Germany Spirits Market Size by Categories, Distribution Channel, Market Share and Forecast, 2021-2026

The publisher's Country Profile report on the spirits in Germany provides insights on high growth markets to target, trends in the usage of packaging materials, types and closures category level distribution data and companies market shares.

The German spirits sector was led by liqueurs category in both value and volume terms. However, the flavored alcoholic beverages category is forecast to register fastest value and volume growth during 2021-2026. Hypermarkets & supermarkets is the leading channel for distribution of spirits in the country. Glass was the most commonly used pack material in the German spirits sector. Henkell & Co. Sektkellerei KG, Nordbrand Nordhausen GmbH and Pernod Ricard are the leading players in the German spirits sector.

What else is contained?

• Sector data: Overall sector value and volume data with growth analysis for 2016-2026
• Category coverage: Value and growth analysis for brandy, flavored alcoholic beverages, gin & genever, liqueurs, rum, specialty spirits, tequila & mezcal, vodka and whiskey with inputs on individual segment share within each category and the change in their market share forecast for 2021-2026
• Leading players: Market share of companies (in value terms) and private labels (in value terms) in 2021
• Distribution data: Percentage of sales within each category through distribution channels such as cash & carries & warehouse clubs, convenience stores, department stores, food & drinks specialists, hypermarkets & supermarkets, e-retailers, “dollar stores”, variety stores & general merchandise retailers, vending machines, drug stores & pharmacies, health & beauty stores and other general retailers
• Packaging data: consumption breakdown for package materials and pack types in each category, in terms of percentage share of number of units sold. Pack material data for glass, flexible packaging, rigid plastics, and rigid metal; pack type for: bottle, can, closure type for: screw top, and stopper, primary outer types for: carton - folding

Scope

• Spirits per capita consumption rates in Germany were higher than both the global and regional levels in 2021
• German consumers prefer premium products in the spirits sector
• The per capita consumption of liqueurs was higher than that of other spirits categories in Germany, in 2021
• Liqueurs, was the most consumed category across leading cities in Germany

Reasons to Buy

• Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
• Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
• Gain an understanding of the total competitive landscape based on detailed company share analysis to plan effective market positioning
• Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
• The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
• Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rural-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends