Disaster Communications in a Changing Media World, Third Edition provides valuable information for navigating these priorities in the age of evolving media. The emergence of new media like the Internet, email, blogs, text messaging, cell phone photos, and the increasing influence of first informers are redefining the roles of government and media. The tools and rules of communications are evolving, and disaster communications must also evolve to accommodate these changes and exploit the opportunities they provide. This book illuminates the path to effective disaster communication, including the need for transparency, increased accessibility, trustworthiness and reliability, and partnerships with the media.
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Table of Contents
1. Communications: The Critical Function2. The Changing Media World
3. The "New" Newsroom
4. Disaster Coverage Past and Present
5. Principles of a Successful Communications Strategy
6. Application of Communications Principles to all Four Phases of Emergency Management
7. Disaster Communications Audiences
8. How to Adapt to the Changing Media Environment
9. Case Studies
10. Climate Change
11. Communicating During a Public Health Crisis
12. Building an Effective Disaster Communications Capability in a Changing Media World
Authors
George Haddow Principal, Bullock & Haddow LLC, Senior Fellow, Disaster Resilience Leadership Institute, Tulane University, New Orleans, LA, USA.George Haddow currently serves as Senior Fellow at the Disaster Resilience Leadership Academy (DRLA) at Tulane University in New Orleans, LA and previously served as an Adjunct Faculty and Research Scientist, Institute for Crisis, Disaster and Risk Management, George Washington University in Washington, DC. at Prior to joining academia, Mr. Haddow worked for eight years in the Office of the Director of the Federal Emergency Management Agency (FEMA) as the White House Liaison and the deputy Chief of Staff. He is a founding partner of Bullock & Haddow LLC, a disaster management consulting firm.
Kim S Haddow National Communications Director, Sierra Club. Kim Haddow is the president of Haddow Communications in New Orleans - a company specializing in strategic media planning, messaging, and developing research-driven media content, branding and advertising materials for non-profits. Clients have included: the Rockefeller Family Fund, Sierra Club, Make It Right Foundation, U.S. State Department, Public Campaign, and the Trust for America's Health. Haddow also worked for eight years at Greer, Margolis, Mitchell, Burns (GMMB), a Washington, DC- based media consulting firm, advising political campaigns and non-profits. Haddow began her career at WWL-AM in New Orleans where she managed the news department
