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Ecommerce in Consumer Goods, 2022 - Thematic Research

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    Report

  • 36 Pages
  • February 2022
  • Region: Global
  • GlobalData
  • ID: 5591547
In this report, the publisher indentifies the top five themes that will impact the consumer goods sector in 2022. For each theme, the publisher offers a definition of the theme, highlight trends and opportunities, and then give key considerations for brands and manufacturers.

In 2022, the major themes impacting the consumer goods sector will be: Health and Wellness, Future of Work, Digitalization, Easy & Affordable, and ESG.

Scope

  • Online engagement intended to drive ecommerce purchases is becoming more sophisticated as consumer interactions increasingly include a wider range of digital tools and elements
  • Ecommerce solutions are now diversifying into sub-channels such as direct-to-consumer (D2C), social media commerce (s-commerce), and quick commerce (q-commerce)
  • The key themes and trends for immediate consideration will be centered around consumer demand for sustainability and value in line with convenience

Reasons to Buy

  • Understand multiple themes and company responses in order to tap into what is really impacting the industry
  • Gain a broader appreciation of the fast-moving consumer goods industry by gaining insights from both within and outside of your sector
  • Access valuable strategic take-outs to help direct future decision-making and inform new product development

Table of Contents

Executive Summary
  • Ecommerce Value Chain
  • Industry Trends
  • The Impact of Ecommerce on Consumer Goods
  • Case Studies
  • Market Size and Growth Forecasts
  • Ecommerce Timeline
  • Companies
  • Glossary
  • Further Reading
  • Our Thematic Research Methodology
  • About the Publisher
  • Contact the Publisher