast, by deployment
10.4.8.4.3. Market size and forecast, by application
10.4.8.4.4. Market size and forecast, by touchpoint
10.4.8.4.5. Market size and forecast, by organization size
10.4.8.4.6. Market size and forecast, by industry vertical
10.5. LAMEA
10.5.1. Key market trends, growth factors, and opportunities
10.5.2. Market size and forecast, by component
10.5.3. Market size and forecast, by deployment
10.5.4. Market size and forecast, by application
10.5.5. Market size and forecast, by touchpoint
10.5.6. Market size and forecast, by organization size
10.5.7. Market size and forecast, by industry vertical
10.5.8. Market analysis, by country
10.5.8.1. Latin America
10.5.8.1.1. Market size and forecast, by component
10.5.8.1.2. Market size and forecast, by deployment
10.5.8.1.3. Market size and forecast, by application
10.5.8.1.4. Market size and forecast, by touchpoint
10.5.8.1.5. Market size and forecast, by organization size
10.5.8.1.6. Market size and forecast, by industry vertical
10.5.8.2. Middle East
10.5.8.2.1. Market size and forecast, by component
10.5.8.2.2. Market size and forecast, by deployment
10.5.8.2.3. Market size and forecast, by application
10.5.8.2.4. Market size and forecast, by touchpoint
10.5.8.2.5. Market size and forecast, by organization size
10.5.8.2.6. Market size and forecast, by industry vertical
10.5.8.3. Africa
10.5.8.3.1. Market size and forecast, by component
10.5.8.3.2. Market size and forecast, by deployment
10.5.8.3.3. Market size and forecast, by application
10.5.8.3.4. Market size and forecast, by touchpoint
10.5.8.3.5. Market size and forecast, by organization size
10.5.8.3.6. Market size and forecast, by industry vertical
CHAPTER 11: COMPETITIVE LANDSCAPE
11.1. KEY PLAYER POSITIONING ANALYSIS, 2020
11.2. TOP WINNING STRATEGIES
11.3. COMPETITIVE DASHBOARD
11.4. KEY DEVELOPMENTS
11.4.1. New product launches
11.4.2. Partnership
11.4.3. Collaboration
11.4.4. Acquisition
CHAPTER 12: COMPANY PROFILES
12.1. ACXIOM LLC
12.1.1. Company overview
12.1.2. Key Executives
12.1.3. Company snapshot
12.1.4. Operating business segments
12.1.5. Product portfolio
12.1.6. Business performance
12.1.7. Key strategic moves and developments
12.2. ADOBE INC.
12.2.1. Company overview
12.2.2. Key Executives
12.2.3. Company snapshot
12.2.4. Operating business segments
12.2.5. Product portfolio
12.2.6. R&D Expenditure
12.2.7. Business performance
12.2.8. Key strategic moves and developments
12.3. BRYTERCX
12.3.1. Company overview
12.3.2. Key Executives
12.3.3. Company snapshot
12.3.4. Product portfolio
12.3.5. Key strategic moves and developments
12.4. INTERNATIONAL BUSINESS MACHINES CORPORATION
12.4.1. Company overview
12.4.2. Key Executives
12.4.3. Company snapshot
12.4.4. Operating business segments
12.4.5. Product portfolio
12.4.6. R&D Expenditure
12.4.7. Business performance
12.4.8. Key strategic moves and developments
12.5. NICE LTD.
12.5.1. Company overview
12.5.2. Key Executives
12.5.3. Company snapshot
12.5.4. Operating business segments
12.5.5. Product portfolio
12.5.6. R&D Expenditure
12.5.7. Business performance
12.5.8. Key strategic moves and developments
12.6. POINTILLIST
12.6.1. Company overview
12.6.2. Key Executives
12.6.3. Company snapshot
12.6.4. Product portfolio
12.6.5. Key strategic moves and developments
12.7. QUADIENT
12.7.1. Company overview
12.7.2. Key Executives
12.7.3. Company snapshot
12.7.4. Product portfolio
12.7.5. R&D Expenditure
12.7.6. Business performance
12.7.7. Key strategic moves and developments
12.8. SALESFORCE.COM, INC.
12.8.1. Company overview
12.8.2. Key Executives
12.8.3. Company snapshot
12.8.4. Product portfolio
12.8.5. R&D Expenditure
12.8.6. Business performance
12.8.7. Key strategic moves and developments
12.9. SAP SE
12.9.1. Company overview
12.9.2. Key Executives
12.9.3. Company snapshot
12.9.4. Operating business segments
12.9.5. Product portfolio
12.9.6. R&D Expenditure
12.9.7. Business performance
12.9.8. Key strategic moves and developments
12.10. VERINT SYSTEMS INC.
12.10.1. Company overview
12.10.2. Key Executives
12.10.3. Company snapshot
12.10.4. Operating business segments
12.10.5. Product portfolio
12.10.6. R&D Expenditure
12.10.7. Business performance
12.10.8. Key strategic moves and developments
List of Tables
TABLE 01. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY COMPONENT, 2020–2030 ($MILLION)
TABLE 02. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR SOLUTIONS, BY REGION 2020–2030 ($MILLION)
TABLE 03. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE SERVICES, BY REGION 2020–2030 ($MILLION)
TABLE 04. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2020–2030 ($MILLION)
TABLE 05. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR ON-PREMISE, BY REGION 2020–2030 ($MILLION)
TABLE 06. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE CLOUD, BY REGION 2020–2030 ($MILLION)
TABLE 07. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 08. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR CUSTOMER SEGMENTATION AND TARGETING, BY REGION 2020–2030 ($MILLION)
TABLE 09. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR CUSTOMER BEHAVIORAL ANALYSIS, BY REGION 2020–2030 ($MILLION)
TABLE 10. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR CUSTOMER CHURN ANALYSIS, BY REGION 2020–2030 ($MILLION)
TABLE 11. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR BRAND MANAGEMENT, BY REGION 2020–2030 ($MILLION)
TABLE 12. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR CAMPAIGN MANAGEMENT, BY REGION 2020–2030 ($MILLION)
TABLE 13. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR PRODUCT MANAGEMENT, BY REGION 2020–2030 ($MILLION)
TABLE 14. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR OTHERS, BY REGION 2020–2030 ($MILLION)
TABLE 15. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, BY TOUCHPOINT, 2020–2030 ($MILLION)
TABLE 16. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR WEB, BY REGION, 2020–2030 ($MILLION)
TABLE 17. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR SOCIAL MEDIA, BY REGION, 2020–2030 ($MILLION)
TABLE 18. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR MOBILE, BY REGION, 2020–2030 ($MILLION)
TABLE 19. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR EMAIL, BY REGION, 2020–2030 ($MILLION)
TABLE 20. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR BRANCH/STORE, BY REGION, 2020–2030 ($MILLION)
TABLE 21. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR CALL CENTER, BY REGION, 2020–2030 ($MILLION)
TABLE 22. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR OTHERS, BY REGION, 2020–2030 ($MILLION)
TABLE 23. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY ORGANIZATION SIZE, 2020–2030 ($MILLION)
TABLE 24. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR LARGE ENTERPRISES, BY REGION 2020–2030 ($MILLION)
TABLE 25. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR SMALL AND MEDIUM-SIZED ENTERPRISES, BY REGION 2020–2030 ($MILLION)
TABLE 26. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2020–2030 ($MILLION)
TABLE 27. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR BFSI, BY REGION 2020–2030 ($MILLION)
TABLE 28. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR IT AND TELECOMMUNICATIONS, BY REGION 2020–2030 ($MILLION)
TABLE 29. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR RETAIL AND E-COMMERCE, BY REGION 2020–2030 ($MILLION)
TABLE 30. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR HEALTHCARE, BY REGION 2020–2030 ($MILLION)
TABLE 31. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR MEDIA AND ENTERTAINMENT, BY REGION 2020–2030 ($MILLION)
TABLE 32. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR TRAVEL AND HOSPITALITY, BY REGION 2020–2030 ($MILLION)
TABLE 33. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR OTHERS, BY REGION 2020–2030 ($MILLION)
TABLE 34. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY REGION, 2020–2030 ($MILLION)
TABLE 35. NORTH AMERICA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY COMPONENT, 2020–2030 ($MILLION)
TABLE 36. NORTH AMERICA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2020–2030 ($MILLION)
TABLE 37. NORTH AMERICA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATION 2020–2030 ($MILLION)
TABLE 38. NORTH AMERICA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT 2020–2030 ($MILLION)
TABLE 39. NORTH AMERICA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY ORGANIZATION SIZE, 2020–2030 ($MILLION)
TABLE 40. NORTH AMERICA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2020–2030 ($MILLION)
TABLE 41. NORTH AMERICA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 42. U.S. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY COMPONENT, 2020–2030 ($MILLION)
TABLE 43. U.S. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2020–2030 ($MILLION)
TABLE 44. U.S. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 45. U.S. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT 2020–2030 ($MILLION)
TABLE 46. U.S. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY ORGANIZATION SIZE, 2020–2030 ($MILLION)
TABLE 47. U.S. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2020–2030 ($MILLION)
TABLE 48. CANADA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY COMPONENT, 2020–2030 ($MILLION)
TABLE 49. CANADA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2020–2030 ($MILLION)
TABLE 50. CANADA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 51. CANADA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT 2020–2030 ($MILLION)
TABLE 52. CANADA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY ORGANIZATION SIZE, 2020–2030 ($MILLION)
TABLE 53. CANADA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2020–2030 ($MILLION)
TABLE 54. EUROPE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY COMPONENT, 2020–2030 ($MILLION)
TABLE 55. EUROPE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2020–2030 ($MILLION)
TABLE 56. EUROPE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATION 2020–2030 ($MILLION)
TABLE 57. EUROPE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT 2020–2030 ($MILLION)
TABLE 58. EUROPE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY ORGANIZATION SIZE, 2020–2030 ($MILLION)
TABLE 59. EUROPE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2020–2030 ($MILLION)
TABLE 60. EUROPE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 61. GERMANY CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY COMPONENT, 2020–2030 ($MILLION)
TABLE 62. GERMANY CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2020–2030 ($MILLION)
TABLE 63. GERMANY CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 64. GERMANY CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT 2020–2030 ($MILLION)
TABLE 65. GERMANY CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY ORGANIZATION SIZE, 2020–2030 ($MILLION)
TABLE 66. GERMANY CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2020–2030 ($MILLION)
TABLE 67. FRANCE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY COMPONENT, 2020–2030 ($MILLION)
TABLE 68. FRANCE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2020–2030 ($MILLION)
TABLE 69. FRANCE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 70. FRANCE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT 2020–2030 ($MILLION)
TABLE 71. FRANCE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY ORGANIZATION SIZE, 2020–2030 ($MILLION)
TABLE 72. FRANCE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2020–2030 ($MILLION)
TABLE 73. UK CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY COMPONENT, 2020–2030 ($MILLION)
TABLE 74. UK CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2020–2030 ($MILLION)
TABLE 75. UK CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 76. UK CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT 2020–2030 ($MILLION)
TABLE 77. UK CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY ORGANIZATION SIZE, 2020–2030 ($MILLION)
TABLE 78. UK CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2020–2030 ($MILLION)
TABLE 79. REST OF EUROPE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY COMPONENT, 2020–2030 ($MILLION)
TABLE 80. REST OF EUROPE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2020–2030 ($MILLION)
TABLE 81. REST OF EUROPE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 82. REST OF EUROPE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT 2020–2030 ($MILLION)
TABLE 83. REST OF EUROPE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY ORGANIZATION SIZE, 2020–2030 ($MILLION)
TABLE 84. REST OF EUROPE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2020–2030 ($MILLION)
TABLE 85. ASIA-PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY COMPONENT, 2020–2030 ($MILLION)
TABLE 86. ASIA-PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2020–2030 ($MILLION)
TABLE 87. ASIA-PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATION 2020–2030 ($MILLION)
TABLE 88. ASIA-PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT 2020–2030 ($MILLION)
TABLE 89. ASIA-PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY ORGANIZATION SIZE, 2020–2030 ($MILLION)
TABLE 90. ASIA-PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2020–2030 ($MILLION)
TABLE 91. ASIA-PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 92. JAPAN CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY COMPONENT, 2020–2030 ($MILLION)
TABLE 93. JAPAN CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2020–2030 ($MILLION)
TABLE 94. JAPAN CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 95. JAPAN CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT 2020–2030 ($MILLION)
TABLE 96. JAPAN CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY ORGANIZATION SIZE, 2020–2030 ($MILLION)
TABLE 97. JAPAN CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2020–2030 ($MILLION)
TABLE 98. CHINA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY COMPONENT, 2020–2030 ($MILLION)
TABLE 99. CHINA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2020–2030 ($MILLION)
TABLE 100. CHINA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 101. CHINA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT 2020–2030 ($MILLION)
TABLE 102. CHINA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY ORGANIZATION SIZE, 2020–2030 ($MILLION)
TABLE 103. CHINA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2020–2030 ($MILLION)
TABLE 104. INDIA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY COMPONENT, 2020–2030 ($MILLION)
TABLE 105. INDIA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2020–2030 ($MILLION)
TABLE 106. INDIA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 107. INDIA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT 2020–2030 ($MILLION)
TABLE 108. INDIA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY ORGANIZATION SIZE, 2020–2030 ($MILLION)
TABLE 109. INDIA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2020–2030 ($MILLION)
TABLE 110. REST OF ASIA-PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY COMPONENT, 2020–2030 ($MILLION)
TABLE 111. REST OF ASIA-PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2020–2030 ($MILLION)
TABLE 112. REST OF ASIA-PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 113. REST OF ASIA-PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT 2020–2030 ($MILLION)
TABLE 114. REST OF ASIA-PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY ORGANIZATION SIZE, 2020–2030 ($MILLION)
TABLE 115. REST OF ASIA-PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2020–2030 ($MILLION)
TABLE 116. LAMEA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY COMPONENT, 2020–2030 ($MILLION)
TABLE 117. LAMEA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2020–2030 ($MILLION)
TABLE 118. LAMEA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATION 2020–2030 ($MILLION)
TABLE 119. LAMEA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT 2020–2030 ($MILLION)
TABLE 120. LAMEA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY ORGANIZATION SIZE, 2020–2030 ($MILLION)
TABLE 121. LAMEA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2020–2030 ($MILLION)
TABLE 122. LAMEA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 123. LATIN AMERICA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY COMPONENT, 2020–2030 ($MILLION)
TABLE 124. LATIN AMERICA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2020–2030 ($MILLION)
TABLE 125. LATIN AMERICA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 126. LATIN AMERICA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT 2020–2030 ($MILLION)
TABLE 127. LATIN AMERICA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY ORGANIZATION SIZE, 2020–2030 ($MILLION)
TABLE 128. LATIN AMERICA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2020–2030 ($MILLION)
TABLE 129. MIDDLE EAST CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY COMPONENT, 2020–2030 ($MILLION)
TABLE 130. MIDDLE EAST CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2020–2030 ($MILLION)
TABLE 131. MIDDLE EAST CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 132. MIDDLE EAST CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT 2020–2030 ($MILLION)
TABLE 133. MIDDLE EAST CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY ORGANIZATION SIZE, 2020–2030 ($MILLION)
TABLE 134. MIDDLE EAST CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2020–2030 ($MILLION)
TABLE 135. AFRICA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY COMPONENT, 2020–2030 ($MILLION)
TABLE 136. AFRICA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2020–2030 ($MILLION)
TABLE 137. AFRICA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATION, 2020–2030 ($MILLION)
TABLE 138. AFRICA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT 2020–2030 ($MILLION)
TABLE 139. AFRICA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY ORGANIZATION SIZE, 2020–2030 ($MILLION)
TABLE 140. AFRICA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2020–2030 ($MILLION)
TABLE 141. KEY NEW PRODUCT LAUNCHES (2017-2021)
TABLE 142. PARTNERSHIP (2017-2021)
TABLE 143. COLLABORATION (2017-2021)
TABLE 144. ACQUISTION (2017-2021)
TABLE 145. ACXIOM LLC: KEY EXECUTIVES
TABLE 146. ACXIOM LLC: COMPANY SNAPSHOT
TABLE 147. THE INTERPUBLIC GROUP OF COMPANIES, INC. (IPG): OPERATING SEGMENTS
TABLE 148. ACXIOM LLC: PRODUCT PORTFOLIO
TABLE 149. ADOBE INC.: KEY EXECUTIVES
TABLE 150. ADOBE INC.: COMPANY SNAPSHOT
TABLE 151. ADOBE INC.: OPERATING SEGMENTS
TABLE 152. ADOBE INC.: PRODUCT PORTFOLIO
TABLE 153. BRYTERCX: KEY EXECUTIVES
TABLE 154. BRYTERCX: COMPANY SNAPSHOT
TABLE 155. BRYTERCX: PRODUCT PORTFOLIO
TABLE 156. INTERNATIONAL BUSINESS MACHINES CORPORATION: KEY EXECUTIVES
TABLE 157. INTERNATIONAL BUSINESS MACHINES CORPORATION: COMPANY SNAPSHOT
TABLE 158. INTERNATIONAL BUSINESS MACHINES CORPORATION: OPERATING SEGMENTS
TABLE 159. INTERNATIONAL BUSINESS MACHINES CORPORATION: PRODUCT PORTFOLIO
TABLE 160. NICE LTD.: KEY EXECUTIVES
TABLE 161. NICE LTD.: COMPANY SNAPSHOT
TABLE 162. NICE LTD.: OPERATING SEGMENTS
TABLE 163. NICE LTD.: PRODUCT PORTFOLIO
TABLE 164. POINTILLIST: KEY EXECUTIVES
TABLE 165. POINTILLIST: COMPANY SNAPSHOT
TABLE 166. POINTILLIST: PRODUCT PORTFOLIO
TABLE 167. QUADIENT: KEY EXECUTIVES
TABLE 168. QUADIENT: COMPANY SNAPSHOT
TABLE 169. QUADIENT: PRODUCT PORTFOLIO
TABLE 170. SALESFORCE.COM, INC.: KEY EXECUTIVES
TABLE 171. SALESFORCE.COM, INC.: COMPANY SNAPSHOT
TABLE 172. SALESFORCE.COM, INC.: PRODUCT PORTFOLIO
TABLE 173. SAP SE: KEY EXECUTIVES
TABLE 174. SAP SE: COMPANY SNAPSHOT
TABLE 175. SAP SE: OPERATING SEGMENTS
TABLE 176. SAP SE: PRODUCT PORTFOLIO
TABLE 177. VERINT SYSTEMS INC.: KEY EXECUTIVES
TABLE 178. VERINT SYSTEMS INC.: COMPANY SNAPSHOT
TABLE 179. VERINT SYSTEMS INC: OPERATING SEGMENTS
TABLE 180. VERINT SYSTEMS INC.: PRODUCT PORTFOLIO
List of Figures
FIGURE 01. KEY MARKET SEGMENTS
FIGURE 02. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, 2020–2030
FIGURE 03. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, 2020–2030
FIGURE 04. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, BY REGION, 2020–2030
FIGURE 05. TOP IMPACTING FACTORS
FIGURE 06. TOP INVESTMENT POCKETS
FIGURE 07. KEY PLAYERS IN CUSTOMER JOURNEY ANALYTICS MARKET
FIGURE 08. MODERATE-TO-HIGH BARGAINING POWER OF SUPPLIERS
FIGURE 09. MODERATE-TO-HIGH BARGAINING POWER OF BUYER
FIGURE 10. MODERATE-TO-HIGH THREAT OF SUBSTITUTES
FIGURE 11. MODERATE-TO-HIGH THREAT OF NEW ENTRANTS
FIGURE 12. MODERATE-TO-HIGH COMPETITIVE RIVALRY
FIGURE 13. VALUE CHAIN ANALYSIS OF CUSTOMER JOURNEY ANALYTICS MARKET
FIGURE 14. MARKET DYNAMICS: GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET
FIGURE 15. INDUSTRY ROADMAP OF CUSTOMER JOURNEY ANALYTICS
FIGURE 16. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, BY COMPONENT, 2020–2030
FIGURE 17. COMPARATIVE SHARE ANALYSIS CUSTOMER JOURNEY ANALYTICS MARKET FOR SOLUTIONS, BY COUNTRY, 2020 & 2030 (%)
FIGURE 18. COMPARATIVE SHARE ANALYSIS CUSTOMER JOURNEY ANALYTICS MARKET FOR SERVICES, BY COUNTRY, 2020 & 2030 (%)
FIGURE 19. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, BY DEPLOYMENT, 2020–2030
FIGURE 20. COMPARATIVE SHARE ANALYSIS CUSTOMER JOURNEY ANALYTICS MARKET FOR ON-PREMISE, BY COUNTRY, 2020 & 2030 (%)
FIGURE 21. COMPARATIVE SHARE ANALYSIS CUSTOMER JOURNEY ANALYTICS MARKET FOR CLOUD, BY COUNTRY, 2020 & 2030 (%)
FIGURE 22. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, BY APPLICATION, 2020–2030
FIGURE 23. COMPARATIVE SHARE ANALYSIS CUSTOMER JOURNEY ANALYTICS MARKET FOR CUSTOMER SEGMENTATION AND TARGETING, BY COUNTRY, 2020 & 2030 (%)
FIGURE 24. COMPARATIVE SHARE ANALYSIS CUSTOMER JOURNEY ANALYTICS MARKET FOR CUSTOMER BEHAVIORAL ANALYSIS, BY COUNTRY, 2020 & 2030 (%)
FIGURE 25. COMPARATIVE SHARE ANALYSIS CUSTOMER JOURNEY ANALYTICS MARKET FOR CUSTOMER CHURN ANALYSIS, BY COUNTRY, 2020 & 2030 (%)
FIGURE 26. COMPARATIVE SHARE ANALYSIS CUSTOMER JOURNEY ANALYTICS MARKET FOR BRAND MANAGEMENT, BY COUNTRY, 2020 & 2030 (%)
FIGURE 27. COMPARATIVE SHARE ANALYSIS CUSTOMER JOURNEY ANALYTICS MARKET FOR CAMPAIGN MANAGEMENT, BY COUNTRY, 2020 & 2030 (%)
FIGURE 28. COMPARATIVE SHARE ANALYSIS CUSTOMER JOURNEY ANALYTICS MARKET FOR PRODUCT MANAGEMENT, BY COUNTRY, 2020 & 2030 (%)
FIGURE 29. COMPARATIVE SHARE ANALYSIS CUSTOMER JOURNEY ANALYTICS MARKET FOR OTHERS, BY COUNTRY, 2020 & 2030 (%)
FIGURE 30. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT, 2020–2030 ($MILLION)
FIGURE 31. COMPARATIVE SHARE ANALYSIS OF GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET FOR WEB, BY COUNTRY, 2020 & 2030 (%)
FIGURE 32. COMPARATIVE SHARE ANALYSIS OF GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET FOR SOCIAL MEDIA, BY COUNTRY, 2020 & 2030 (%)
FIGURE 33. COMPARATIVE SHARE ANALYSIS OF GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET FOR MOBILE, BY COUNTRY, 2020 & 2030 (%)
FIGURE 34. COMPARATIVE SHARE ANALYSIS OF GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET FOR EMAIL, BY COUNTRY, 2020 & 2030 (%)
FIGURE 35. COMPARATIVE SHARE ANALYSIS OF GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET FOR BRANCH/STORE, BY COUNTRY, 2020 & 2030 (%)
FIGURE 36. COMPARATIVE SHARE ANALYSIS OF GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET FOR CALL CENTER, BY COUNTRY, 2020 & 2030 (%)
FIGURE 37. COMPARATIVE SHARE ANALYSIS OF GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET FOR OTHERS, BY COUNTRY, 2020 & 2030 (%)
FIGURE 38. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, BY ORGANIZATION SIZE, 2020–2030
FIGURE 39. COMPARATIVE SHARE ANALYSIS CUSTOMER JOURNEY ANALYTICS MARKET FOR LARGE ENTERPRISES, BY COUNTRY, 2020 & 2030 (%)
FIGURE 40. COMPARATIVE SHARE ANALYSIS CUSTOMER JOURNEY ANALYTICS MARKET FOR SMALL AND MEDIUM-SIZED ENTERPRISES, BY COUNTRY, 2020 & 2030 (%)
FIGURE 41. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, BY INDUSTRY VERTICAL, 2020–2030
FIGURE 42. COMPARATIVE SHARE ANALYSIS CUSTOMER JOURNEY ANALYTICS MARKET FOR BFSI, BY COUNTRY, 2020 & 2030 (%)
FIGURE 43. COMPARATIVE SHARE ANALYSIS CUSTOMER JOURNEY ANALYTICS MARKET FOR IT AND TELECOMMUNICATIONS, BY COUNTRY, 2020 & 2030 (%)
FIGURE 44. COMPARATIVE SHARE ANALYSIS CUSTOMER JOURNEY ANALYTICS MARKET FOR RETAIL AND E-COMMERCE, BY COUNTRY, 2020 & 2030 (%)
FIGURE 45. COMPARATIVE SHARE ANALYSIS CUSTOMER JOURNEY ANALYTICS MARKET FOR HEALTHCARE, BY COUNTRY, 2020 & 2030 (%)
FIGURE 46. COMPARATIVE SHARE ANALYSIS CUSTOMER JOURNEY ANALYTICS MARKET FOR MEDIA AND ENTERTAINMENT, BY COUNTRY, 2020 & 2030(%)
FIGURE 47. COMPARATIVE SHARE ANALYSIS CUSTOMER JOURNEY ANALYTICS MARKET FOR TRAVEL AND HOSPITALITY, BY COUNTRY, 2020 & 2030 (%)
FIGURE 48. COMPARATIVE SHARE ANALYSIS CUSTOMER JOURNEY ANALYTICS MARKET FOR OTHERS, BY COUNTRY, 2020 & 2030 (%)
FIGURE 49. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, BY REGIONS, 2020–2030
FIGURE 50. U.S. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, 2020–2030 ($MILLION)
FIGURE 51. CANADA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, 2020–2030 ($MILLION)
FIGURE 52. GERMANY CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, 2020–2030 ($MILLION)
FIGURE 53. FRANCE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, 2020–2030 ($MILLION)
FIGURE 54. UK CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, 2020–2030 ($MILLION)
FIGURE 55. REST OF EUROPE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, 2020–2030 ($MILLION)
FIGURE 56. JAPAN CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, 2020–2030 ($MILLION)
FIGURE 57. CHINA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, 2020–2030 ($MILLION)
FIGURE 58. INDIA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, 2020–2030 ($MILLION)
FIGURE 59. REST OF ASIA-PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, 2020–2030 ($MILLION)
FIGURE 60. LATIN AMERICA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, 2020–2030 ($MILLION)
FIGURE 61. MIDDLE EAST CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, 2020–2030 ($MILLION)
FIGURE 62. AFRICA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, 2020–2030 ($MILLION)
FIGURE 63. KEY PLAYER POSITIONING ANLYSIS: GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET
FIGURE 64. TOP WINNING STRATEGIES, BY YEAR, 2017-2021
FIGURE 65. TOP WINNING STRATEGIES, BY DEVELOPMENT, 2017-2021
FIGURE 66. TOP WINNING STRATEGIES, BY COMPANY, 2017-2021
FIGURE 67. COMPETITIVE DASHBOARD
FIGURE 68. COMPETITIVE DASHBOARD
FIGURE 69. COMPETITIVE HEATMAP OF KEY PLAYERS
FIGURE 70. THE INTERPUBLIC GROUP OF COMPANIES, INC.: REVENUE, 2018–2020 ($MILLION)
FIGURE 71. THE INTERPUBLIC GROUP OF COMPANIES, INC.: REVENUE SHARE BY SEGMENT, 2020 (%)
FIGURE 72. THE INTERPUBLIC GROUP OF COMPANIES, INC.: REVENUE SHARE BY REGION, 2020 (%)
FIGURE 73. R&D EXPENDITURE, 2018–2020($MILLION)
FIGURE 74. ADOBE INC.: REVENUE, 2018–2020 ($MILLION)
FIGURE 75. ADOBE INC.: REVENUE SHARE BY SEGMENT, 2020 (%)
FIGURE 76. ADOBE INC.: REVENUE SHARE BY REGION, 2020 (%)
FIGURE 77. R&D EXPENDITURE, 2018–2020 ($MILLION)
FIGURE 78. INTERNATIONAL BUSINESS MACHINES CORPORATION: REVENUE, 2018–2020 ($MILLION)
FIGURE 79. INTERNATIONAL BUSINESS MACHINES CORPORATION: REVENUE SHARE BY SEGMENT, 2020 (%)
FIGURE 80. INTERNATIONAL BUSINESS MACHINES CORPORATION: REVENUE SHARE BY REGION, 2020 (%)
FIGURE 81. R&D EXPENDITURE, 2018–2020 ($MILLION)
FIGURE 82. NICE LTD.: REVENUE, 2018–2020 ($MILLION)
FIGURE 83. NICE LTD.: REVENUE SHARE BY SEGMENT, 2020 (%)
FIGURE 84. NICE LTD.: REVENUE SHARE BY REGION, 2020 (%)
FIGURE 85. R&D EXPENDITURE, 2017–2019 ($MILLION)
FIGURE 86. QUADIENT: REVENUE, 2017–2019 ($MILLION)
FIGURE 87. QUADIENT: REVENUE SHARE BY REGION, 2019 (%)
FIGURE 88. R&D EXPENDITURE, 2018–2020 ($MILLION)
FIGURE 89. SALESFORCE.COM, INC.: REVENUE, 2018–2020 ($MILLION)
FIGURE 90. SALESFORCE.COM, INC.: REVENUE SHARE BY REGION, 2020 (%)
FIGURE 91. R&D EXPENDITURE, 2018–2020 ($MILLION)
FIGURE 92. SAP SE: REVENUE, 2018–2020 ($MILLION)
FIGURE 93. SAP SE: REVENUE SHARE BY SEGMENT, 2020 (%)
FIGURE 94. SAP SE: REVENUE SHARE BY REGION, 2020 (%)
FIGURE 95. R&D EXPENDITURE, 2018–2020 ($MILLION)
FIGURE 96. VERINT SYSTEMS INC: REVENUE, 2018–2020 ($MILLION)
FIGURE 97. VERINT SYSTEMS INC: REVENUE SHARE BY SEGMENT, 2020 (%)
FIGURE 98. VERINT SYSTEMS INC: REVENUE SHARE BY REGION, 2020 (%)

Companies Mentioned

  • Acxiom LLC
  • Adobe Systems Inc.
  • BryterCX
  • IBM Corporation
  • Nice Ltd
  • Pointillist
  • Quadient
  • Salesforce.com Inc.
  • SAP SE
  • Verint Systems

Methodology

The analyst offers exhaustive research and analysis based on a wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics, and regional intelligence. The in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. The primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions.

They are also in professional corporate relations with various companies that allow them greater flexibility for reaching out to industry participants and commentators for interviews and discussions.

They also refer to a broad array of industry sources for their secondary research, which typically include; however, not limited to:

  • Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
  • Scientific and technical writings for product information and related preemptions
  • Regional government and statistical databases for macro analysis
  • Authentic news articles and other related releases for market evaluation
  • Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecast

Furthermore, the accuracy of the data will be analyzed and validated by conducting additional primaries with various industry experts and KOLs. They also provide robust post-sales support to clients.

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