Demand for antibacterial soap across healthcare and commercial sector, including restaurants, bars, and cafes is growing significantly, owing to increase in concerns over infection from germs and other micro-organisms that may cause illnesses. Rise in consumer awareness regarding use of antibacterial soap and handwash to prevent germs and bacteria is expected to propel the growth of the antibacterial soap market during the forecast period. Increase in demand for eco-friendly packaging solutions among consumers in the developed countries, including Europe and North America encourages the manufacturers to adopt sustainable packaging materials. Moreover, rise in investments to launch new products in various package sizes and fragrances attract consumers.
However, the associated health risks with excess use of antibacterial soap is anticipated to hinder the market growth. According to the U.S. Food and Drug Administration (FDA), antibacterial soaps may be dangerous to the skin. The use of triclosan chemical in the antibacterial soap leads to various diseases, including cancer, obesity, infertility, and early puberty.
Antibacterial soap market is segmented on the basis of form, application, distribution channel, and region. Depending on form, it is segregated into bar, powder, and liquid. According to application, it is divided into hand wash and body wash. As per distribution channel, it is categorized into supermarket & hypermarket, pharmacy stores, online sales, and other channels. Region-wise, it is analyzed across North America ( the U.S., Canada, and Mexico), Europe (the UK, Germany, France, Italy, Spain, Russia, and rest of Europe), Asia-Pacific (China, Japan, India, South Korea, Australia, and rest of Asia-Pacific), and LAMEA (Brazil, Argentina, South Africa, Saudi Arabia, and rest of LAMEA).
Players operating in the global antibacterial soap industry have adopted various developmental strategies to expand their market share, exploit the antibacterial soap market opportunities, and increase profitability in market. The key players profiled in this report include 3M, Amway Corporation, Godrej Consumer Products Limited, GOJO Industries, Inc., Henkel AG & Co. KGaA, ITC Ltd., Reckitt-Benckiser Group PLC., The Procter & Gamble Company, Unilever Plc., and Vi-Jon.
Key Benefits For Stakeholders
- This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the antibacterial soap market analysis from 2020 to 2030 to identify the prevailing antibacterial soap market opportunity.
- The market research is offered along with information related to key drivers, restraints, and opportunities.
- Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
- In-depth analysis of the antibacterial soap market segmentation assists to determine the prevailing market opportunities.
- Major countries in each region are mapped according to their revenue contribution to the global market.
- Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
- The report includes the analysis of the regional as well as global antibacterial soap market trends, key players, market segments, application areas, and antibacterial soap market growth strategies.
Key Market Segments
By Form
- Bar
- Powder
- Liquid
By Application
- Hand wash
- Body wash
By Distribution Channel
- Supermarket and Hypermarket
- Pharmacy stores
- Online Sales
- Other channels
By Region
- North America
- U.S.
- Canada
- Mexico
- Europe
- U.K.
- Germany
- France
- Italy
- Spain
- Russia
- Rest of Europe
- Asia-Pacific
- China
- Japan
- India
- South Korea
- Australia
- Rest Of Asia Pacific
- LAMEA
- Brazil
- Argentina
- South Africa
- Saudi Arabia
- Rest of LAMEA
Key Market Players
- Reckitt Benckiser Group
- 3M
- amway corporation
- Godrej Consumer Products Ltd
- Unilever plc
- gojo industries
- Henkel AG & Co KGaA
- ITC Ltd
- Procter & Gamble Co.
- Vi-Jon
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Table of Contents
Executive Summary
According to this report titled, 'Antibacterial Soap Market,' the antibacterial soap market size was valued at $3.7 billion in 2020, and is estimated to reach $6.9 billion by 2030, growing at a CAGR of 6.3% from 2021 to 2030.Increase in demand for antibacterial soap is determined by various factors, including surge in awareness regarding importance of personal hygiene and rise in health benefits associated with it. Majority of foodborne diseases are caused, owing to contaminated hands. Germs on hands enter the body through the mouth while eating, causing disorders, including diarrhea and weaken the immune system. According to the, washing hands with soap and water can reduce deaths caused due to diarrhea by 50%. Moreover, researches show that routine washing of hands can prevent one million deaths per year. Furthermore, use of antibacterial soap can eliminate respiratory diseases, including cold and flu by killing germs on the body and hands. According to the World Bank, healthcare expenses can reduce effectively, owing to regular washing of hands with water and soap. Therefore, rise in awareness regarding hygiene and cleanliness is expected to foster the growth of the global antibacterial soap market during the forecast period.
Increase in focus of manufacturers toward building strategic alliance with top retail chains to expand their reach and serve various customers is expected to foster the growth of the global antibacterial soap market in the future. For instance, in March 2020, Reckitt-Benckiser entered into a partnership with one of the leading e-commerce platforms in Africa named Jumia. This partnership aimed at providing hygiene products to population of Africa at less cost.
The antibacterial soap market is segmented on the basis of form, application, distribution channel, and region. Depending on form, it is segregated into bar, powder, and liquid. According to application, it is divided into hand wash and body wash. As per distribution channel, it is categorized into supermarket & hypermarket, pharmacy stores, online sales, and other channels. Region-wise, it is analyzed across North America (the U.S., Canada, and Mexico), Europe (the UK, Germany, France, Italy, Spain, Russia, and rest of Europe), Asia-Pacific (China, Japan, India, South Korea, Australia, and rest of Asia-Pacific), and LAMEA (Brazil, Argentina, South Africa, Saudi Arabia, and rest of LAMEA).
Depending on form, the liquid segment dominated the global market, accounting for 61.1% of the antibacterial soap market share in 2020. Increase in preferences for liquid soaps among the consumers, owing to easy usage and its convenience fuel the growth of the market. Increase in demand from healthcare sector is expected to fuel the antibacterial soap market growth in future.
According to application, the hand wash segment dominated the antibacterial soap market. Increase in awareness regarding health benefits of washing hands contributed toward the growth of the market. Rise in antibacterial soap market demand for washing hands to prevent infections and diseases caused due to contaminated hands fosters the dominance of the hand wash segment.
As per the distribution channel, the online sales segment is expected to foresee fastest-growth during the forecast period. This is attributable to growth in adoption of smartphones, rise in penetration of internet, increase in adoption of e-commerce platforms among the consumers, and convenience of shopping from home.
As per the antibacterial soap market trends, region-wise, Asia-Pacific is expected to exhibit significant growth, owing to surge in population, rise in health awareness, urbanization, growth in penetration of liquid antibacterial soaps, increase in disposable income, rise in improved standards of living, and surge in prevalence of infectious diseases.
Players operating in the global antibacterial soap industry have adopted various developmental strategies to expand their market share, exploit the antibacterial soap market opportunities, and increase profitability in the market. The key players profiled in this report include 3M, Amway Corporation, Godrej Consumer Products Limited, GOJO Industries, Inc., Henkel AG & Co. KGaA, ITC Ltd., Reckitt-Benckiser Group PLC., The Procter & Gamble Company, Unilever Plc., and Vi-Jon.
Key findings of the Study
- The global antibacterial soap market was valued at $3,733.9 million in 2020, and is estimated to reach $6,924.9 million by 2030, registering a CAGR of 6.3% from 2021 to 2030.
- By form, the liquid segment was the highest contributor to the market, with $2,282.2 million in 2020, and is estimated to reach $4,244.9 million by 2030, at a CAGR of 6.4% during the forecast period.
- By application, the hand wash segment was the highest contributor to the market, with $3,076.5 million in 2020, and is estimated to reach $5,611.5 million by 2030, at a CAGR of 6.1% during the forecast period.
- By distribution channel, the supermarket and hypermarket segment was the highest contributor to the market, with $1,720.6 million in 2020, and is estimated to reach $3,120.9 million by 2030, at a CAGR of 6.1% during the forecast period.
- By region, North America was the highest revenue contributor, accounting for1,287.8 million in 2020, and is estimated to reach $2,261.7 million by 2030, with a CAGR of 5.7%.
Companies Mentioned
- Reckitt Benckiser Group
- 3M
- amway corporation
- Godrej Consumer Products Ltd
- Unilever plc
- gojo industries
- Henkel AG & Co KGaA
- ITC Ltd
- Procter & Gamble Co.
- Vi-Jon
Methodology
The analyst offers exhaustive research and analysis based on a wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics, and regional intelligence. The in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. The primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions.
They are also in professional corporate relations with various companies that allow them greater flexibility for reaching out to industry participants and commentators for interviews and discussions.
They also refer to a broad array of industry sources for their secondary research, which typically include; however, not limited to:
- Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
- Scientific and technical writings for product information and related preemptions
- Regional government and statistical databases for macro analysis
- Authentic news articles and other related releases for market evaluation
- Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecast
Furthermore, the accuracy of the data will be analyzed and validated by conducting additional primaries with various industry experts and KOLs. They also provide robust post-sales support to clients.
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Table Information
Report Attribute | Details |
---|---|
No. of Pages | 300 |
Published | April 2022 |
Forecast Period | 2020 - 2030 |
Estimated Market Value ( USD | $ 3733.9 million |
Forecasted Market Value ( USD | $ 6924.9 million |
Compound Annual Growth Rate | 6.4% |
Regions Covered | Global |
No. of Companies Mentioned | 10 |