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U.K. and Germany Diet and Nutrition Apps Market Size, Share & Trends Analysis Report by Type (Weight Loss/Gain Tracking Apps, Calorie Counting Apps, Meal Planning Apps), by Platform, by Devices, and Segment Forecasts, 2022-2030

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    Report

  • 80 Pages
  • July 2022
  • Region: Germany, United Kingdom
  • Grand View Research
  • ID: 5644954
The U.K. and Germany diet and nutrition apps market size is expected to reach USD 105.8 million by 2030 and is expected to expand at a CAGR of 19.1% over the forecast period. Increase in the number of sports & fitness enthusiasts, and rise in spending by people on health & fitness are some of the factors driving the market growth.

Moreover, a shift in target consumer base from core fitness users to lifestyle users in the market represents growth opportunities for developers of diet and nutrition apps. This is expected to boost the market growth in the coming years. The penetration of smartphones is significantly rising. The increasing adoption of smartphones by consumers is driving the growth of various diet and nutrition apps at regional as well as country levels.

Favorable government policies & initiatives about the development of healthcare and fitness-related apps are positively impacting the market. For instance, in July 2021, the U.K. government announced the launch of an app for combating obesity. It is a surveillance app and will help in scrutinizing the daily routine of locals for curbing the prevalence of obesity.

Moreover, regional governments are increasing their focus on mHealth platforms to enhance accessibility & affordability of fitness/health apps and improve health outcomes. Digitalization also reduces costs associated with fitness, as it reduces the number of subscriptions to gyms and fitness studios, thereby supporting the growth of the diet and nutrition apps market.

In 2021, the calorie counting apps segment held the largest revenue share of 55.1%. High consumer awareness regarding health and well-being is one of the key factors supporting the larger share of the segment. In addition, the presence of a large obese population is providing significant opportunities for the growth of these apps. Moreover, growing awareness about the benefits among target consumers is projected to improve the adoption of these apps over the forecast period.

Based on platform, Android dominated the market with a share of 46.0% in 2021. Rising consumer adoption of android-based devices and the growing popularity of this platform in the U.K., as well as Germany, are the key factors supporting the market growth. In addition, the iOS platform is anticipated to grow at the fastest CAGR during the forecast period owing to user-friendly and technologically advanced products with iOS compatibility.

However, factors such as the high cost of premium memberships, lack of reimbursement for diet and nutrition apps, and data privacy are expected to hamper the market growth in the forecast period.

U.K. And Germany Diet And Nutrition Apps Market Report Highlights

  • In 2021, the calorie counting segment held the largest revenue share of 55.1%. This can be attributed to the large proportion of companies focusing on introducing innovative technologies to monitor calorie intake that will help maintain a healthy lifestyle
  • The android segment held the largest revenue share of 46.0% in 2021. An increase in the adoption of android by consumers is a major factor contributing to segment growth
  • The smartphones segment held the largest revenue share of 67.1% in 2021. This can be attributed to the high usage of smartphones and app compatibility

Table of Contents

Chapter 1 Methodology and Scope
1.1 Research Methodology
1.1.1 Information Procurment
1.2 Information or Data Analysis
1.3 Research Scope and Assumptions
1.3.1 Methodology
1.3.1.1 Analysis of the parents and ancillary markets
1.3.1.2 Product Benchmarking
1.3.1.3 country and Segment level market size estimates - Top-down
1.3.1.4 Market Estimation and Forecast Factors
1.4 Market Formulation & Validation
1.4.1 Country Market: CAGR Calculation
1.5 Country Based Segment Share Calculation
1.6 List of Data Sources
Chapter 2 Executive Summary
2.1 U.K. and Germany Diet & Nutrition Apps Market Snapshot
Chapter 3 U.K. and Germany Diet & Nutrition Apps Market Variables, Trends & Scope
3.1 Market Segmentation and Scope
3.2 Penetration and Growth Prospect Mapping
3.3 Market Dynamics
3.3.1 Market Driver Analysis
3.3.1.1 High penetration of smartphones
3.3.1.2 Increasing prevalence of obesity
3.3.1.3 Increasing investments in the fitness apps industry
3.3.2 Market Restraint Analysis
3.3.2.1 Lack of reimbursement for Diet & Nutrition Applications
3.3.3 Industry Challenges
3.4 U.K. and Germany Diet & Nutrition Apps Market Analysis Tools
3.4.1 Industry Analysis - Porter’s
3.4.1.1 Bargaining power of suppliers: Low
3.4.1.2 Bargaining power of buyers: High
3.4.1.3 Threat of substitution: Low
3.4.1.4 Threat OF new entrants: High
3.4.1.5 Competitive rivalry: High
3.4.2 PESTEL Analysis
3.4.2.1 Political and Legal Landscape
3.4.2.2 Economic Landscape
3.4.2.3 Social and Technology Landscape
3.5 Consumer Behavior Analysis
3.5.1 Consumer attitudes toward diet and nutrition apps
3.5.2 Usage of diet and nutrition apps by consumers: case studies of leading apps in the segment
3.6 Opportunity Analysis (2021 Vs 2030) (USD Mn)
3.7 Impact of COVID-19 on the market
Chapter 4 U.K. and Germany Diet & Nutrition Apps Market: Type Market Estimates & Trend Analysis
4.1 U.K. and Germany Diet & Nutrition Apps Market: Type Analysis
4.1.4 Weight Loss/Gain Tracking Apps
4.1.1.1 Weight Loss/Gain Tracking Apps market estimates and forecasts, 2017 - 2030 (USD Million)
4.1.2 Calorie Counting Apps
4.1.2.1 Calorie Counting Apps market estimates and forecasts, 2017 - 2030 (USD Million)
4.1.3 Meal Planning Apps
4.1.3.1 Meal Planning Apps market estimates and forecasts, 2017 - 2030 (USD Million)
4.1.4 Others
4.1.4.1 Others market estimates and forecasts, 2017 - 2030 (USD Million)
Chapter 5 U.K. and Germany Diet & Nutrition Apps Market: Platform Market Estimates & Trend Analysis
5.1 U.K. and Germany Diet & Nutrition Apps Market: Platform Analysis
5.1.1 Android
5.1.1.1 Android market estimates and forecasts, 2017 - 2030 (USD Million)
5.1.2 iOS
5.1.2.1 iOS market estimates and forecasts, 2017 - 2030 (USD Million)
5.1.3 Others
5.1.3.1 Others market estimates and forecasts, 2017 - 2030 (USD Million)
Chapter 6 U.K. and Germany Diet & Nutrition Apps Market: Device Market Estimates & Trend Analysis
6.1 U.K. and Germany Diet & Nutrition Apps Market: Device Analysis
6.1.1 Smartphones
6.1.1.1 smartphones market estimates and forecasts, 2017 - 2030 (USD Million)
6.1.2 Tablets
6.1.2.1 Tablets market estimates and forecasts, 2017 - 2030 (USD Million)
6.1.3 Wearable Devices
6.1.3.1 wearable devices market estimates and forecasts, 2017 - 2030 (USD Million)
Chapter 7 U.K. and Germany Diet & Nutrition Apps Market: Competitive Analysis
7.1 Recent Developments and Impact Analysis, by Key Market Participants
7.2 Company Categorization (Key Innovators, Market Leaders, Emerging Players)
7.3 Company Market Position Analysis
Chapter 8 U.K. and Germany Diet & Nutrition Apps Market: Competitive Landscape
8.1 Company Profiles
8.1.1 ADIDAS
8.1.2 MyNetDiary Inc.
8.1.3 FatSecret
8.1.4 FitNow, Inc.
8.1.5 Eat This Much Inc.
8.1.6 Under Armour, Inc.
8.1.7 Azumio, Inc.
8.1.8 Lifesum AB
8.1.9 Fitbit, Inc.
8.1.10 MyFitnessPal, Inc.
8.1.11 Noom, Inc.
List of Tables
Table 1 U.K. & Germany Diet and Nutrition App Market, by Country, 2017-2030 (USD Million)
Table 2 U.K. & Germany Diet and Nutrition App Market, by Type, 2017-2030 (USD Million)
Table 3 U.K. & Germany Diet and Nutrition App Market, by Platform, 2017-2030 (USD Million)
Table 4 U.K. & Germany Diet and Nutrition App Market, by Device Type, 2017-2030 (USD Million)
Table 5 U.K. Diet and Nutrition App Market, by Type, 2017-2030 (USD Million)
Table 6 U.K. Diet and Nutrition App Market, by Platform, 2017-2030 (USD Million)
Table 7 U.K. Diet and Nutrition App Market, by Device Type, 2017-2030 (USD Million)
Table 8 Germany Diet and Nutrition App Market, by Type, 2017-2030 (USD Million)
Table 9 Germany Diet and Nutrition App Market, by Platform, 2017-2030 (USD Million)
Table 10 Germany Diet and Nutrition App Market, by Device Type, 2017-2030 (USD Million)
List of Figures
Fig. 1 Market research process
Fig. 2 Information procurement
Fig. 3 Primary research pattern
Fig. 4 Market research approaches
Fig. 5 Value chain-based sizing & forecasting
Fig. 6 QFD modeling for market share assessment
Fig. 7 Market formulation & validation
Fig. 8 U.K. and Germany Diet & Nutrition Apps market summary, 2021, (USD Million)
Fig. 9 U.K. and Germany Diet & Nutrition Apps market trends & outlook
Fig. 10 U.K. and Germany Diet & Nutrition Apps market segmentation
Fig. 11 Penetration & growth prospect mapping
Fig. 12 Market driver analysis (Current & future impact)
Fig. 13 Market restraint analysis (Current & future impact
Fig. 14 U.K. and Germany Diet & Nutrition Apps market, type outlook: Key takeaways (USD Millions)
Fig. 15 U.K. and Germany Diet & Nutrition Apps market: Type movement analysis
Fig. 16 Weight loss/gain tracking apps market estimates and forecasts, 2017-2030 (USD Million)
Fig. 17 Calorie counting apps market estimates and forecasts, 2017-2030 (USD Million)
Fig. 18 Meal planning apps market estimates and forecasts, 2017-2030 (USD Million)
Fig. 19 Others market estimates and forecasts, 2017-2030 (USD Million)
Fig. 20 U.K. and Germany Diet & Nutrition Apps market, platform outlook: Key takeaways (USD Millions)
Fig. 21 U.K. and Germany Diet & Nutrition Apps market: Platform movement analysis
Fig. 22 Android market estimates and forecasts, 2017-2030 (USD Million)
Fig. 23 iOS market estimates and forecasts, 2017-2030 (USD Million)
Fig. 24 Others market estimates and forecasts, 2017-2030 (USD Million)
Fig. 25 U.K. and Germany Diet & Nutrition Apps market, device outlook: Key takeaways (USD Millions)
Fig. 26 U.K. and Germany Diet & Nutrition Apps market: Device movement analysis
Fig. 27 Smartphones market estimates and forecasts, 2017-2030 (USD Million)
Fig. 28 Tablets market estimates and forecasts, 2017-2030 (USD Million)
Fig. 29 Wearable devices market estimates and forecasts, 2017-2030 (USD Million)
Fig. 30 Company market position analysis

Companies Mentioned

  • ADIDAS
  • MyNetDiary Inc.
  • FatSecret
  • FitNow, Inc.
  • Eat This Much Inc.
  • Under Armour, Inc.
  • Azumio, Inc.
  • Lifesum AB
  • Fitbit, Inc.
  • MyFitnessPal, Inc.
  • Noom, Inc.

Methodology

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Table Information