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Dairy Products and Alternatives in Thailand

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    Report

  • 71 Pages
  • August 2024
  • Region: Thailand
  • Euromonitor International
  • ID: 5616122
The market for dairy products and alternatives in Thailand is poised for positive growth in retail volume terms in 2024, continuing the trend of the previous year. This is due to a decline in the rate of inflation, which had increased to more than 6% in 2022.

The Dairy Products and Alternatives in Thailand report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market directly informs our forecasts to 2028, clearly indicating how the market is expected to change.

Product coverage: Baby Food, Dairy, Plant-based Dairy.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Dairy Products and Alternatives market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

EXECUTIVE SUMMARY
  • Dairy products and alternatives in 2024: The big picture
  • Key trends in 2024
  • Competitive landscape
  • Channel developments
  • What next for dairy products and alternatives?
MARKET DATA
  • Table 1 Sales of Dairy Products and Alternatives by Category: Value 2019-2024
  • Table 2 Sales of Dairy Products and Alternatives by Category: % Value Growth 2019-2024
  • Table 3 NBO Company Shares of Dairy Products and Alternatives: % Value 2020-2024
  • Table 4 LBN Brand Shares of Dairy Products and Alternatives: % Value 2021-2024
  • Table 5 Penetration of Private Label by Category: % Value 2019-2024
  • Table 6 Distribution of Dairy Products and Alternatives by Format: % Value 2019-2024
  • Table 7 Forecast Sales of Dairy Products and Alternatives by Category: Value 2024-2029
  • Table 8 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 1 Research Sources
BABY FOOD IN THAILANDKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Milk formula players launch value-added products to counter declining demand
  • Busier lifestyles drive demand for convenient and ready-to-eat options
  • Increasing demand for organic and natural products
PROSPECTS AND OPPORTUNITIES
  • Milk formula will continue to face challenges, due to declining birth rate and growing awareness of benefits of breastfeeding
  • Small players growing through the online retail/e-commerce
  • Players will enhance their sustainability credentials
CATEGORY DATA
  • Table 9 Sales of Baby Food by Category: Volume 2019-2024
  • Table 10 Sales of Baby Food by Category: Value 2019-2024
  • Table 11 Sales of Baby Food by Category: % Volume Growth 2019-2024
  • Table 12 Sales of Baby Food by Category: % Value Growth 2019-2024
  • Table 13 Sales of Growing-Up Milk Formula by Age: % Value 2019-2024
  • Table 14 NBO Company Shares of Baby Food: % Value 2020-2024
  • Table 15 LBN Brand Shares of Baby Food: % Value 2021-2024
  • Table 16 Distribution of Baby Food by Format: % Value 2019-2024
  • Table 17 Forecast Sales of Baby Food by Category: Volume 2024-2029
  • Table 18 Forecast Sales of Baby Food by Category: Value 2024-2029
  • Table 19 Forecast Sales of Baby Food by Category: % Volume Growth 2024-2029
  • Table 20 Forecast Sales of Baby Food by Category: % Value Growth 2024-2029
BUTTER AND SPREADS IN THAILANDKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Increasing local demand for butter, while margarine suffers from health concerns
  • Health-oriented offerings have small, but growing presence
  • Recovery of foodservice channel has positive impact on butter consumption
PROSPECTS AND OPPORTUNITIES
  • Butter has further potential for growth, but cost will remain an issue
  • Imported butter brands will gain traction
  • Revival of foodservice will boost sales
CATEGORY DATA
  • Table 21 Sales of Butter and Spreads by Category: Volume 2019-2024
  • Table 22 Sales of Butter and Spreads by Category: Value 2019-2024
  • Table 23 Sales of Butter and Spreads by Category: % Volume Growth 2019-2024
  • Table 24 Sales of Butter and Spreads by Category: % Value Growth 2019-2024
  • Table 25 NBO Company Shares of Butter and Spreads: % Value 2020-2024
  • Table 26 LBN Brand Shares of Butter and Spreads: % Value 2021-2024
  • Table 27 Distribution of Butter and Spreads by Format: % Value 2019-2024
  • Table 28 Forecast Sales of Butter and Spreads by Category: Volume 2024-2029
  • Table 29 Forecast Sales of Butter and Spreads by Category: Value 2024-2029
  • Table 30 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2024-2029
  • Table 31 Forecast Sales of Butter and Spreads by Category: % Value Growth 2024-2029
CHEESE IN THAILANDKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Cheese continues to grow in popularity, thanks to revival of tourism and influence of Western culture
  • Cheese market sees greater interest from both local and international brands
  • Plant-base cheese enters the market
PROSPECTS AND OPPORTUNITIES
  • Foodservice will drive growth, as consumers embrace more diverse menu choices
  • Players will focus on communicating the health benefits of cheese, in light of the negative image of processed varieties
  • The competitive landscape will become increasingly fragmented, with growing presence of local, and potentially, Australian brands
CATEGORY DATA
  • Table 32 Sales of Cheese by Category: Volume 2019-2024
  • Table 33 Sales of Cheese by Category: Value 2019-2024
  • Table 34 Sales of Cheese by Category: % Volume Growth 2019-2024
  • Table 35 Sales of Cheese by Category: % Value Growth 2019-2024
  • Table 36 Sales of Spreadable Cheese by Type: % Value 2019-2024
  • Table 37 Sales of Soft Cheese by Type: % Value 2019-2024
  • Table 38 Sales of Hard Cheese by Type: % Value 2019-2024
  • Table 39 NBO Company Shares of Cheese: % Value 2020-2024
  • Table 40 LBN Brand Shares of Cheese: % Value 2021-2024
  • Table 41 Distribution of Cheese by Format: % Value 2019-2024
  • Table 42 Forecast Sales of Cheese by Category: Volume 2024-2029
  • Table 43 Forecast Sales of Cheese by Category: Value 2024-2029
  • Table 44 Forecast Sales of Cheese by Category: % Volume Growth 2024-2029
  • Table 45 Forecast Sales of Cheese by Category: % Value Growth 2024-2029
DRINKING MILK PRODUCTS IN THAILANDKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Steady growth for drinking milk products, despite price increases and falling birth rate
  • Foremost’s departure from pasteurised milk allows new players to enter the market
  • Modern retail channels play a key role in distribution
PROSPECTS AND OPPORTUNITIES
  • Drinking milk products will see continued growth, despite ongoing challenges
  • Health concerns will drive development of new products with heightened nutritional profiles
  • Rebound of foodservice will boost demand
CATEGORY DATA
  • Table 46 Sales of Drinking Milk Products by Category: Volume 2019-2024
  • Table 47 Sales of Drinking Milk Products by Category: Value 2019-2024
  • Table 48 Sales of Drinking Milk Products by Category: % Volume Growth 2019-2024
  • Table 49 Sales of Drinking Milk Products by Category: % Value Growth 2019-2024
  • Table 50 NBO Company Shares of Drinking Milk Products: % Value 2020-2024
  • Table 51 LBN Brand Shares of Drinking Milk Products: % Value 2021-2024
  • Table 52 Distribution of Drinking Milk Products by Format: % Value 2019-2024
  • Table 53 Forecast Sales of Drinking Milk Products by Category: Volume 2024-2029
  • Table 54 Forecast Sales of Drinking Milk Products by Category: Value 2024-2029
  • Table 55 Forecast Sales of Drinking Milk Products by Category: % Volume Growth 2024-2029
  • Table 56 Forecast Sales of Drinking Milk Products by Category: % Value Growth 2024-2029
YOGHURT AND SOUR MILK PRODUCTS IN THAILANDKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Yoghurt benefits from its healthy positioning
  • Plain yoghurt potential for growth
  • Yoghurt players expand the market via innovative new products
PROSPECTS AND OPPORTUNITIES
  • Bright future expected for yoghurt
  • Creative new product development will stimulate demand for yoghurt
  • Greek yoghurt will gain further popularity, although its price will be a barrier for many
CATEGORY DATA
  • Table 57 Sales of Yoghurt and Sour Milk Products by Category: Volume 2019-2024
  • Table 58 Sales of Yoghurt and Sour Milk Products by Category: Value 2019-2024
  • Table 59 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2019-2024
  • Table 60 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2019-2024
  • Table 61 Sales of Flavoured Yoghurt by Flavour: Rankings 2019-2024
  • Table 62 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2020-2024
  • Table 63 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2021-2024
  • Table 64 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2019-2024
  • Table 65 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2024-2029
  • Table 66 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2024-2029
  • Table 67 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2024-2029
  • Table 68 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2024-2029
OTHER DAIRY IN THAILANDKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Tourism revival boosts demand
  • Rising levels of health consciousness push demand for condensed milk alternatives
  • Packaging innovations are used to expand consumer base
PROSPECTS AND OPPORTUNITIES
  • Continued growth expected, despite unhealthy image of other dairy products
  • Foodservice show a bright future growth for other dairy
  • Cream market will see intensified competition
CATEGORY DATA
  • Table 69 Sales of Other Dairy by Category: Volume 2019-2024
  • Table 70 Sales of Other Dairy by Category: Value 2019-2024
  • Table 71 Sales of Other Dairy by Category: % Volume Growth 2019-2024
  • Table 72 Sales of Other Dairy by Category: % Value Growth 2019-2024
  • Table 73 Sales of Cream by Type: % Value 2019-2024
  • Table 74 NBO Company Shares of Other Dairy: % Value 2020-2024
  • Table 75 LBN Brand Shares of Other Dairy: % Value 2021-2024
  • Table 76 Distribution of Other Dairy by Format: % Value 2019-2024
  • Table 77 Forecast Sales of Other Dairy by Category: Volume 2024-2029
  • Table 78 Forecast Sales of Other Dairy by Category: Value 2024-2029
  • Table 79 Forecast Sales of Other Dairy by Category: % Volume Growth 2024-2029
  • Table 80 Forecast Sales of Other Dairy by Category: % Value Growth 2024-2029
PLANT-BASED DAIRY IN THAILANDKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Health and wellness trends boost demand for plant-based dairy products
  • Affordable soy drinks remain dominant in the market
  • Players expand beyond soy drinks with value-added alternatives
PROSPECTS AND OPPORTUNITIES
  • Competition in other plant-based milk is set to intensify, as a variety of local and international brands enter the market
  • Demand for almond milk could be negatively impacted by environmental concerns
  • Modern trade remains a key channel for plant-based distribution.
CATEGORY DATA
  • Table 81 Sales of Plant-Based Dairy by Category: Value 2019-2024
  • Table 82 Sales of Plant-Based Dairy by Category: % Value Growth 2019-2024
  • Table 83 Sales of Other Plant-Based Milk by Type: % Value 2021-2024
  • Table 84 NBO Company Shares of Plant-Based Dairy: % Value 2020-2024
  • Table 85 LBN Brand Shares of Plant-Based Dairy: % Value 2021-2024
  • Table 86 Distribution of Plant-Based Dairy by Format: % Value 2019-2024
  • Table 87 Forecast Sales of Plant-Based Dairy by Category: Value 2024-2029
  • Table 88 Forecast Sales of Plant-Based Dairy by Category: % Value Growth 2024-2029