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Tobacco and Non-Tobacco Shisha and Hookah Consumables in the European Region

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    Report

  • 80 Pages
  • October 2022
  • Region: Europe
  • Wingle Group Electronics
  • ID: 5665180

Hookah tobacco is the only tobacco product where illicit operators have gained a higher market share than legal businesses

The report overviews the EU market of shisha consumables which has been developing fast within the past few years and is expected to reach a significant share in the total tobacco market. The usage of shisha products is growing in the EU market not only among migrant communities but also among native Europeans. Although tobacco shisha makes up a prevailing share in the market for hookah consumables, novel shisha products, in particular, herbal/fruit shisha and CBD shisha are becoming actively introduced. The largest hookah consumables markets in the European Union are Germany, Spain and France. The report provides information on key regulatory aspects of shisha consumables and discloses excise duties and tax rates on tobacco and herbal shisha in the EU countries. The regulatory requirements towards shisha products are standardised and unified within the EU, though several countries still impose some additional restrictions on the national level. The report also contains a detailed analysis of usage data and flavor preferences in the key EU markets. The EU distribution network and major shisha hubs are disclosed with the identification of key distributors and top brands in major EU countries. The appendices disclose excise duties on tobacco and herbal shisha in the EU region and patents related to shisha formulation.

Table of Contents


DisclaimerList of AbbreviationsExecutive SummaryBrief Introduction
1. EU Shisha Market Overview
1.1. EU Regulatory Framework
1.2. EU Taxation of Pipe Tobacco Products
1.3. Usage Statistics
1.4. Flavours in Water Pipe Products
1.5. Alternative Hookah Consumables
1.6. Import of Water Pipe Tobacco to the Eu
1.7. Distributors and Retail Channels

2. Largest EU Markets Overview
2.1. Germany
2.2. France
2.3. Spain

ReferencesAppendix A. Excise Duties on Tobacco and Herbal Shisha in the EuAppendix B. Patents Related to Shisha Formulation
List of Charts
Chart 1. Specific duty on water pipe tobacco in EU member states
Chart 2. Increased amount of minimum excise duty on other smoking tobacco in EU member states
Chart 3. VAT rates on tobacco shisha in the European Union
Chart 4. Frequency of use of water pipes in the EU and the UK
Chart 5. Ever users of water pipe in the EU, by country
Chart 6. Usage of water pipes in the EU and the UK, by gender
Chart 7. Percentage of water pipes ever users in the EU and the UK, by age group
Chart 8. Flavour prevalence of tobacco waterpipe products in the Netherlands
Chart 9. Flavour prevalence of herbal waterpipe products in the European Union
Chart 10. Imports of water pipe tobacco to the European Union
Chart 11. Imports of water pipe tobacco to the European Union in 2019-2020
Chart 12. Imports of water pipe tobacco to the European Union in 2021
Chart 13. Top 10 exporters of water pipe tobacco to the European Union in 2021
Chart 14. Export of water pipe tobacco from Poland to the EU by value
Chart 15. Export of water pipe tobacco from Turkey to the EU by value
Chart 16.  Frequency of use of water pipes in Germany
Chart 17. Prevalence of hookah use by adolescents and young adults in Germany
Chart 18. Prevalence of e-shisha use by adolescents and young adults in Germany
Chart 19. Top 10 hookah tobacco brands in Spain in terms of sales
Chart 20. Top 10 hookah tobacco brands in Spain by sales volume
Chart 21.  Frequency of use of water pipes in Spain
Chart 22. Tobacco shisha flavours rating in Spain
Chart 23. Regular shisha users by age groups in France
Chart 24. Places where shisha is usually obtained
Chart 25. Common locations for shisha consumption
Chart 26. Flavoured vs. Flavourless shisha ratio
Chart 27. Shisha flavour preferences in France

List of Tables
Table 1. Concentration of chemicals element in hookah smoke
Table 2. Retail price data from a selection of online menus in the European Union by country
Table 3. Best selling tobacco shisha products from the most demanded brands in 2022
Table 4. Distribution network of leading hookah brands
Table 5. Top online retailer platforms of shisha products in the European Union
Table 6. Top shisha distributors in Germany
Table 7. Top shisha distributors in Spain
Table 8. Top shisha distributors in France

Samples

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Companies Mentioned

  • Al Fakher Tobacco Factory FZC
  • Al Fakher Factory Sp. z oo
  • Al Fakher - EU
  • Al Fakher Distribution Germany GmbH
  • Al Fakher Flavors
  • Pöschl Tobacco Group
  • Mercedes Manchado Tarradelles
  • Ege Efe Yatirim Ticaret A.S.
  • Adalya Tobacco International GmbH
  • Mistersmoke
  • Inversiones Empresariales Bengala S.L.
  • Metco (Middle East Tobacco Company) Ltd.
  • Fagon Wholesale S.L.
  • Da-Shi Großhandel GmbH & Co. KG
  • Afrah Tobacco and Cigarettes Factory FZ
  • Compania de Tabacos del Mediterraneo S.A
  • Al Qariab Shisha - Vididido GmbH
  • Eugesta Eesti AS
  • Fortis-BD
  • Spol S.R.O.
  • Danczek AT GmbH
  • La Casbah Di el Farhi
  • Wellauer AG
  • Rasta 1 Ltd.
  • Danczek Teplice A.S.
  • Afengi  Og Tobak EHF
  • Vinche & Koopmans BVBA
  • Meder Shisha Ltd.
  • Revoshi Germany GmbH
  • Shisha Noel
  • Revoshi Italia Srl
  • Tobacco Trade International OOD
  • Moosmayr Ges. M. B. H.
  • United Trading Group Ltd.
  • Shishalove Ltd.
  • Shanti & Co. S.R.O.
  • Flavors of Americas GMBH
  • Hemag Nova AG
  • SmokeFactory GmbH
  • Alpha Tabak FMR GmbH
  • Tobacco Distribution OOD
  • Trading Consultoria Internacional S.L.
  • Hemag Nova AG
  • Shishalove Ltd.
  • Fumari Inc.
  • Shanti & CO. S.R.O.
  • Bremond Tobacco
  • Al Nakhla Tobacco Company S.A.E.
  • Pöschl Tobacco Group
  • Tobaccoland Handels GmbH & Co KG
  • Layalina Tobacco Manufacturing FZC
  • Noranco International FZE
  • Orion Tobacco Poland Sp. z o.o.
  • Goldea UG
  • Tobaccoland Handels GmbH & Co KG
  • Laviod Impex SRL
  • Pöschl Tobacco Group
  • Trexper (Tobacco Retail Experts) S.L.
  • Fazlani Group
  • Fazlani Exports Pvt. Ltd.
  • Sopariwala Exports Pvt. Ltd.