Consumer Lifestyles offers valuable insights into key consumer attitudes and current thinking, and their impact on purchasing and consumption habits; quantifying behaviours, preferences and motivations and aligning them with broader trends in Belgium
The Consumer Lifestyles in Belgium report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
The publisher has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, the publisher has a unique capability to develop reliable information resources to help drive informed strategic planning.
The Consumer Lifestyles in Belgium report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Consumer Overview market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
The publisher has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, the publisher has a unique capability to develop reliable information resources to help drive informed strategic planning.
Table of Contents
- Consumer landscape 2021
- Life priorities
- Belgians put high value on spending time with their partners
- Time for work low on list of Belgians’ life priorities
- All cohorts prioritise favourite activities, while Gen Z choose friends
- Curated and tailored experiences, services and products highly valued
- Baby Boomers particularly appreciate uniquely tailored products
- New products and services selected over preference for branded goods
- Younger generations more likely to want to engage actively with brands
- Home life
- Belgians are frequently connecting with friends/family online
- Gen Z are big video gamers and hobbyists, along with Baby Boomers
- More women than men want outside space and proximity to transport
- After safe location, Baby Boomers focus on energy efficiency
- Eating habits
- Home cooking is favoured over ordering food from foodservice outlets
- All generations prefer home cooked; fewer Boomers use ready meals
- Superior taste more important than price for Belgian consumers
- Gen Z shows strongest inclination towards a flexitarian diet
- Nearly half of respondents eat their meals at the same time each day
Younger generations have more varied meal times, especially Gen Z
High salaries the most important work-related feature for Gen Z
Cycling more appealing than running as a regular exercise to Gen Z
Older generations more motivated by best price than Gen Z