Asia Pacific Perfume & Deodorants Market, By Type (Perfumes {Eau de Cologne, Eau de Parfum and Eau de Toilette} and Deodorants {Gas and Non-Gas}) By Packaging, By Sales Channel, By Country, Competition Forecast & Opportunities, 2027

Asia Pacific perfumes & deodorants market is projected to grow with an impressive double-digit CAGR in the forecast period, 2023-2027. With the growth of the working women population, the demand for personal grooming products is witnessing massive demand from all over the globe. The market is driven by the growing popularity of premium and luxury perfumes & deodorants and the adoption of aggressive marketing strategies by the market players. Market players are launching organic perfumes & deodorants and are developing products based on the end-user preferences. They are also using online platforms to reach remote locations and expand their consumer base. The rise in the per capita income of the consumers, the entry of new market players, and innovation in packaging techniques are further expected to propel the market growth in the coming years.

The Asia Pacific perfumes & deodorants market is segmented into type, packaging, sales channel, country, and Competitive Landscape. Based on sales channel, the market is fragmented into traditional stores, supermarket/ hypermarket, specialty stores, online, and others. The supermarket/ hypermarket segment is anticipated to hold the largest market share in the forecast period, 2023-2027. Consumers prefer to buy through these stores as many products belonging to different brands are available under a single roof. They can easily compare the products based on size, price range, packaging, brand, smell, and raw materials and make informed decisions.

Some of the major competitors in the market are Revlon, Firmenich International SA, Estée Lauder Asia Pacific Limited, L'Oreal Group, Christian Dior Couture, Giorgio Armani Hong Kong Limited, Unilever Asia Private Ltd., Procter & Gamble Asia, Church & Dwight, Co., Inc., Godrej Group, among others.

Years considered for this report:

• Historical Years: 2017-2020
• Base Year: 2021
• Estimated Year: 2022E
• Forecast Period: 2023F-2027F

Objective of the Study:

• To analyze the historical growth in the market size of Asia Pacific perfumes & deodorants market from 2017 to 2021.
• To estimate and forecast the market size of Asia Pacific perfumes & deodorants market from 2022E to 2027F and growth rate until 2027F.
• To classify and forecast Asia Pacific perfume & deodorants market based on type, packaging, sales channel, country, and competitional analysis.
• To identify dominant country or segment in the Asia Pacific perfumes & deodorants market.
• To identify drivers and challenges for Asia Pacific perfumes & deodorants market.
• To examine competitive developments such as expansions, new product launches, mergers & acquisitions, etc., in Asia Pacific perfumes & deodorants market.
• To identify and analyze the profile of leading players operating in Asia Pacific perfumes & deodorants market.
• To identify key sustainable strategies adopted by market players in Asia Pacific perfumes & deodorants market.

The publisher performed both primary as well as exhaustive secondary research for this study. Initially, the publisher sourced a list of manufacturers, suppliers across the region. Subsequently, the publisher conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, the publisher could include the manufactures, which could not be identified due to the limitations of secondary research. The publisher analyzed the manufactures, distribution channels and presence of all major players across the region.

The publisher calculated the market size of Asia Pacific perfumes & deodorants market using a bottom-up approach, wherein data for various end-user segments was recorded and forecast for the future years. The publisher sourced these values from the industry experts and company representatives and externally validated through analysing historical data of these product types and applications for getting an appropriate, overall market size. Various secondary sources such as company websites, news articles, press releases, company annual reports, investor presentations and financial reports were also studied by the publisher.

Key Target Audience:

• Manufacturers, end users, and other stakeholders
• Distributers and suppliers
• Organizations, forums, and alliances related to perfumes & deodorants
• Market research and consulting firms

The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as manufacturers, suppliers, end users, etc., besides allowing them in strategizing investments and capitalizing on market opportunities.

Report Scope:

In this report, Asia Pacific Perfumes & Deodorants market has been segmented into following categories, in addition to the industry trends which have also been detailed below:

Asia Pacific Perfumes & Deodorants Market, By Type:

Perfumes

• Eau de Cologne
• Eau de Parfum
• Eau de Toilette

Deodorants

• Gas
• Non-Gas

Asia Pacific Perfumes & Deodorants Market, By Packaging:

• Below 50 ml
• 50-100 ml
• 101-150 ml
• 151-200 ml
• Above 200 ml

Asia Pacific Perfumes & Deodorants Market, By Sales Channel:

• Traditional Stores
• Supermarket/ Hypermarket
• Specialty Stores
• Online
• Others

Asia Pacific Perfume & Deodorants Market, By Country:

• India
• China
• Japan
• Malaysia
• South Korea
• Australia
• Malaysia
• Vietnam
• Singapore
• Indonesia
• Thailand

Competitive Landscape

• Company Profiles: Detailed analysis of the major companies present in Asia Pacific Perfumes & Deodorants market.

Available Customizations:

With the given market data, the publisher offers customizations according to a company’s specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).