United Kingdom (UK) Household Storage Products Trends and Consumer Attitude - Analysing Buying Dynamics and Motivation, Channel Usage, Spending and Retailer Selection report offers a comprehensive insight into consumer attitudes in the UK household storage market. The report focuses on one key subcategory including general storage boxes, laundry and clothes storage, soft storage, entertainment and office storage, and large storage. Consumer data is based on our February 2022 UK household storage survey, using a panel of 2,000 nationally representative consumers.
Scope
- Amazon is the most shopped retailer for household storage
- Home delivery was the most popular choice for fulfilment of online orders
- Price is the most important driver when selecting which retailer to purchase household storage products from
Reasons to Buy
- Identify the demographic profile of shoppers and average spend within each subcategory, allowing you to better target ranges.
- Understand how drivers of purchase, such as range, price and quality, vary in importance among different demographics in order to maximise sales potential among target audiences.
- Discover how channel usage for researching and purchasing is changing, to help target investment into growing areas.
Table of Contents
- Definitions
- Consumer Penetration by Subcategory
- Drivers of Purchase
- Spending
- Retailer Use
- Retailer Profiles
- Retailer Drivers
- Retailer Improvements
- Brand Use
- Brand Drivers
- Replacement Cycle
- Channel Use
- Research Prior to Purchase
- Category-specific Questions
- Methodology and Contacts
- Consumer Penetration by Product, 2022
- Purchase Motivations, 2022
- Retailer Conversion Rates, 2022
- Retailers Purchased from by Subcategory (Top 5), 2022
- Retailer Usage by Demographic, 2022
- Drivers of Retailer Choice by Retailer, 2022
- Retailer Improvement Opportunities by Retailer, 2022
- Consumer Penetration, 2022
- Consumer Penetration by Subcategory, 2022
- Replacement Cycle, 2022
- Spend on Category, 2022
- Retailer used - Visited and Purchased, 2022
- Retailer Profile - Amazon, 2022
- Retailer Profile - BandM, 2022
- Retailer Profile - Argos, 2022
- Retailer - Wilko Profile, 2022
- Retailer Profile - The Range, 2022
- Retailer Profile - IKEA, 2022
- Retailer Usage by Demographic, 2022
- Driver of Retailer Choice, 2022
- Things Retailers Should Improve on, 2022
- Research Process, 2022
- Channel Usage - when Researching, 2022
- Channel Usage - when Purchasing, 2022
- Online Fulfilment, 2022
- Opinions on Online Shopping for Household Storage, 2022
- Satisfaction with Online Shopping for Household Storage, 2022
- Views Prior to Purchase, 2022
- Factors of Importance, 2022
- Opinions on Household Storage, 2022
- Current Situation in Terms of Moving Home, 2022
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Amazon
- BandM
- Wilko
- The Range
- IKEA
- Home Bargains
- Dunelm
- ASDA
- Argos
- Tesco
