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Artificial Intelligence Based Personalization Market 2024-2028

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    Report

  • 187 Pages
  • August 2024
  • Region: Global
  • TechNavio
  • ID: 5547247
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The artificial intelligence based personalization market is forecasted to grow by USD 2.52 billion during 2023-2028, accelerating at a CAGR of 18.52% during the forecast period. The report on the artificial intelligence based personalization market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by high unsubscribe rate for mass marketing, churn prediction, and increase in use of chatbots.

The artificial intelligence based personalization market is segmented as below:

By Application

  • Website Personalization
  • Display ads personalization
  • Social media personalization
  • E-mail personalization
  • Others

By Technology

  • Machine learning and deep learning
  • Natural language processing

By Geographical Landscape

  • APAC
  • North America
  • Europe
  • South America
  • Middle East and Africa
This study identifies the advances in AI and ML as one of the prime reasons driving the artificial intelligence based personalization market growth during the next few years. Also, AI integration with augmented reality (AR) and increased applications in E-commerce will lead to sizable demand in the market.

The report on the artificial intelligence based personalization market covers the following areas:

  • Artificial intelligence based personalization market sizing
  • Artificial intelligence based personalization market forecast
  • Artificial intelligence based personalization market industry analysis
The vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading artificial intelligence based personalization market vendors that include Accenture PLC, Adobe Inc., Alphabet Inc., Amazon.com Inc., Apple Inc., BloomReach Inc., Blueshift Labs Inc., BOUNTEOUS, Crownpeak Technology Inc., H2O.AI Inc., Infinite Analytics Inc., International Business Machines Corp., McDonald Corp., Microsoft Corp., mParticle Inc., Salesforce Inc., Sitecore Holding II AS, Verint Systems Inc., ViSenze Pte. Ltd., and ZS Associates Inc. Also, the artificial intelligence based personalization market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The company presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.

Table of Contents

1 Executive Summary
1.1 Market overview
Executive Summary - Chart on Market Overview
Executive Summary - Data Table on Market Overview
Executive Summary - Chart on Global Market Characteristics
Executive Summary - Chart on Market By Geographical Landscape
Executive Summary - Chart on Market Segmentation by Application
Executive Summary - Chart on Market Segmentation by Technology
Executive Summary - Chart on Incremental Growth
Executive Summary - Data Table on Incremental Growth
Executive Summary - Chart on Company Market Positioning
2 Market Landscape
2.1 Market ecosystem
Parent Market
Data Table on - Parent Market
2.2 Market characteristics
Market characteristics analysis
2.3 Value chain analysis
Value Chain Analysis
3 Market Sizing
3.1 Market definition
Offerings of companies included in the market definition
3.2 Market segment analysis
Market segments
3.3 Market size 2023
3.4 Market outlook: Forecast for 2023-2028
Chart on Global - Market size and forecast 2023-2028 ($ million)
Data Table on Global - Market size and forecast 2023-2028 ($ million)
Chart on Global Market: Year-over-year growth 2023-2028 (%)
Data Table on Global Market: Year-over-year growth 2023-2028 (%)
4 Historic Market Size
4.1 Global Artificial Intelligence Based Personalization Market 2018 - 2022
Historic Market Size - Data Table on Global Artificial Intelligence Based Personalization Market 2018 - 2022 ($ million)
4.2 Application segment analysis 2018 - 2022
Historic Market Size - Application Segment 2018 - 2022 ($ million)
4.3 Technology segment analysis 2018 - 2022
Historic Market Size - Technology Segment 2018 - 2022 ($ million)
4.4 Geography segment analysis 2018 - 2022
Historic Market Size - Geography Segment 2018 - 2022 ($ million)
4.5 Country segment analysis 2018 - 2022
Historic Market Size - Country Segment 2018 - 2022 ($ million)
5 Five Forces Analysis
5.1 Five forces summary
Five forces analysis - Comparison between 2023 and 2028
5.2 Bargaining power of buyers
Bargaining power of buyers - Impact of key factors 2023 and 2028
5.3 Bargaining power of suppliers
Bargaining power of suppliers - Impact of key factors in 2023 and 2028
5.4 Threat of new entrants
Threat of new entrants - Impact of key factors in 2023 and 2028
5.5 Threat of substitutes
Threat of substitutes - Impact of key factors in 2023 and 2028
5.6 Threat of rivalry
Threat of rivalry - Impact of key factors in 2023 and 2028
5.7 Market condition
Chart on Market condition - Five forces 2023 and 2028
6 Market Segmentation by Application
6.1 Market segments
Chart on Application - Market share 2023-2028 (%)
Data Table on Application - Market share 2023-2028 (%)
6.2 Comparison by Application
Chart on Comparison by Application
Data Table on Comparison by Application
6.3 Website Personalization - Market size and forecast 2023-2028
Chart on Website Personalization - Market size and forecast 2023-2028 ($ million)
Data Table on Website Personalization - Market size and forecast 2023-2028 ($ million)
Chart on Website Personalization - Year-over-year growth 2023-2028 (%)
Data Table on Website Personalization - Year-over-year growth 2023-2028 (%)
6.4 Display ads personalization - Market size and forecast 2023-2028
Chart on Display ads personalization - Market size and forecast 2023-2028 ($ million)
Data Table on Display ads personalization - Market size and forecast 2023-2028 ($ million)
Chart on Display ads personalization - Year-over-year growth 2023-2028 (%)
Data Table on Display ads personalization - Year-over-year growth 2023-2028 (%)
6.5 Social media personalization - Market size and forecast 2023-2028
Chart on Social media personalization - Market size and forecast 2023-2028 ($ million)
Data Table on Social media personalization - Market size and forecast 2023-2028 ($ million)
Chart on Social media personalization - Year-over-year growth 2023-2028 (%)
Data Table on Social media personalization - Year-over-year growth 2023-2028 (%)
6.6 E-mail personalization - Market size and forecast 2023-2028
Chart on E-mail personalization - Market size and forecast 2023-2028 ($ million)
Data Table on E-mail personalization - Market size and forecast 2023-2028 ($ million)
Chart on E-mail personalization - Year-over-year growth 2023-2028 (%)
Data Table on E-mail personalization - Year-over-year growth 2023-2028 (%)
6.7 Others - Market size and forecast 2023-2028
Chart on Others - Market size and forecast 2023-2028 ($ million)
Data Table on Others - Market size and forecast 2023-2028 ($ million)
Chart on Others - Year-over-year growth 2023-2028 (%)
Data Table on Others - Year-over-year growth 2023-2028 (%)
6.8 Market opportunity by Application
Market opportunity by Application ($ million)
Data Table on Market opportunity by Application ($ million)
7 Market Segmentation by Technology
7.1 Market segments
Chart on Technology - Market share 2023-2028 (%)
Data Table on Technology - Market share 2023-2028 (%)
7.2 Comparison by Technology
Chart on Comparison by Technology
Data Table on Comparison by Technology
7.3 Machine learning and deep learning - Market size and forecast 2023-2028
Chart on Machine learning and deep learning - Market size and forecast 2023-2028 ($ million)
Data Table on Machine learning and deep learning - Market size and forecast 2023-2028 ($ million)
Chart on Machine learning and deep learning - Year-over-year growth 2023-2028 (%)
Data Table on Machine learning and deep learning - Year-over-year growth 2023-2028 (%)
7.4 Natural language processing - Market size and forecast 2023-2028
Chart on Natural language processing - Market size and forecast 2023-2028 ($ million)
Data Table on Natural language processing - Market size and forecast 2023-2028 ($ million)
Chart on Natural language processing - Year-over-year growth 2023-2028 (%)
Data Table on Natural language processing - Year-over-year growth 2023-2028 (%)
7.5 Market opportunity by Technology
Market opportunity by Technology ($ million)
Data Table on Market opportunity by Technology ($ million)
8 Customer Landscape
8.1 Customer landscape overview
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
9 Geographic Landscape
9.1 Geographic segmentation
Chart on Market share By Geographical Landscape 2023-2028 (%)
Data Table on Market share By Geographical Landscape 2023-2028 (%)
9.2 Geographic comparison
Chart on Geographic comparison
Data Table on Geographic comparison
9.3 APAC - Market size and forecast 2023-2028
Chart on APAC - Market size and forecast 2023-2028 ($ million)
Data Table on APAC - Market size and forecast 2023-2028 ($ million)
Chart on APAC - Year-over-year growth 2023-2028 (%)
Data Table on APAC - Year-over-year growth 2023-2028 (%)
9.4 North America - Market size and forecast 2023-2028
Chart on North America - Market size and forecast 2023-2028 ($ million)
Data Table on North America - Market size and forecast 2023-2028 ($ million)
Chart on North America - Year-over-year growth 2023-2028 (%)
Data Table on North America - Year-over-year growth 2023-2028 (%)
9.5 Europe - Market size and forecast 2023-2028
Chart on Europe - Market size and forecast 2023-2028 ($ million)
Data Table on Europe - Market size and forecast 2023-2028 ($ million)
Chart on Europe - Year-over-year growth 2023-2028 (%)
Data Table on Europe - Year-over-year growth 2023-2028 (%)
9.6 South America - Market size and forecast 2023-2028
Chart on South America - Market size and forecast 2023-2028 ($ million)
Data Table on South America - Market size and forecast 2023-2028 ($ million)
Chart on South America - Year-over-year growth 2023-2028 (%)
Data Table on South America - Year-over-year growth 2023-2028 (%)
9.7 Middle East and Africa - Market size and forecast 2023-2028
Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
9.8 US - Market size and forecast 2023-2028
Chart on US - Market size and forecast 2023-2028 ($ million)
Data Table on US - Market size and forecast 2023-2028 ($ million)
Chart on US - Year-over-year growth 2023-2028 (%)
Data Table on US - Year-over-year growth 2023-2028 (%)
9.9 China - Market size and forecast 2023-2028
Chart on China - Market size and forecast 2023-2028 ($ million)
Data Table on China - Market size and forecast 2023-2028 ($ million)
Chart on China - Year-over-year growth 2023-2028 (%)
Data Table on China - Year-over-year growth 2023-2028 (%)
9.10 Germany - Market size and forecast 2023-2028
Chart on Germany - Market size and forecast 2023-2028 ($ million)
Data Table on Germany - Market size and forecast 2023-2028 ($ million)
Chart on Germany - Year-over-year growth 2023-2028 (%)
Data Table on Germany - Year-over-year growth 2023-2028 (%)
9.11 UK - Market size and forecast 2023-2028
Chart on UK - Market size and forecast 2023-2028 ($ million)
Data Table on UK - Market size and forecast 2023-2028 ($ million)
Chart on UK - Year-over-year growth 2023-2028 (%)
Data Table on UK - Year-over-year growth 2023-2028 (%)
9.12 France - Market size and forecast 2023-2028
Chart on France - Market size and forecast 2023-2028 ($ million)
Data Table on France - Market size and forecast 2023-2028 ($ million)
Chart on France - Year-over-year growth 2023-2028 (%)
Data Table on France - Year-over-year growth 2023-2028 (%)
9.13 Market opportunity By Geographical Landscape
Market opportunity By Geographical Landscape ($ million)
Data Tables on Market opportunity By Geographical Landscape ($ million)
10 Drivers, Challenges, and Opportunity/Restraints
10.1 Market drivers
10.2 Market challenges
10.3 Impact of drivers and challenges
Impact of drivers and challenges in 2023 and 2028
10.4 Market opportunities/restraints
11 Competitive Landscape
11.1 Overview
11.2 Competitive Landscape
Overview on criticality of inputs and factors of differentiation
11.3 Landscape disruption
Overview on factors of disruption
11.4 Industry risks
Impact of key risks on business
12 Competitive Analysis
12.1 Companies profiled
Companies covered
12.2 Market positioning of companies
Matrix on companies position and classification
12.3 Accenture Plc
Accenture Plc - Overview
Accenture Plc - Business segments
Accenture Plc - Key news
Accenture Plc - Key offerings
Accenture Plc - Segment focus
12.4 Adobe Inc.
Adobe Inc. - Overview
Adobe Inc. - Business segments
Adobe Inc. - Key news
Adobe Inc. - Key offerings
Adobe Inc. - Segment focus
12.5 Alphabet Inc.
Alphabet Inc. - Overview
Alphabet Inc. - Business segments
Alphabet Inc. - Key offerings
Alphabet Inc. - Segment focus
12.6 Amazon.com Inc.
Amazon.com Inc. - Overview
Amazon.com Inc. - Business segments
Amazon.com Inc. - Key news
Amazon.com Inc. - Key offerings
Amazon.com Inc. - Segment focus
12.7 Apple Inc.
Apple Inc. - Overview
Apple Inc. - Business segments
Apple Inc. - Key news
Apple Inc. - Key offerings
Apple Inc. - Segment focus
12.8 BloomReach Inc.
BloomReach Inc. - Overview
BloomReach Inc. - Product/Service
BloomReach Inc. - Key offerings
12.9 Blueshift Labs Inc.
Blueshift Labs Inc. - Overview
Blueshift Labs Inc. - Product/Service
Blueshift Labs Inc. - Key offerings
12.10 BOUNTEOUS
BOUNTEOUS - Overview
BOUNTEOUS - Product/Service
BOUNTEOUS - Key offerings
12.11 Crownpeak Technology Inc.
Crownpeak Technology Inc. - Overview
Crownpeak Technology Inc. - Product/Service
Crownpeak Technology Inc. - Key offerings
12.12 H2O.ai Inc.
H2O.ai Inc. - Overview
H2O.ai Inc. - Product/Service
H2O.ai Inc. - Key offerings
12.13 Infinite Analytics Inc.
Infinite Analytics Inc. - Overview
Infinite Analytics Inc. - Product/Service
Infinite Analytics Inc. - Key offerings
12.14 International Business Machines Corp.
International Business Machines Corp. - Overview
International Business Machines Corp. - Business segments
International Business Machines Corp. - Key news
International Business Machines Corp. - Key offerings
International Business Machines Corp. - Segment focus
12.15 McDonald Corp.
McDonald Corp. - Overview
McDonald Corp. - Business segments
McDonald Corp. - Key news
McDonald Corp. - Key offerings
McDonald Corp. - Segment focus
12.16 Microsoft Corp.
Microsoft Corp. - Overview
Microsoft Corp. - Business segments
Microsoft Corp. - Key news
Microsoft Corp. - Key offerings
Microsoft Corp. - Segment focus
12.17 Salesforce Inc.
Salesforce Inc. - Overview
Salesforce Inc. - Product/Service
Salesforce Inc. - Key news
Salesforce Inc. - Key offerings
13 Appendix
13.1 Scope of the report
13.2 Inclusions and exclusions checklist
Inclusions checklist
Exclusions checklist
13.3 Currency conversion rates for US$
Currency conversion rates for US$
13.4 Research methodology
Research methodology
13.5 Data procurement
Information sources
13.6 Data validation
Data validation
13.7 Validation techniques employed for market sizing
Validation techniques employed for market sizing
13.8 Data synthesis
Data synthesis
13.9 360 degree market analysis
360 degree market analysis
13.10 List of abbreviations
List of abbreviations
List of Exhibits
Exhibits 1: Executive Summary - Chart on Market Overview
Exhibits 2: Executive Summary - Data Table on Market Overview
Exhibits 3: Executive Summary - Chart on Global Market Characteristics
Exhibits 4: Executive Summary - Chart on Market By Geographical Landscape
Exhibits 5: Executive Summary - Chart on Market Segmentation by Application
Exhibits 6: Executive Summary - Chart on Market Segmentation by Technology
Exhibits 7: Executive Summary - Chart on Incremental Growth
Exhibits 8: Executive Summary - Data Table on Incremental Growth
Exhibits 9: Executive Summary - Chart on Company Market Positioning
Exhibits 10: Parent Market
Exhibits 11: Data Table on - Parent Market
Exhibits 12: Market characteristics analysis
Exhibits 13: Value Chain Analysis
Exhibits 14: Offerings of companies included in the market definition
Exhibits 15: Market segments
Exhibits 16: Chart on Global - Market size and forecast 2023-2028 ($ million)
Exhibits 17: Data Table on Global - Market size and forecast 2023-2028 ($ million)
Exhibits 18: Chart on Global Market: Year-over-year growth 2023-2028 (%)
Exhibits 19: Data Table on Global Market: Year-over-year growth 2023-2028 (%)
Exhibits 20: Historic Market Size - Data Table on Global Artificial Intelligence Based Personalization Market 2018 - 2022 ($ million)
Exhibits 21: Historic Market Size - Application Segment 2018 - 2022 ($ million)
Exhibits 22: Historic Market Size - Technology Segment 2018 - 2022 ($ million)
Exhibits 23: Historic Market Size - Geography Segment 2018 - 2022 ($ million)
Exhibits 24: Historic Market Size - Country Segment 2018 - 2022 ($ million)
Exhibits 25: Five forces analysis - Comparison between 2023 and 2028
Exhibits 26: Bargaining power of buyers - Impact of key factors 2023 and 2028
Exhibits 27: Bargaining power of suppliers - Impact of key factors in 2023 and 2028
Exhibits 28: Threat of new entrants - Impact of key factors in 2023 and 2028
Exhibits 29: Threat of substitutes - Impact of key factors in 2023 and 2028
Exhibits 30: Threat of rivalry - Impact of key factors in 2023 and 2028
Exhibits 31: Chart on Market condition - Five forces 2023 and 2028
Exhibits 32: Chart on Application - Market share 2023-2028 (%)
Exhibits 33: Data Table on Application - Market share 2023-2028 (%)
Exhibits 34: Chart on Comparison by Application
Exhibits 35: Data Table on Comparison by Application
Exhibits 36: Chart on Website Personalization - Market size and forecast 2023-2028 ($ million)
Exhibits 37: Data Table on Website Personalization - Market size and forecast 2023-2028 ($ million)
Exhibits 38: Chart on Website Personalization - Year-over-year growth 2023-2028 (%)
Exhibits 39: Data Table on Website Personalization - Year-over-year growth 2023-2028 (%)
Exhibits 40: Chart on Display ads personalization - Market size and forecast 2023-2028 ($ million)
Exhibits 41: Data Table on Display ads personalization - Market size and forecast 2023-2028 ($ million)
Exhibits 42: Chart on Display ads personalization - Year-over-year growth 2023-2028 (%)
Exhibits 43: Data Table on Display ads personalization - Year-over-year growth 2023-2028 (%)
Exhibits 44: Chart on Social media personalization - Market size and forecast 2023-2028 ($ million)
Exhibits 45: Data Table on Social media personalization - Market size and forecast 2023-2028 ($ million)
Exhibits 46: Chart on Social media personalization - Year-over-year growth 2023-2028 (%)
Exhibits 47: Data Table on Social media personalization - Year-over-year growth 2023-2028 (%)
Exhibits 48: Chart on E-mail personalization - Market size and forecast 2023-2028 ($ million)
Exhibits 49: Data Table on E-mail personalization - Market size and forecast 2023-2028 ($ million)
Exhibits 50: Chart on E-mail personalization - Year-over-year growth 2023-2028 (%)
Exhibits 51: Data Table on E-mail personalization - Year-over-year growth 2023-2028 (%)
Exhibits 52: Chart on Others - Market size and forecast 2023-2028 ($ million)
Exhibits 53: Data Table on Others - Market size and forecast 2023-2028 ($ million)
Exhibits 54: Chart on Others - Year-over-year growth 2023-2028 (%)
Exhibits 55: Data Table on Others - Year-over-year growth 2023-2028 (%)
Exhibits 56: Market opportunity by Application ($ million)
Exhibits 57: Data Table on Market opportunity by Application ($ million)
Exhibits 58: Chart on Technology - Market share 2023-2028 (%)
Exhibits 59: Data Table on Technology - Market share 2023-2028 (%)
Exhibits 60: Chart on Comparison by Technology
Exhibits 61: Data Table on Comparison by Technology
Exhibits 62: Chart on Machine learning and deep learning - Market size and forecast 2023-2028 ($ million)
Exhibits 63: Data Table on Machine learning and deep learning - Market size and forecast 2023-2028 ($ million)
Exhibits 64: Chart on Machine learning and deep learning - Year-over-year growth 2023-2028 (%)
Exhibits 65: Data Table on Machine learning and deep learning - Year-over-year growth 2023-2028 (%)
Exhibits 66: Chart on Natural language processing - Market size and forecast 2023-2028 ($ million)
Exhibits 67: Data Table on Natural language processing - Market size and forecast 2023-2028 ($ million)
Exhibits 68: Chart on Natural language processing - Year-over-year growth 2023-2028 (%)
Exhibits 69: Data Table on Natural language processing - Year-over-year growth 2023-2028 (%)
Exhibits 70: Market opportunity by Technology ($ million)
Exhibits 71: Data Table on Market opportunity by Technology ($ million)
Exhibits 72: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibits 73: Chart on Market share By Geographical Landscape 2023-2028 (%)
Exhibits 74: Data Table on Market share By Geographical Landscape 2023-2028 (%)
Exhibits 75: Chart on Geographic comparison
Exhibits 76: Data Table on Geographic comparison
Exhibits 77: Chart on APAC - Market size and forecast 2023-2028 ($ million)
Exhibits 78: Data Table on APAC - Market size and forecast 2023-2028 ($ million)
Exhibits 79: Chart on APAC - Year-over-year growth 2023-2028 (%)
Exhibits 80: Data Table on APAC - Year-over-year growth 2023-2028 (%)
Exhibits 81: Chart on North America - Market size and forecast 2023-2028 ($ million)
Exhibits 82: Data Table on North America - Market size and forecast 2023-2028 ($ million)
Exhibits 83: Chart on North America - Year-over-year growth 2023-2028 (%)
Exhibits 84: Data Table on North America - Year-over-year growth 2023-2028 (%)
Exhibits 85: Chart on Europe - Market size and forecast 2023-2028 ($ million)
Exhibits 86: Data Table on Europe - Market size and forecast 2023-2028 ($ million)
Exhibits 87: Chart on Europe - Year-over-year growth 2023-2028 (%)
Exhibits 88: Data Table on Europe - Year-over-year growth 2023-2028 (%)
Exhibits 89: Chart on South America - Market size and forecast 2023-2028 ($ million)
Exhibits 90: Data Table on South America - Market size and forecast 2023-2028 ($ million)
Exhibits 91: Chart on South America - Year-over-year growth 2023-2028 (%)
Exhibits 92: Data Table on South America - Year-over-year growth 2023-2028 (%)
Exhibits 93: Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
Exhibits 94: Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
Exhibits 95: Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
Exhibits 96: Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
Exhibits 97: Chart on US - Market size and forecast 2023-2028 ($ million)
Exhibits 98: Data Table on US - Market size and forecast 2023-2028 ($ million)
Exhibits 99: Chart on US - Year-over-year growth 2023-2028 (%)
Exhibits 100: Data Table on US - Year-over-year growth 2023-2028 (%)
Exhibits 101: Chart on China - Market size and forecast 2023-2028 ($ million)
Exhibits 102: Data Table on China - Market size and forecast 2023-2028 ($ million)
Exhibits 103: Chart on China - Year-over-year growth 2023-2028 (%)
Exhibits 104: Data Table on China - Year-over-year growth 2023-2028 (%)
Exhibits 105: Chart on Germany - Market size and forecast 2023-2028 ($ million)
Exhibits 106: Data Table on Germany - Market size and forecast 2023-2028 ($ million)
Exhibits 107: Chart on Germany - Year-over-year growth 2023-2028 (%)
Exhibits 108: Data Table on Germany - Year-over-year growth 2023-2028 (%)
Exhibits 109: Chart on UK - Market size and forecast 2023-2028 ($ million)
Exhibits 110: Data Table on UK - Market size and forecast 2023-2028 ($ million)
Exhibits 111: Chart on UK - Year-over-year growth 2023-2028 (%)
Exhibits 112: Data Table on UK - Year-over-year growth 2023-2028 (%)
Exhibits 113: Chart on France - Market size and forecast 2023-2028 ($ million)
Exhibits 114: Data Table on France - Market size and forecast 2023-2028 ($ million)
Exhibits 115: Chart on France - Year-over-year growth 2023-2028 (%)
Exhibits 116: Data Table on France - Year-over-year growth 2023-2028 (%)
Exhibits 117: Market opportunity By Geographical Landscape ($ million)
Exhibits 118: Data Tables on Market opportunity By Geographical Landscape ($ million)
Exhibits 119: Impact of drivers and challenges in 2023 and 2028
Exhibits 120: Overview on criticality of inputs and factors of differentiation
Exhibits 121: Overview on factors of disruption
Exhibits 122: Impact of key risks on business
Exhibits 123: Companies covered
Exhibits 124: Matrix on companies position and classification
Exhibits 125: Accenture Plc - Overview
Exhibits 126: Accenture Plc - Business segments
Exhibits 127: Accenture Plc - Key news
Exhibits 128: Accenture Plc - Key offerings
Exhibits 129: Accenture Plc - Segment focus
Exhibits 130: Adobe Inc. - Overview
Exhibits 131: Adobe Inc. - Business segments
Exhibits 132: Adobe Inc. - Key news
Exhibits 133: Adobe Inc. - Key offerings
Exhibits 134: Adobe Inc. - Segment focus
Exhibits 135: Alphabet Inc. - Overview
Exhibits 136: Alphabet Inc. - Business segments
Exhibits 137: Alphabet Inc. - Key offerings
Exhibits 138: Alphabet Inc. - Segment focus
Exhibits 139: Amazon.com Inc. - Overview
Exhibits 140: Amazon.com Inc. - Business segments
Exhibits 141: Amazon.com Inc. - Key news
Exhibits 142: Amazon.com Inc. - Key offerings
Exhibits 143: Amazon.com Inc. - Segment focus
Exhibits 144: Apple Inc. - Overview
Exhibits 145: Apple Inc. - Business segments
Exhibits 146: Apple Inc. - Key news
Exhibits 147: Apple Inc. - Key offerings
Exhibits 148: Apple Inc. - Segment focus
Exhibits 149: BloomReach Inc. - Overview
Exhibits 150: BloomReach Inc. - Product/Service
Exhibits 151: BloomReach Inc. - Key offerings
Exhibits 152: Blueshift Labs Inc. - Overview
Exhibits 153: Blueshift Labs Inc. - Product/Service
Exhibits 154: Blueshift Labs Inc. - Key offerings
Exhibits 155: BOUNTEOUS - Overview
Exhibits 156: BOUNTEOUS - Product/Service
Exhibits 157: BOUNTEOUS - Key offerings
Exhibits 158: Crownpeak Technology Inc. - Overview
Exhibits 159: Crownpeak Technology Inc. - Product/Service
Exhibits 160: Crownpeak Technology Inc. - Key offerings
Exhibits 161: H2O.ai Inc. - Overview
Exhibits 162: H2O.ai Inc. - Product/Service
Exhibits 163: H2O.ai Inc. - Key offerings
Exhibits 164: Infinite Analytics Inc. - Overview
Exhibits 165: Infinite Analytics Inc. - Product/Service
Exhibits 166: Infinite Analytics Inc. - Key offerings
Exhibits 167: International Business Machines Corp. - Overview
Exhibits 168: International Business Machines Corp. - Business segments
Exhibits 169: International Business Machines Corp. - Key news
Exhibits 170: International Business Machines Corp. - Key offerings
Exhibits 171: International Business Machines Corp. - Segment focus
Exhibits 172: McDonald Corp. - Overview
Exhibits 173: McDonald Corp. - Business segments
Exhibits 174: McDonald Corp. - Key news
Exhibits 175: McDonald Corp. - Key offerings
Exhibits 176: McDonald Corp. - Segment focus
Exhibits 177: Microsoft Corp. - Overview
Exhibits 178: Microsoft Corp. - Business segments
Exhibits 179: Microsoft Corp. - Key news
Exhibits 180: Microsoft Corp. - Key offerings
Exhibits 181: Microsoft Corp. - Segment focus
Exhibits 182: Salesforce Inc. - Overview
Exhibits 183: Salesforce Inc. - Product/Service
Exhibits 184: Salesforce Inc. - Key news
Exhibits 185: Salesforce Inc. - Key offerings
Exhibits 186: Inclusions checklist
Exhibits 187: Exclusions checklist
Exhibits 188: Currency conversion rates for US$
Exhibits 189: Research methodology
Exhibits 190: Information sources
Exhibits 191: Data validation
Exhibits 192: Validation techniques employed for market sizing
Exhibits 193: Data synthesis
Exhibits 194: 360 degree market analysis
Exhibits 195: List of abbreviations

Executive Summary

The following companies are recognized as the key players in the global artificial intelligence based personalization market: Accenture Plc, Adobe Inc., Alphabet Inc., Amazon.com Inc., Apple Inc., BloomReach Inc., Blueshift Labs Inc., BOUNTEOUS, Crownpeak Technology Inc., H2O.ai Inc., Infinite Analytics Inc., International Business Machines Corp., McDonald Corp., Microsoft Corp., mParticle Inc., Salesforce Inc., Sitecore Holding II AS, Verint Systems Inc., ViSenze Pte. Ltd., and ZS Associates Inc..

Commenting on the report, an analyst from the research team said: "The latest trend gaining momentum in the market is advances in ai and ml."

According to the report, one of the major drivers for this market is the high unsubscribe rate for mass marketing.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Accenture Plc
  • Adobe Inc.
  • Alphabet Inc.
  • Amazon.com Inc.
  • Apple Inc.
  • BloomReach Inc.
  • Blueshift Labs Inc.
  • BOUNTEOUS
  • Crownpeak Technology Inc.
  • H2O.ai Inc.
  • Infinite Analytics Inc.
  • International Business Machines Corp.
  • McDonald Corp.
  • Microsoft Corp.
  • mParticle Inc.
  • Salesforce Inc.
  • Sitecore Holding II AS
  • Verint Systems Inc.
  • ViSenze Pte. Ltd.
  • ZS Associates Inc.

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