LAMEA Antibacterial Soap Market Size, Share & Industry Trends Analysis Report By Application, By Form, By Distribution Channel, By Country and Growth Forecast, 2022 - 2028

The Latin America, Middle East and Africa Antibacterial Soap Market is expected to witness market growth of 8.0% CAGR during the forecast period (2022-2028).

Ingredients with active antimicrobial activity are found in antibacterial soaps and hand washes. Since their inception, triclosan has been the most often utilized active antiseptic component in such products. The components are not found in ordinary soaps, nor are they said to be active against dangerous microorganisms. Antibacterial soaps and hand washes are extensively used in the home, childcare, workplace, and hospital settings, and food preparation occupations in the belief that they are more effective than soap and water at preventing illness and decreasing infection transmission. Even simple water can decrease bacterial counts on the skin, therefore hand washing technique is just as essential as the product used. Using hand moisturizers frequently each day reduce the efficacy of hand washing, regardless of the product or technique used. Surgical scrubbing in the healthcare setting includes continuous use of flowing water, antibacterial hand washes, and manual scrubbing, rather than relying just on the hand wash product.

The increased number of hygiene initiatives, such as 'hand hygiene,' performed by organizations like the World Health Organization (WHO), is likely to drive hygiene product demand in both regions. Following the COVID-19 pandemic, consumers in countries such as Brazil are taking extra precautions to avoid infection, resulting in a surge in demand for herbal, natural, and antibacterial skincare and personal care products. The largest source of concern in the region is the rate at which basic sanitation services are becoming more accessible.

The Brazil market dominated the LAMEA Antibacterial Soap Market by Country in 2021, and is expected to continue to be a dominant market till 2028; thereby, achieving a market value of $126.9 million by 2028. The Argentina market is experiencing a CAGR of 8.6% during (2022 - 2028). Additionally, The UAE market is expected to exhibit a CAGR of 7.7% during (2022 - 2028).

Based on Application, the market is segmented into Hand wash and Body wash. Based on Form, the market is segmented into Liquid, Powder, and Bar. Based on Distribution Channel, the market is segmented into Supermarket & Hypermarket, Pharmacy stores, Online Sales, and Others. Based on countries, the market is segmented into Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria, and Rest of LAMEA.

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Reckitt Benckiser Group PLC, 3M Company, Unilever PLC, Godrej Group (Godrej Consumer Products Limited), Henkel AG & Company, KGaA, Johnson & Johnson (Johnson & Johnson Services, Inc.), The Procter and Gamble Company, Amway Corporation, and Vi-Jon, Inc.

Scope of the Study

Market Segments Covered in the Report:

By Application

• Hand wash
• Body wash

By Form

• Liquid
• Powder
• Bar

By Distribution Channel

• Supermarket & Hypermarket
• Pharmacy stores
• Online Sales
• Others

By Country

• Brazil
• Argentina
• UAE
• Saudi Arabia
• South Africa
• Nigeria
• Rest of LAMEA

Key Market Players

List of Companies Profiled in the Report:

• Reckitt Benckiser Group PLC
• 3M Company
• Unilever PLC
• Godrej Group (Godrej Consumer Products Limited)
• Henkel AG & Company, KGaA
• Johnson & Johnson (Johnson & Johnson Services, Inc.)
• The Procter and Gamble Company
• Amway Corporation
• Vi-Jon, Inc.

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