Europe Video Surveillance Systems Market - Growth, Trends, Forecasts (2022 - 2027)

The Europe Video Surveillance Systems Market is growing with a CAGR of around 15.5% during the forecast period (2022-2027). Europe is one of the leading markets exhibiting an increased adoption of video surveillance systems due to the growing security concerns. The market is primarily driven by rising IT spending, increasing security spending, and government initiatives toward developing advanced security systems in the region.

Key Highlights

• Video security surveillance systems are widely used in European public and private venues. Most EU institutions and bodies have video surveillance in operation on their premises, including small executive agencies with only a few CCTV cameras and EU institutions and bodies with seats in the many Member States operating several hundreds of cameras.
• Additionally, the growth in public and private infrastructure, expansion in the construction market, the opening of new hotels and shopping malls, and the flourishing tourism industry are some of the key factors that would propel the demand for video surveillance systems in Europe during the forecast period.
• Various companies are launching new security services to cater to the significant segment across Europe. For instance, in July 2021, Bosch Security and Safety Systems, based in Germany, announced the launch of its new FLEXIDOME panoramic 5100i camera range. This new product includes indoor and outdoor IR models offering 6- or 12-megapixel resolution with a stereographic fish-eye lens. Moreover, the cameras also feature a built-in microphone array.
• With advances in technology, most video surveillance devices, like IP security cameras, are connected to the internet and are thus at the risk of being hacked, which acts as a market restraint.
• The Covid-19 pandemic led to lockdown protocols that closed the opportunity for home security breaches as people were confined in their homes, negatively impacting video surveillance systems' demand. However, the rates have picked up again, with restrictions easing up.

Key Market Trends

Hardware Segment to Hold A Major Market Share

• The hardware makes up for the majority portion of the total cost of a video surveillance system. Hardware can be further segmented into camera and storage. There are three types of cameras available; Analog, IP cameras, and hybrid systems.
• Analog cameras are commonly used in CCTV (Closed Circuit Television) systems. They send video over cable to VCRs (Video Cassette Recorders) or DVRs (Digital Video Recorders). On the other hand, IP cameras are digital cameras that can send signals over the cable stored in the network. Today, many security camera systems are hybrid systems incorporating both analog and digital components.
• Security and surveillance cameras can use different storage systems, including internal storage and external storage. In internal camera storage, the video footage that the camera records is stored on a microSD card located inside the camera itself. MicroSD cards are available in various sizes ranging from 4GB to 128TB. In External camera storage, the video footage is stored on a hard drive, like a personal computer, DVR, or a network video recorder (NVR).
• Cloud storage is another storage option where the video files are sent off to remote servers for storage. This storage method can be used as a backup option for the video files. For instance, in December 2021, Ava Security launched a new cloud-connected security camera, Ava Bullet, that uses AI, machine learning, and acoustic analytics. The camera is designed to help users detect anomalies in real-time and receive proactive incident notifications.
• In addition, there is increasing use of cameras that are being deployed across the globe owing to the increasing security concerns across various industries and verticals. Industry shift toward IP cameras has led to many hardware-based innovations that provide better low light performance, object tracking, and in-built security. Technological advancements have resulted in highly specialized surveillance cameras that can be programmed to zoom-in scan items, such as harmful equipment. These factors are further expected to propel the market for video surveillance hardware market.

United Kingdom Market to Grow Significantly

• In the UK, the need for video surveillance cameras continues to grow at an accelerated rate due to the presence of terrorism threats in public places and the increasing number of initiatives taken by the private sector to improve the safety and wellbeing of employees in the workplace.
• Additionally, criminal damage and theft threats in the commercial sectors also remain consistent drivers for adopting video surveillance cameras.
• CCTV cameras are placed in high-risk, busy, or secluded public spaces such as town centers, shops, train stations, and car parks. Video surveillance techniques are used across many public and private sectors. In addition to local councils, police forces, and security services, privately-operated CCTV cameras are commonly used by private businesses and domestic properties.
• The region leads the way in the application of Video Surveillance Systems. Its use is wide-ranging, encompassing facial-recognition technology, remote video monitoring, video smoke detection, mobile systems, Automatic Number Plate Recognition, and many other functions.
• Further, in January 2022, London-based Pimloc, whose Secure Redact product automatically blurs faces and license plates in surveillance footage, raised a seed round of USD 7.5 million led by Zetta Venture Partners, as investors believe regulation and concern over privacy will require more tools for handling surveillance video.

Competitive Landscape

The Europe Video Surveillance Market is moderately competitive and consists of some influential players. These significant players holds a noticeable share in the market are leveraging strategic collaborative actions to improve their market percentage and enhance their profitability.

• May 2021 - Axis Communications launched a new addition to the AXIS V59 PTZ Network Camera Series, the AXIS V5938 PTZ Network Camera. The versatile and professional live streaming camera combines high image quality with smooth PTZ control and broadcast-quality audio.
• April 2022 - Motorola Solutions acquired London-based Calipsa, Inc., a cloud-native advanced video analytics solutions provider. The company's AI-powered analytics platform verifies alarms, enables content-based searches, detects tampering, and assesses the health of cameras in real-time.

Additional Benefits:

• The market estimate (ME) sheet in Excel format
• 3 months of analyst support

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