South America Digital Experience Monitoring Market Forecast to 2028 - COVID-19 Impact and Regional Analysis By Enterprise Size, Deployment Type, and End User

The SAM digital experience monitoring market is expected to grow from US$ 65.80 million in 2022 to US$ 143.06 million by 2028; it is estimated to grow at a CAGR of 13.8% from 2022 to 2028.

Cloud and mobility are hastening an unprecedented wave of corporate upheaval, with 70% of the top ten global enterprises being founded for the first time. Companies such as Amazon, Southwest Airlines, Apple, Disney, TD Bank, and others emphasize their customers and end-user experience to enhance the software/application they deliver. As more digital services go beyond firewalls and Application Performance Management (APM) becomes less cost-effective, end-user or digital experience monitoring (DEM) technologies will become increasingly popular. Therefore, modern end-user experience monitoring solutions are specially built to monitor performance and availability from the user's perspective. Insurers utilize IoT to identify risk correctly, improve client interaction, and speed up and simplify the underwriting and claims process in the finance industry. Customers frequently deal primarily with agents or brokers and only get the insurer directly for policy renewal or claims management, making the market suitable for efficiency advantages. Thus, to enhance the performance of IoT application and system, end-user or digital experience monitoring (DEM) plays a crucial role.

With new features and technologies, vendors can attract new customers and expand their footprints in emerging markets. This factor is likely to drive the SAM digital experience monitoring market at a notable CAGR during the forecast period.

SAM Digital Experience Monitoring Market Segmentation

The SAM digital experience monitoring market is segmented into enterprise size, deployment type, end user, and country.

• Based on enterprise size, the SAM digital experience monitoring market is divided into large enterprises and SMEs. The large enterprises dominated the market in 2022.
• Based on deployment type, the SAM digital experience monitoring market is bifurcated into on-premises and cloud. The cloud segment dominated the market in 2022.
• Based on end user, the SAM digital experience monitoring market is categorized into BFSI, IT and telecommunications, retail and consumer goods, healthcare and life sciences, and others. The retail and consumer goods segment dominated the market in 2022.
• Based on country, the SAM digital experience monitoring market is segmented into Brazil, Argentina, and the Rest of SAM. Brazil dominated the market in 2022.

AppDynamics LLC; BMC Software, Inc.; Broadcom Inc.; Catchpoint Systems, Inc.; Dynatrace LLC; IBM Corporation; Micro Focus; Oracle Corporation; Riverbed Technology, Inc.; SAP SE; Aternity LLC.; and Nexthink SA by Altair are among the leading companies in the SAM digital experience monitoring market.