United States (US) Flexible Packaging Market Overview 2027

Technological innovation, sustainability trepidations, and attractive economics are among the factors that have led to the remarkable growth of flexible packaging in the United States. Flexible packaging is made from non-rigid packaging materials, and these materials are more economical and convenient packaging solutions for consumers. Flexible packaging is a relatively new method and has grown in popularity because of its cost-effective and efficient packaging solutions. Consumers are focusing on sustainable and effective packaging for products. Rigid packaging solutions are being substituted by innovative and more sustainable flexible packaging solutions. The growth of the flexible packaging market is high because of the e-commerce industry. The growing demand for customer-friendly packages and heightened product protection is expected to push demand for flexible packaging as a cost-effective substitute in the United States. Busy lifestyles of people, changes in preferences, and prevailing trends in the food industry are giving rise to packaged food and ready-to-eat meals. For these, safe and sustainable packaging is required. The United States is estimated to register the immense growth in the flexible packaging market during the forecast period. Technological developments and innovations are making better packaging for products.

These innovations include the growth of e-commerce, digital printing, and sustainability, which can be used to drive market development and the growth of flexible packaging. With the growing demand for flexible packaging solutions, manufacturers are making a significant investment in product innovation, thereby augmenting market growth in the United States. Flexible packaging materials are lightweight and resistant to damage, providing effective product protection.

According to the report title, US Flexible Packaging Market Overview, 2027 the market was valued at around USD 28.64 Billion in 2021 and it is anticipated to grow with a CAGR of more than 2% during 2022 to 2027. Research and development activities in the country are also major driving factors for the growth of the flexible packaging market. The United States is a major developing country in the pharmaceutical sector. One of the main reasons for the growth of the flexible packaging market in the country is the increasing awareness of health issues among the population, and thereby, manufacturers are adopting more sustainable flexible packaging solutions.

According to the report, based on material type, the market is segmented into plastic, paper, aluminum foil, and other materials. The plastic segment is leading the market for flexible packaging in the United States. The plastic segment accounts for more than 70% of the market share in flexible packaging. Plastic packaging supports the food and beverage industries in the region. Other than that, innovation in digital printing is the factor which leads to the market growth of the plastic segment in the United States. The Aluminum foil segment is also the fastest growing segment in the United States. The rising application of aluminum foil in food and beverage packaging applications is likely to be a key driving factor for this segment. For more sustainable and environmentally friendly packaging, the paper segment is the best alternative. Based on the application, the market is segmented into food, beverage, pharmaceuticals, personal care, and others. The food segment covers the major portion of the flexible packaging market in the United States. Rising demand for packaged food products and ready-to-eat meal packages is driving the growth of flexible packaging in the food industry. The food industry is forecasted to cover more than 35% of the market in the country. The increased consumption of various non-alcoholic drinks such as soft drinks, water, juices, and sports and energy drinks is expected to augment the beverage segment's growth. Based on the packaging type, the market is segmented into bags, wraps, pouches, and others. The pouch packaging indicates the potential growth in the United States. Pouch packaging is a convenient and cost-effective solution to flexible packaging. Also, it covers less space during the transportation of the products.

COVID-19 Impact:

The COVID-19 pandemic adversely impacted countries all over the world. Trade activities are restricted during the time of the pandemic. The production and manufacturing of the flexible packaging industries decreased at the time of the pandemic. However, there was an increase in demand for flexible packaging solutions for food and beverage products, as well as pharmaceutical products. Due to the threat of the lockdown, people are moving towards panic buying for necessary items. This has ultimately given rise to flexible packaging in the country.

The United States is one of the leading nations on earth that have invested heavily in manufacturing; most of their products are shipped worldwide and consumed heavily within their borders. Sonoco is a global supplier of diverse consumer packaging, industrial goods, protecting packaging, and packaging supply chain services, Sonoco Products Company is the leading compound ladle, tubes, and cores manufacturer worldwide. It is the top-selling company in South Carolina. Sonoco is an American packaging provider integrated that is working on delivering best-in-class packaging solutions. Its unique approach helps in defining brand personalities, creating unique customer experiences, and enhancing the quality of products and the quality of life. It is the face of the global market of flexible packaging companies.

Considered in this report

• Geography: US
• Base year: 2021
• Estimated year: 2022
• Forecast year: 2027

Aspects covered in this report

• US Flexible Packaging market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Five force models
• Top profiled companies
• Strategic recommendation

Types of Material in the report:

• Plastic
• Paper
• Aluminum Foil
• Others

By End-Use in the report:

• Food
• Beverages
• Pharmaceuticals
• Personal care
• Others

Types of Packaging in the report:

• Bags
• Wraps
• Pouches
• Others

The approach of the report:

This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources.

Intended audience

This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to flexible packaging industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.