Gaming Mouse and Keyboards Market Size, Market Share, Application Analysis, Regional Outlook, Growth Trends, Key Players, Competitive Strategies and Forecasts, 2021 To 2029

Increasing Internet Penetration Influencing the Gaming Mouse and Keyboards Market Growth Positively

The gaming mouse and keyboards market was valued at US$ 2.59 Bn in 2020 and expected to grow at a CAGR of 18.5% during the forecast period from 2020 to 2029. Gaming mouse & keyboards offer gamers an enhanced performance and a great gaming experience. Gaming keyboards often have a variety of programmable keys for use during the game. The keys are built in a manner as to provide a comfortable experience and are suitable for using for a long period of time. These keyboard are mostly backlit and have a thicker coating of paint. Some gaming key boards also comes with a LCD screen. Gaming mouse differs radically form a traditional mice and offers a wide option of controls and buttons. Gaming mouse usually have a relatively high sensitivity, measured in dots per inch (DPI).

Increasing penetration of the internet is one of the most prominent factors aiding the gaming industry growth, thereby influencing the gaming mouse and keyboards market growth positively. This growth is further supported by a rising net disposable income in countries such as India, China and Brazil among others. Increasing internet penetration has further helped in the growth of online sales. People often prefer online sales channels owing to availability of more options and sometimes better price deals. However, high price of these products offsets demand. Gaming mouse and keyboards are priced a lot higher as compared to traditional mouse and keyboards.

E-commerce emerging as a Popular Buying Destination for Gaming Mouse and Keyboards

The gaming mouse and keyboards market is marked with the presence of both online and offline sales channel. The online sales channel has gained significant growth in recent years and expected to be the fastest growing segment during the forecast period. In recent years, with the advent of e-commerce, gaming mouse and keyboards are widely available through online platforms across the world. The most important factors complimenting the online segment growth are ease of shopping and wide availability of products. Therefore, the growing share of online sales is expected to pose significant challenges for the offline market vendors.

R&D Activities to Remain on the Center Stage for Gaming Mouse and Keyboard Manufacturers

Research and development activities is one of the most common strategies adopted by the manufacturers of gaming mouse and keyboards. These activities are directed towards improving the existing products as well as developing new ones. This strategy helps these companies to address the increasing competition by improving sales. With the gaming industry set to witness rapid growth in the years to come, manufacturers of gaming mouse and keyboards are expected to invest a great deal on research and development activities. For instance, recently Logitech International SA introduced a new computer gaming mouse named G PRO Wireless Gaming Mouse designed exclusively with esports in mind. The Swiss company consulted with over 50 professional gamers and spent more than two years to develop the new mouse.

Asia Pacific to register the fastest Growth during the Forecast Period

North America was the largest regional market for gaming mouse and keyboards worldwide in 2020. The value share of North America in the global gaming mouse and keyboards market stood at more than 30% in the year 2020. The region expected to maintain its dominance throughout the forecast period. The presence of a large number of gamers in the region is one of the most prominent factors aiding the market growth in the region. Moreover, the popularity of computer games have increased among the youths in the region, a factor further complimenting the gaming mouse and keyboards market in North America. However, Asia Pacific expected to be the fastest growing market during the forecast period. The rising middle class population in countries such as China and India has complimented the gaming mouse and keyboards market growth in the region.

Historical & Forecast Period

This research report presents the analysis of each segment from 2019 to 2029 considering 2020 as the base year for the research. Compounded Annual Growth Rate (CAGR) for each respective segments are calculated for the forecast period from 2021 to 2029.

Key players profiled in the report include Logitech, Razer, Corsair, Rapoo, A4Tech Co., Ltd., Genius (KYE Systems Corp), MADCATZ, SteelSeries, COUGAR and Mionix among others.

Key questions answered in this report

• What was the global gaming mouse and keyboards market size in 2020 and forecast for 2029?
• What are the current trends in the gaming mouse and keyboards market?
• What are the various valuable opportunities for the players in the market?
• Which is the largest regional market for gaming mouse and keyboards?
• Which region expected to be the fastest growing and why?
• What are the future prospects for the gaming mouse and keyboards market?
• What are the major drivers and restraints influencing the market growth?
• What are the new innovations by the leading players?
• What are the key strategies adopted by the leading players in market?

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