Malaysia Massage Chair Market, By Product Type (Zero Gravity v/s Inversion) By Player Type (Branded v/s Non-Branded) By Sales Channel (Direct Sales, Channel Sales, E-Commerce) By Source, By Purpose, By End Use, By Company, By Region, Forecast & Opportunities, 2027

Report
77 Pages
July 2022
Region: Malaysia
TechSci Research
ID: 5633002

The Malaysia massage chair market is expected to witness growth at a steady CAGR in the forecast period, 2023-2027. Massage chairs are specifically made to ease pain from different body areas, including the head, shoulder, neck, back, and other body parts. They help the users with therapeutic options to de-stress and relax and ease the pain from joints and shoulders. They also help to improve the body's metabolism and reduce acid reflux. The growth of the market is attributed to the busy lifestyle of adults and millennials which leads to increased stress and anxiety levels in an individual. The market players are also offering complimentary services such as acupressure, and physiotherapy along with massage services, which fuels the demand for Malaysia massage chair market in the coming years.

The Malaysia massage chair market is segmented into product type, player type, sales channel, source, purpose, end use, regional distribution, and Competitive Landscape. Based on sales channel, the market is categorized into direct sales, channel sales, and e-commerce. The e-commerce segment is expected to capture the highest market share in the forecast period, 2023-2027. High internet penetration and proliferation of smart devices are driving the demand for online sales platforms within the country. The advantages of shopping through e-commerce channels are doorstep delivery, easy exchange options, flexibility in payment modes. Therefore, the shift in inclination of consumers towards online channels due to the advantages offered by them are expected to contribute to the market growth in the forecast period.

The major players operating in the Malaysia massage chair market are Osim (M) SDN BHD, Healthy World Lifestyle SDN BHD (Ogawa Malaysia), SnowFit Malaysia, GINTELL (M) Sdn Bhd, Healthy Space Sdn Bhd (Zero-Beyond Wellness), ITSU World Sdn Bhd, Miuvo Massagers, and others.

Years considered for this report:

Historical Years: 2017-2020
Base Year: 2021
Estimated Year: 2022E
Forecast Period: 2023F-2027F

Objective of the Study:

To analyze the historical growth in the market size of Malaysia massage chair market from 2017 to 2021.
To estimate and forecast the market size of Malaysia massage chair market from 2022E to 2027F and growth rate until 2027F.
To classify and forecast Malaysia massage chair market based on product type, player type, sales channel, source, purpose, end use, region, and company.
To identify dominant region or segment in the Malaysia massage chair market.
To identify drivers and challenges for Malaysia massage chair market.
To examine competitive developments such as expansions, new product launches, mergers & acquisitions, etc., in Malaysia massage chair market.
To identify and analyze the profile of leading players operating in Malaysia massage chair market.
To identify key sustainable strategies adopted by market players in Malaysia massage chair market.

The publisher performed both primary as well as exhaustive secondary research for this study. Initially, the publisher sourced a list of manufacturers across the Malaysia. Subsequently, the publisher conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, the publisher could include the manufacturers who could not be identified due to the limitations of secondary research. The publisher analyzed the manufacturers, distribution channels and presence of all major players across the country.

The publisher calculated the market size of Malaysia massage chair market using a bottom-up approach, wherein data for various end-user segments was recorded and forecast for the future years. The publisher sourced these values from the industry experts and company representatives and externally validated through analyzing historical data of these product types and applications for getting an appropriate, overall market size. Various secondary sources such as company websites, news articles, press releases, company annual reports, investor presentations and financial reports were also studied by the publisher.

Key Target Audience:

Massage chair manufacturing companies
Market research and consulting firms
Government bodies such as regulating authorities and policy makers
Organizations, forums and alliances related to massage chair market

The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as manufacturers, suppliers and partners, end users, etc., besides allowing them in strategizing investments and capitalizing on market opportunities.

Report Scope:

In this report, Malaysia massage chair market has been segmented into following categories, in addition to the industry trends which have also been detailed below: