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Dairy Products and Alternatives in Cameroon

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    Report

  • 61 Pages
  • August 2024
  • Region: Cameroon
  • Euromonitor International
  • ID: 5576719
Demand for dairy products - especially powder milk - remains high in 2024. Nonetheless, the rising cost of living as a result of elevated rates of inflation has resulted in many consumers becoming increasingly frugal in their spending. Dairy players are reacting to this by either adjusting the packaging or the content of their products to make them more affordable.

The Dairy Products and Alternatives in Cameroon report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market directly informs our forecasts to 2028, clearly indicating how the market is expected to change.

Product coverage: Baby Food, Dairy, Plant-based Dairy.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Dairy Products and Alternatives market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

EXECUTIVE SUMMARY
  • Dairy products and alternatives in 2024: The big picture
  • Key trends in 2024
  • Competitive Landscape
  • Channel developments
  • What next for dairy products and alternatives?
MARKET DATA
  • Table 1 Sales of Dairy Products and Alternatives by Category: Value 2019-2024
  • Table 2 Sales of Dairy Products and Alternatives by Category: % Value Growth 2019-2024
  • Table 3 NBO Company Shares of Dairy Products and Alternatives: % Value 2020-2024
  • Table 4 LBN Brand Shares of Dairy Products and Alternatives: % Value 2021-2024
  • Table 5 Penetration of Private Label by Category: % Value 2019-2024
  • Table 6 Distribution of Dairy Products and Alternatives by Format: % Value 2019-2024
  • Table 7 Forecast Sales of Dairy Products and Alternatives by Category: Value 2024-2029
  • Table 8 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 1 Research Sources
BABY FOOD IN CAMEROONKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Rising prices and import shortages disrupting the growth and development of baby food
  • Pouch packaging helps make dried baby food more affordable
  • Local ingredients attract local consumers
PROSPECTS AND OPPORTUNITIES
  • Efforts to promote breastfeeding likely to limit the growth of milk formula
  • Population growth and an increasing demand for convenient meal solutions should drive demand for prepared baby food
  • Price sensitivity likely to continue influencing market demand for baby food
CATEGORY DATA
  • Table 9 Sales of Baby Food by Category: Volume 2019-2024
  • Table 10 Sales of Baby Food by Category: Value 2019-2024
  • Table 11 Sales of Baby Food by Category: % Volume Growth 2019-2024
  • Table 12 Sales of Baby Food by Category: % Value Growth 2019-2024
  • Table 13 NBO Company Shares of Baby Food: % Value 2020-2024
  • Table 14 LBN Brand Shares of Baby Food: % Value 2021-2024
  • Table 15 Distribution of Baby Food by Format: % Value 2019-2024
  • Table 16 Forecast Sales of Baby Food by Category: Volume 2024-2029
  • Table 17 Forecast Sales of Baby Food by Category: Value 2024-2029
  • Table 18 Forecast Sales of Baby Food by Category: % Volume Growth 2024-2029
  • Table 19 Forecast Sales of Baby Food by Category: % Value Growth 2024-2029
BUTTER AND SPREADS IN CAMEROONKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Butter and margarine target different audiences
  • French brands dominate butter sales while low-priced brand Vallée d'or Margarine wins share in margarine and spreads
  • Consumers buy margarine and spreads by the scoop to save money
PROSPECTS AND OPPORTUNITIES
  • Baking trend could benefit butter sales
  • Foodservice demand key to the growth and development of butter
  • Margarine likely to remain the spread of choice for low-income earners
CATEGORY DATA
  • Table 20 Sales of Butter and Spreads by Category: Volume 2019-2024
  • Table 21 Sales of Butter and Spreads by Category: Value 2019-2024
  • Table 22 Sales of Butter and Spreads by Category: % Volume Growth 2019-2024
  • Table 23 Sales of Butter and Spreads by Category: % Value Growth 2019-2024
  • Table 24 NBO Company Shares of Butter and Spreads: % Value 2020-2024
  • Table 25 LBN Brand Shares of Butter and Spreads: % Value 2021-2024
  • Table 26 Distribution of Butter and Spreads by Format: % Value 2019-2024
  • Table 27 Forecast Sales of Butter and Spreads by Category: Volume 2024-2029
  • Table 28 Forecast Sales of Butter and Spreads by Category: Value 2024-2029
  • Table 29 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2024-2029
  • Table 30 Forecast Sales of Butter and Spreads by Category: % Value Growth 2024-2029
CHEESE IN CAMEROONKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Spreadable cheese benefits from being the more affordable option
  • Supermarkets turn to promotions to win over cash-strapped shoppers
  • Modern supermarkets playing a key role in increasing the visibility of cheese
PROSPECTS AND OPPORTUNITIES
  • Supermarkets could play a key role in introducing cheese to a larger audience
  • Western influence driving interest in cheese
  • Hard cheese sales likely to benefit from thriving fast food culture
CATEGORY DATA
  • Table 31 Sales of Cheese by Category: Volume 2019-2024
  • Table 32 Sales of Cheese by Category: Value 2019-2024
  • Table 33 Sales of Cheese by Category: % Volume Growth 2019-2024
  • Table 34 Sales of Cheese by Category: % Value Growth 2019-2024
  • Table 35 Sales of Spreadable Cheese by Type: % Value 2019-2024
  • Table 36 Sales of Soft Cheese by Type: % Value 2019-2024
  • Table 37 Sales of Hard Cheese by Type: % Value 2019-2024
  • Table 38 NBO Company Shares of Cheese: % Value 2020-2024
  • Table 39 LBN Brand Shares of Cheese: % Value 2021-2024
  • Table 40 Distribution of Cheese by Format: % Value 2019-2024
  • Table 41 Forecast Sales of Cheese by Category: Volume 2024-2029
  • Table 42 Forecast Sales of Cheese by Category: Value 2024-2029
  • Table 43 Forecast Sales of Cheese by Category: % Volume Growth 2024-2029
  • Table 44 Forecast Sales of Cheese by Category: % Value Growth 2024-2029
DRINKING MILK PRODUCTS IN CAMEROONKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Increase in local milk production boosts volume sales
  • Pouches prove popular among price-sensitive consumers
  • Nestlé looks to encourage healthy living with Nido FortiGrow
PROSPECTS AND OPPORTUNITIES
  • Low prices will be key to driving volume sales in drinking milk products
  • Shortage of local milk could be an obstacle to growth
  • Health and wellness trend could present opportunities for new product development within flavoured milk drinks
CATEGORY DATA
  • Table 45 Sales of Drinking Milk Products by Category: Volume 2019-2024
  • Table 46 Sales of Drinking Milk Products by Category: Value 2019-2024
  • Table 47 Sales of Drinking Milk Products by Category: % Volume Growth 2019-2024
  • Table 48 Sales of Drinking Milk Products by Category: % Value Growth 2019-2024
  • Table 49 NBO Company Shares of Drinking Milk Products: % Value 2020-2024
  • Table 50 LBN Brand Shares of Drinking Milk Products: % Value 2021-2024
  • Table 51 Distribution of Drinking Milk Products by Format: % Value 2019-2024
  • Table 52 Forecast Sales of Drinking Milk Products by Category: Volume 2024-2029
  • Table 53 Forecast Sales of Drinking Milk Products by Category: Value 2024-2029
  • Table 54 Forecast Sales of Drinking Milk Products by Category: % Volume Growth 2024-2029
  • Table 55 Forecast Sales of Drinking Milk Products by Category: % Value Growth 2024-2029
YOGHURT AND SOUR MILK PRODUCTS IN CAMEROONKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Yoghurt continues to benefit from stable prices and strong local production
  • Local players dominate with familiar and affordable products
  • Demographic factors influence which type of yoghurt to buy
PROSPECTS AND OPPORTUNITIES
  • Players likely to focus on health and safety protocols to fend off competition from informal Kossam products
  • Yoghurt could benefit from being positioned as a healthy treat
  • Healthy eating trend could push consumers to switch from flavoured to plain yoghurt
CATEGORY DATA
  • Table 56 Sales of Yoghurt and Sour Milk Products by Category: Volume 2019-2024
  • Table 57 Sales of Yoghurt and Sour Milk Products by Category: Value 2019-2024
  • Table 58 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2019-2024
  • Table 59 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2019-2024
  • Table 60 Sales of Flavoured Yoghurt by Flavour: Rankings 2019-2024
  • Table 61 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2020-2024
  • Table 62 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2021-2024
  • Table 63 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2019-2024
  • Table 64 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2024-2029
  • Table 65 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2024-2029
  • Table 66 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2024-2029
  • Table 67 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2024-2029
OTHER DAIRY IN CAMEROONKEY DATA FINDINGS
2024 DEVELOPMENTS
  • More affordable prices makes condensed milk an attractive alternative to powder milk
  • Cream benefiting from growing interest in baking
  • Peak benefits from a new and healthier image
PROSPECTS AND OPPORTUNITIES
  • Affordability likely to remain a key selling point for condensed milk
  • Foodservice sales projected to see stronger growth than retail sales
  • New packaging and innovation could pay dividends for other dairy products
CATEGORY DATA
  • Table 68 Sales of Other Dairy by Category: Volume 2019-2024
  • Table 69 Sales of Other Dairy by Category: Value 2019-2024
  • Table 70 Sales of Other Dairy by Category: % Volume Growth 2019-2024
  • Table 71 Sales of Other Dairy by Category: % Value Growth 2019-2024
  • Table 72 Sales of Cream by Type: % Value 2019-2024
  • Table 73 NBO Company Shares of Other Dairy: % Value 2020-2024
  • Table 74 LBN Brand Shares of Other Dairy: % Value 2021-2024
  • Table 75 Distribution of Other Dairy by Format: % Value 2019-2024
  • Table 76 Forecast Sales of Other Dairy by Category: Volume 2024-2029
  • Table 77 Forecast Sales of Other Dairy by Category: Value 2024-2029
  • Table 78 Forecast Sales of Other Dairy by Category: % Volume Growth 2024-2029
  • Table 79 Forecast Sales of Other Dairy by Category: % Value Growth 2024-2029
PLANT-BASED DAIRY IN CAMEROONKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Plant-based dairy remains a small and declining niche
  • Camlait remains at the forefront of plant-based dairy in Cameroon
  • Soy remains the key to sales of plant-based dairy but demand remains muted
PROSPECTS AND OPPORTUNITIES
  • Global trend of plant-based diets and healthier lifestyles many support future growth
  • New competition could breathe life into plant-based dairy
  • Sustainability concerns could shape purchasing behaviour
CATEGORY DATA
  • Table 80 Sales of Plant-Based Dairy by Category: Value 2019-2024
  • Table 81 Sales of Plant-Based Dairy by Category: % Value Growth 2019-2024
  • Table 82 NBO Company Shares of Plant-Based Dairy: % Value 2020-2024
  • Table 83 LBN Brand Shares of Plant-Based Dairy: % Value 2021-2024
  • Table 84 Distribution of Plant-Based Dairy by Format: % Value 2019-2024
  • Table 85 Forecast Sales of Plant-Based Dairy by Category: Value 2024-2029
  • Table 86 Forecast Sales of Plant-Based Dairy by Category: % Value Growth 2024-2029