This new report presents a thought-provoking analysis of the performance, capabilities, goals and strategies of the major competitors in the worldwide flavor and fragrance market. The study is designed to provide the flavor and fragrance industry executives with strategically significant competitor information, analysis, and insight critical to the development and implementation of effective marketing and R&D programs.
The report's major objectives include:
- To establish a comprehensive, factual, annually-updated and cost-effective information base on performance, capabilities, goals and strategies of the world’s leading flavor and fragrance companies.
- To help current suppliers realistically assess their financial, marketing and technological capabilities vis-a-vis leading competitors.
- To assist potential market entrants in evaluating prospective acquisitions and joint venture candidates.
- To complement organizations' internal competitor information gathering efforts by providing strategic analysis, data interpretation and insight.
- To identify the least competitive market niches with significant growth potential.
The companies analyzed in this report include:
- Firmenich
- Givaudan
- T. Hasegawa
- Huabao
- IFF
- Mane
- Robertet
- Sensient
- Symrise
- Takasago
The report provides information not available from any other published source, such as sales force estimates by country. Each company assessment includes:
SECTION I: EXECUTIVE SUMMARY
- A 4-9 page synopsis of key sections.
SECTION II: OWNERSHIP
- Background of parent companies, private owners, and shareholder information.
SECTION III: BUSINESS EVOLUTION
- History of the company's formation, which is important to understanding the corporate culture, management mentality, and future strategies.
- Business evolution milestone charts.
SECTION IV: ORGANIZATION AND MANAGEMENT
- Most recent acquisitions, divestitures, and organizational changes.
- Current organizational structure.
- Background of senior managers.
SECTION V: MAJOR FACILITIES AND EMPLOYEES
- Production, compounding, creative, and R&D facilities by country.
- Workforce size.
SECTION VI: PRODUCT PORTFOLIO AND TECHNOLOGICAL KNOW-HOW
- Major products and services, including fragrances (fine, technical), flavors, aroma chemicals (high-volume standard products, high-volume specialties, low-volume specialties),
- Know-how in chemical technology, biotechnology, aromacology and related fields.
SECTION VII: MARKETING CAPABILITIES
- Sales force size by country.
- Major sale office locations.
- Marketing tactics.
SECTION VIII: FINANCIAL ANALYSIS
- Sales estimates by product category and geographic region.
- Five-year sales and operating profit performance.
SECTION IX: STRENGTHS AND WEAKNESSES
- Organizational
- Technological
- Marketing
- Financial
SECTION X: STRATEGIC DIRECTION
- Business goals and strategies, including internal expansion, acquisitions, and divestitures.
Partial List of Tables
- Firmenich Sales and Operating Profit Growth
- Firmenich Sales by Geographic Region
- Firmenich Sales by Product Category
- Huabao Sales and Operating Profit Growth
- Huabao Sales by Business Segment
- Huabao Sales Growth by Business Segment
- Huabao Sales by Geographic Region
- Huabao Sales Growth by Geographic Region
- Givaudan Sales and Operating Profit Growth
- Givaudan Sales by Product Category
- Givaudan Sales Growth by Product Category
- Givaudan Sales by Geographic Region/Country
- Givaudan Sales Growth by Geographic Region/Country
- T. Hasegawa Sales and Operating Profit Growth
- T. Hasegawa Sales by Geographic Region
- T. Hasegawa Sales Growth by Geographic Region
- T. Hasegawa Sales by Product Category
- T. Hasegawa Sales Growth by Product Category
- T. Hasegawa Sales by Market Segment
- IFF Sales and Operating Profit Growth
- IFF Sales by Geographic Region
- IFF Sales Growth by Geographic Region
- IFF Sales Growth by Product Category
- IFF Sales by Product Category
- IFF Sales by Product Line
- Mane Sales Growth
- Mane Sales by Product Category
- Robertet Sales and Profit Growth
- Robertet Sales by Product Line
- Robertet Sales Growth by Product Line
- Robertet Sales by Geographic Region
- Robertet Sales Growth by Geographic Region
- Sensient Sales and Operating Profit Growth
- Sensient Sales by Geographic Region
- Sensient Sales Growth by Geographic Region
- Sensient Sales by Product Category
- Sensient Sales Growth by Product Category
- Sensient Operating Profit and Margins by Product Category
- Sensient Flavor and Fragrance Sales Operating Profit Growth
- Symrise Sales by Operating Profit Growth
- Symrise Sales by Geographic Region
- Symrise Sales Growth by Geographic Region
- Symrise Sales by Product Category
- Symrise Sales Growth by Product Category
- Takasago Sales by Operating Profit Growth
- Takasago Sales by Geographic Region
- Takasago Sales Growth by Geographic Region
- Takasago Sales by Product Category
- Takasago Sales Growth by Product Category
