Future of Commerce: A City View of Suburban Fashion Retailing

Store-based fashion retail is heavily concentrated in city-centre commercial areas or shopping malls. Diminished footfall, because of both growing e-commerce penetration and hybrid working arrangements following the COVID-19 pandemic can support growth for suburban retail as an alternative. With fashion players increasingly tapping into hyper-local propositions, while experimenting with stores as micro-fulfilment centres, suburban retail can emerge as a post-pandemic winning strategy.

Strategy Briefings offer unique insight into emerging trends world-wide. Aimed squarely at strategists and planners, they draw on the analyst's vast information resources to give top line insight across markets and within consumer segments. Written by some of our most experienced analysts, they are designed as provocations for senior management to use in their own forum, allowing them to stand back and reflect on the behaviour and motivation driving global markets today and tomorrow

Data Coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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