Israel Cards and Payments - Opportunities and Risks to 2027

The ‘Israel Cards and Payments - Opportunities and Risks to 2027' report provides detailed analysis of market trends in the Israeli cards and payments industry. It provides values and volumes for a number of key performance indicators in the industry, including cards, credit transfers, direct debits, and cheques during the review-period (2019-23e).

The report also analyzes various payment card markets operating in the industry and provides detailed information on the number of cards in circulation, transaction values and volumes during the review-period and over the forecast-period (2023e-27). It also offers information on the country's competitive landscape, including market shares of issuers and schemes.

The report brings together the publisher's research, modeling, and analysis expertise to allow banks and card issuers to identify segment dynamics and competitive advantages. The report also covers detailed regulatory policies and recent changes in regulatory structure.

The report provides top-level market analysis, information and insights into the Israeli cards and payments industry, including -

• Current and forecast values for each market in the Israeli cards and payments industry, including debit, credit and charge cards.
• Detailed insights into payment instruments including cards, credit transfers, direct debits, and cheques. It also, includes an overview of the country's key alternative payment instruments.
• Ecommerce market analysis.
• Analysis of various market drivers and regulations governing the Israeli cards and payments industry.
• Detailed analysis of strategies adopted by banks and other institutions to market debit, credit and charge cards.
• Comprehensive analysis of consumer attitudes and buying preferences for cards.
• The competitive landscape of the Israeli cards and payments industry.

Scope

• Credit and charge cards are the preferred card type for payments. To boost usage, scheme providers and banks offers value-added benefits such as discounts, cashback, and other rewards on purchases. In June 2023, Mastercard launched Priceless.com in Israel, which offers discounts and other rewards on lifestyle, shopping, dining, hotel, and entertainment purchases at partner merchants.
• To capitalize on the growing ecommerce market, in September 2023, Chinese social media giant TikTok organized an event for online merchants, marketers, and brands on how to maximize online sales and advertise their products on TikTok. Meanwhile, international retailers are launching their services in the market. In September 2022, Swedish clothing brand H&M launched its online shopping platform in Israel.
• The emergence of digital-only banks will help boost debit card adoption. In March 2022, the Bank of Israel granted a full banking license to digital-only bank ONE ZERO. ONE ZERO offers Zero, One, and One+ accounts, all of which include a debit card. The digital-only bank had acquired 60,000 customers in Israel as of June 2023.

Reasons to Buy

• Make strategic business decisions, using top-level historic and forecast market data, related to the Israeli cards and payments industry and each market within it.
• Understand the key market trends and growth opportunities in the Israeli cards and payments industry.
• Assess the competitive dynamics in the Israeli cards and payments industry.
• Gain insights into marketing strategies used for various card types in Israel.
• Gain insights into key regulations governing the Israeli cards and payments industry.