Dairy Products and Alternatives in Portugal

The purchasing power of the Portuguese decreased sharply in 2023 and continues to be squeezed in 2024. High inflation and rising food prices has led to a general increase in the cost of living, despite the government having lowered VAT to 0% on 46 essential items in the shopping basket. These products include cow's milk, yogurt, plant-based milk and yogurt, cheese, and butter. This measure was put in force from April 2023 until the 1st week of 2024.

The Dairy Products and Alternatives in Portugal report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market directly informs our forecasts to 2028, clearly indicating how the market is expected to change.

Product coverage: Baby Food, Dairy, Plant-based Dairy.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Dairy Products and Alternatives market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.