Every year, the analyst identifies emerging and fast-moving trends that are expected to gain traction in the year ahead. These trends highlight shifts in consumer values and priorities and related changes in behaviour which disrupts businesses globally. The experts assess how specific trends impact their sector and illustrate how companies are responding with case studies of product and service manifestations.
Strategy Briefings offer unique insight into emerging trends world-wide. Aimed squarely at strategists and planners, they draw on The analyst's vast information resources to give top line insight across markets and within consumer segments. Written by some of our most experienced analysts, they are designed as provocations for senior management to use in their own forum, allowing them to stand back and reflect on the behaviour and motivation driving global markets today and tomorrow
Product coverage:
<|Products|>
Data coverage:
Market sizes (historic and forecasts), company shares, brand shares and distribution data.
Strategy Briefings offer unique insight into emerging trends world-wide. Aimed squarely at strategists and planners, they draw on The analyst's vast information resources to give top line insight across markets and within consumer segments. Written by some of our most experienced analysts, they are designed as provocations for senior management to use in their own forum, allowing them to stand back and reflect on the behaviour and motivation driving global markets today and tomorrow
Product coverage:
<|Products|>
Data coverage:
Market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Identify factors driving change now and in the future
- Understand motivation
- Forward-looking outlook
- Briefings and presentation should provoke lively discussion at senior level
- Take a step back from micro trends
- Get up to date estimates and comment
Table of Contents
- Scope
- Authentic automation
- Budgeteers
- Control the scroll
- Eco-economic
- Game on
- Here and now
- Revived routines
- She rises
- The thrivers
- Young and disrupted
- Key takeaways
