Romania Skincare Market Size by Categories, Distribution Channel, Market Share and Forecast, 2021-2026

The publisher's Country Profile report on the skincare sector in the the Romania provides insights on high growth markets to target, trends in the usage of packaging materials, types and closures category level distribution data and companies market shares.

The Romanian skincare sector was led by facial care category in both value and volume terms. However, the body care category is forecast to register fastest value growth and depilatories category is forecast to register fastest volume growth during 2021-2026. Hypermarkets & supermarkets is the leading channel for distribution of skincare products in the country. Rigid plastics was the most commonly used pack material in the country. Farmec Sa, Beiersdorf Ag and L'Oreal S.A. are the top three companies in the Romanian skincare sector.

What else is contained?

• Sector data: Overall sector value and volume data with growth analysis for 2016-2026
• Category coverage: Value and growth analysis for body care, face care, hand care, depilatories and make-up remover with inputs on individual segment share within each category and the change in their market share forecast for 2021-2026
• Leading players: Market share of companies (in value terms) and private labels (in value terms) in 2021
• Distribution data: Percentage of sales within each category through distribution channels such as cash & carries & warehouse clubs, chemists/pharmacies, convenience stores, department stores, direct sellers, health & beauty stores, hypermarkets & supermarkets, parapharmacies/drugstores, dollar stores, variety stores & general merchandise retailers, e-retailers other general retailers
• Packaging data: consumption breakdown for package materials and pack types in each category, in terms of percentage share of number of units sold. Pack material data for glass, flexible packaging, rigid plastics, and rigid metal; pack type for: specialty container, tube, bottle, jar, tub, aerosol, bag/sachet, and other pack types, closure type for: flip/snap top, dispenser, screw top, cap, prize off and other closure types, primary outer types for: carton - folding, blister pack, bag, sleeve, shrink wrap, and other primary outer types

Scope

• Per capita consumption of skincare was higher in Romania than both the global and the regional levels in 2021
• The per capita consumption of facial care category products was higher than other skincare categories in 2021
• Facial care, was the most sold category in volume terms across leading cities in Romania
• In Romania, consumption of skincare is higher among females than males. Furthermore, kids & babies represent the largest subset of the skincare sector in Romania
• The Romanian economy bounced back in 2021, buoyed by strong household consumption

Reasons to Buy

• Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
• Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
• Gain an understanding of the total competitive landscape based on detailed company share analysis to plan effective market positioning
• Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
• The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
• Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rural-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends