This report forecasts to 2022 and 2026 US television revenues in nominal US dollars. Total revenues are segmented by source in terms of: cable networks (cable networks licensing, cable networks air time, and other cable network revenues), cable distribution, broadcast networks and stations (broadcast air time; and other broadcast revenues such as affiliation fees, licensing fees, and retransmission fees), and streaming.
To illustrate historical trends, total revenues and the various segments are provided in annual series from 2011 to 2021.
Motion picture and video production is excluded from the scope of this report.
This report includes the results of a proprietary national online consumer survey of US adults (age 18+). This Focus Reports National Survey has a sample size of approximately 2,000, screened for response quality, and representative of the US population on the demographic measures of age, gender, geographic region, race/ethnicity, household income, and the presence/absence of children in the household.
Key macroeconomic indicators are also provided with quantified trends. Other various topics, including profiles of pertinent leading companies, are covered in this report. A full outline of report items by page is available in the Table of Contents.
To illustrate historical trends, total revenues and the various segments are provided in annual series from 2011 to 2021.
Motion picture and video production is excluded from the scope of this report.
This report includes the results of a proprietary national online consumer survey of US adults (age 18+). This Focus Reports National Survey has a sample size of approximately 2,000, screened for response quality, and representative of the US population on the demographic measures of age, gender, geographic region, race/ethnicity, household income, and the presence/absence of children in the household.
Key macroeconomic indicators are also provided with quantified trends. Other various topics, including profiles of pertinent leading companies, are covered in this report. A full outline of report items by page is available in the Table of Contents.
Table of Contents
MARKET ENVIRONMENT- Historical Trends
- Key Economic Indicators
- Regulatory Factors
REVENUE SEGMENTATION & FORECASTS
- Cable Networks
- Cable Distribution
- Broadcast Networks & Stations
- Streaming
- Industry Characteristics
- Market Leaders
ABOUT THIS REPORT
- Scope
- Sources
- Industry Codes
- Methodology
- Resources
LIST OF TABLES & FIGURES Figure 1 - Key Trends in US Television Revenues, 2021 - 2026
Figure 2 - US Television Revenue Trends, 2011 - 2021
Table 1 - Key Indicators for US Television Revenues, 2011 - 2026 (US$ bil)
Figure 3 - US Television Revenues by Source, 2011 - 2026 (US$ bil)
Table 2 - US Television Revenues by Source, 2011 - 2026 (US$ bil)
Figure 4 - US Television Revenues by Source, 2011 - 2026 (%)
Table 3 - Leading US Cable Networks
Figure 5 - Survey: Households Subscribing to Cable Television, 2011 - 2021 (number of households)
Table 4 - Leading US Broadcast Networks
Figure 6 - Survey: Changes to Cable Television or Streaming Subscriptions in the Last 12 Months, 2021 (%)
Table 5 - Leading US Streaming Platforms
Table 6 - Leading Participants in the US Television Industry by Type
Table 7 - NAICS & SIC Codes Related to Television
Samples
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Methodology
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