Brazil’s B2C E-Commerce market continues to thrive with the widespread adoption of online shopping
Findings published in this report reveal that Brazil is among the fastest-growing countries globally in terms of online retail sales. The publisher cites market statistics to demonstrate continuing growth in Brazil’s B2C E-Commerce, after the COVID-19 pandemic. Brazil’s B2C E-Commerce market continues to thrive with the widespread adoption of online shopping and digitalization of payments in the country.
Online shopping continues to take over
The outbreak of the COVID-19 pandemic led to widespread adoption of online shopping habits. By the end of 2020, almost half of Brazil’s population had shopped online. Cross-border E-Commerce has also become more significant, accounting for a considerable portion of the country’s total B2C E-Commerce sales value and is forecast to reach a share of about one-third of B2C E-Commerce sales in the near future, as cited in the\report.
Leading B2C E-Commerce websites maintain their positions in the market
Many leading shopping websites maintained their positions in the market even after the pandemic lockdown ended and people were no longer confined in their homes. Currently, the top B2C E-Commerce websites in Brazil include mercadolivre.com.br, Americanas.com.br, Amazon.com.br, Olx.com.br, and Magazineluiza.com.br, as spelled out in the report. In a survey cited in this report, the top product categories searched for on the internet were electronics, food, fashion, and entertainment.
Digital payment for goods and services will increase, though credit card dominance will persist.
The use of credit cards has proven to be the most prominent in Brazil amongst other payment methods and it is expected that credit cards will continue to be the most preferred payment method by the year 2023. The rise in acceptance of contactless payments followed the COVID-19 crisis. Such payments have become the new norm; however, there is hesitancy regarding the adoption of digital payments such as mobile payments. Post COVID-19 consumers have also become accustomed to delivery services, with those in Brazil having comfort and speed as their main reasons behind their use of certain delivery apps.
Questions answered in the report:
- How much did Brazil’s B2C E-Commerce sales value increase after the COVID-19 outbreak?
- How much is the electronic payment sector expected to grow in 2022?
- What was the share of cross-border sales in the first half of 2021?
- What are the ways used by online shoppers to find E-Commerce stores?
- Which E-Commerce websites have the highest number of visits in Brazil?
Table of Contents
1. Management Summary
Samples
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Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Amazon
- Americanas
- Magazine Luiza
- Mercado Livre