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Technavio has been monitoring the artificial intelligence in the marketing market and it is poised to grow by $ 31.72 billion during 2022-2026, accelerating at a CAGR of 26.84% during the forecast period. The report on artificial intelligence in the marketing market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.Speak directly to the analyst to clarify any post sales queries you may have.
The report offers an up-to-date analysis of the current global market scenario, the latest trends and drivers, and the overall market environment. The market is driven by rising in the adoption of cloud-based applications and services, a rapid increase in the need for virtual assistants, and a growing focus on customer-centric marketing strategies.
Artificial intelligence in marketing market analysis includes deployment segment and geographic landscape.
The artificial intelligence in the marketing market is segmented as below:
By Deployment
- On-premise
- Cloud
By Geographical Landscape
- North America
- APAC
- Europe
- The Middle East and Africa
- South America
The report on artificial intelligence in the marketing market covers the following areas:
- Artificial intelligence in marketing market sizing
- Artificial intelligence in marketing market forecast
- Artificial intelligence in marketing market industry analysis
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.
The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.
Table of Contents
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Deployment
7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Opportunity/Restraints
10 Competitive Landscape
11 Competitive Analysis
12 Appendix
List of Exhibits
Executive Summary
The following companies are recognized as the key players in the global artificial intelligence in marketing market: Accenture Plc, Adobe Inc., Alphabet Inc., Amazon.com Inc., Appier Inc., CognitiveScale, GUMGUM Inc., InsideSales, Intel Corp., International Business Machines Corp., Meta Platforms Inc., Microsoft Corp., NVIDIA Corp., Oculus360, Oracle Corp., Persado Holdings plc, Salesforce.com Inc., Samsung Electronics Co. Ltd., and SAP SE.Commenting on the report, an analyst from the research team said: "The latest trend gaining momentum in the market is increasing digitalization and internet penetration."
According to the report, one of the major drivers for this market is the rise in the adoption of cloud-based applications and services.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Accenture Plc
- Adobe Inc.
- Alphabet Inc.
- Amazon.com Inc.
- Appier Group Inc.
- CognitiveScale
- GUMGUM Inc.
- InsideSales
- Intel Corp.
- International Business Machines Corp.
- Meta Platforms Inc.
- Microsoft Corp.
- NVIDIA Corp.
- Oculus360
- Oracle Corp.
- Persado Holdings plc
- Salesforce Inc.
- Samsung Electronics Co. Ltd.
- SAP SE
