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Social Media Management Software Market 2024-2028

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    Report

  • 181 Pages
  • September 2024
  • Region: Global
  • TechNavio
  • ID: 5681699
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The social media management software market is forecasted to grow by USD 67.58 billion during 2023-2028, accelerating at a CAGR of 32.6% during the forecast period. The report on the social media management software market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by increase in technological advancements in social media, growing need to manage social media accounts efficiently, and increasing number of users on social media.

The social media management software market is segmented as below:

By End-user

  • Retail and consumer goods
  • Healthcare and life sciences
  • IT and telecom
  • Government and public sector
  • Others

By Deployment

  • Cloud-based
  • On-premises

By Geographical Landscape

  • North America
  • Europe
  • APAC
  • Middle East and Africa
  • South America
This study identifies the use of analytics in social media management software as one of the prime reasons driving the social media management software market growth during the next few years. Also, use of ai with social media management software and vendors offer free versions of social media management software to gain customer attention will lead to sizable demand in the market.

The report on the social media management software market covers the following areas:

  • Social Media Management Software Market sizing
  • Social Media Management Software Market forecast
  • Social Media Management Software Market industry analysis
A robust vendor analysis within the report is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading social media management software market vendors that include Adobe Inc., Agorapulse SAS, Buffer Inc., eClincher Inc., Emplifi Inc, Hootsuite Inc, HubSpot Inc., International Business Machines Corp., Meltwater NV, NetBase Solutions Inc., Onclusive Inc, Oracle Corp., Platinum Equity Advisors LLC, Qualtrics LLC, Salesforce Inc., Sendible Ltd., Sprinklr Inc., Sprout Social Inc., Talkwalker Sarl, Vista Equity Partners Management LLC, and Zoho Corp. Pvt. Ltd. Also, the social media management software market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The report presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary
1.1 Market overview
  • Executive Summary - Chart on Market Overview
  • Executive Summary - Data Table on Market Overview
  • Executive Summary - Chart on Global Market Characteristics
  • Executive Summary - Chart on Market By Geographical Landscape
  • Executive Summary - Chart on Market Segmentation by End-user
  • Executive Summary - Chart on Market Segmentation by Deployment
  • Executive Summary - Chart on Incremental Growth
  • Executive Summary - Data Table on Incremental Growth
  • Executive Summary - Chart on Company Market Positioning
2 Market Landscape
2.1 Market ecosystem
  • Parent Market
  • Data Table on - Parent Market
2.2 Market characteristics
  • Market characteristics analysis
2.3 Value chain analysis
  • Value Chain Analysis
3 Market Sizing
3.1 Market definition
  • Offerings of companies included in the market definition
3.2 Market segment analysis
  • Market segments
3.3 Market size 2023
3.4 Market outlook: Forecast for 2023-2028
  • Chart on Global - Market size and forecast 2023-2028 ($ million)
  • Data Table on Global - Market size and forecast 2023-2028 ($ million)
  • Chart on Global Market: Year-over-year growth 2023-2028 (%)
  • Data Table on Global Market: Year-over-year growth 2023-2028 (%)
4 Historic Market Size
4.1 Global Social Media Management Software Market 2018 - 2022
  • Historic Market Size - Data Table on Global Social Media Management Software Market 2018 - 2022 ($ million)
4.2 End-user segment analysis 2018 - 2022
  • Historic Market Size - End-user Segment 2018 - 2022 ($ million)
4.3 Deployment segment analysis 2018 - 2022
  • Historic Market Size - Deployment Segment 2018 - 2022 ($ million)
4.4 Geography segment analysis 2018 - 2022
  • Historic Market Size - Geography Segment 2018 - 2022 ($ million)
4.5 Country segment analysis 2018 - 2022
  • Historic Market Size - Country Segment 2018 - 2022 ($ million)
5 Five Forces Analysis
5.1 Five forces summary
  • Five forces analysis - Comparison between 2023 and 2028
5.2 Bargaining power of buyers
  • Bargaining power of buyers - Impact of key factors 2023 and 2028
5.3 Bargaining power of suppliers
  • Bargaining power of suppliers - Impact of key factors in 2023 and 2028
5.4 Threat of new entrants
  • Threat of new entrants - Impact of key factors in 2023 and 2028
5.5 Threat of substitutes
  • Threat of substitutes - Impact of key factors in 2023 and 2028
5.6 Threat of rivalry
  • Threat of rivalry - Impact of key factors in 2023 and 2028
5.7 Market condition
  • Chart on Market condition - Five forces 2023 and 2028
6 Market Segmentation by End-user
6.1 Market segments
  • Chart on End-user - Market share 2023-2028 (%)
  • Data Table on End-user - Market share 2023-2028 (%)
6.2 Comparison by End-user
  • Chart on Comparison by End-user
  • Data Table on Comparison by End-user
6.3 Retail and consumer goods - Market size and forecast 2023-2028
  • Chart on Retail and consumer goods - Market size and forecast 2023-2028 ($ million)
  • Data Table on Retail and consumer goods - Market size and forecast 2023-2028 ($ million)
  • Chart on Retail and consumer goods - Year-over-year growth 2023-2028 (%)
  • Data Table on Retail and consumer goods - Year-over-year growth 2023-2028 (%)
6.4 Healthcare and life sciences - Market size and forecast 2023-2028
  • Chart on Healthcare and life sciences - Market size and forecast 2023-2028 ($ million)
  • Data Table on Healthcare and life sciences - Market size and forecast 2023-2028 ($ million)
  • Chart on Healthcare and life sciences - Year-over-year growth 2023-2028 (%)
  • Data Table on Healthcare and life sciences - Year-over-year growth 2023-2028 (%)
6.5 IT and telecom - Market size and forecast 2023-2028
  • Chart on IT and telecom - Market size and forecast 2023-2028 ($ million)
  • Data Table on IT and telecom - Market size and forecast 2023-2028 ($ million)
  • Chart on IT and telecom - Year-over-year growth 2023-2028 (%)
  • Data Table on IT and telecom - Year-over-year growth 2023-2028 (%)
6.6 Government and public sector - Market size and forecast 2023-2028
  • Chart on Government and public sector - Market size and forecast 2023-2028 ($ million)
  • Data Table on Government and public sector - Market size and forecast 2023-2028 ($ million)
  • Chart on Government and public sector - Year-over-year growth 2023-2028 (%)
  • Data Table on Government and public sector - Year-over-year growth 2023-2028 (%)
6.7 Others - Market size and forecast 2023-2028
  • Chart on Others - Market size and forecast 2023-2028 ($ million)
  • Data Table on Others - Market size and forecast 2023-2028 ($ million)
  • Chart on Others - Year-over-year growth 2023-2028 (%)
  • Data Table on Others - Year-over-year growth 2023-2028 (%)
6.8 Market opportunity by End-user
  • Market opportunity by End-user ($ million)
  • Data Table on Market opportunity by End-user ($ million)
7 Market Segmentation by Deployment
7.1 Market segments
  • Chart on Deployment - Market share 2023-2028 (%)
  • Data Table on Deployment - Market share 2023-2028 (%)
7.2 Comparison by Deployment
  • Chart on Comparison by Deployment
  • Data Table on Comparison by Deployment
7.3 Cloud-based - Market size and forecast 2023-2028
  • Chart on Cloud-based - Market size and forecast 2023-2028 ($ million)
  • Data Table on Cloud-based - Market size and forecast 2023-2028 ($ million)
  • Chart on Cloud-based - Year-over-year growth 2023-2028 (%)
  • Data Table on Cloud-based - Year-over-year growth 2023-2028 (%)
7.4 On-premises - Market size and forecast 2023-2028
  • Chart on On-premises - Market size and forecast 2023-2028 ($ million)
  • Data Table on On-premises - Market size and forecast 2023-2028 ($ million)
  • Chart on On-premises - Year-over-year growth 2023-2028 (%)
  • Data Table on On-premises - Year-over-year growth 2023-2028 (%)
7.5 Market opportunity by Deployment
  • Market opportunity by Deployment ($ million)
  • Data Table on Market opportunity by Deployment ($ million)
8 Customer Landscape
8.1 Customer landscape overview
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
9 Geographic Landscape
9.1 Geographic segmentation
  • Chart on Market share By Geographical Landscape 2023-2028 (%)
  • Data Table on Market share By Geographical Landscape 2023-2028 (%)
9.2 Geographic comparison
  • Chart on Geographic comparison
  • Data Table on Geographic comparison
9.3 North America - Market size and forecast 2023-2028
  • Chart on North America - Market size and forecast 2023-2028 ($ million)
  • Data Table on North America - Market size and forecast 2023-2028 ($ million)
  • Chart on North America - Year-over-year growth 2023-2028 (%)
  • Data Table on North America - Year-over-year growth 2023-2028 (%)
9.4 Europe - Market size and forecast 2023-2028
  • Chart on Europe - Market size and forecast 2023-2028 ($ million)
  • Data Table on Europe - Market size and forecast 2023-2028 ($ million)
  • Chart on Europe - Year-over-year growth 2023-2028 (%)
  • Data Table on Europe - Year-over-year growth 2023-2028 (%)
9.5 APAC - Market size and forecast 2023-2028
  • Chart on APAC - Market size and forecast 2023-2028 ($ million)
  • Data Table on APAC - Market size and forecast 2023-2028 ($ million)
  • Chart on APAC - Year-over-year growth 2023-2028 (%)
  • Data Table on APAC - Year-over-year growth 2023-2028 (%)
9.6 Middle East and Africa - Market size and forecast 2023-2028
  • Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
  • Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
  • Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
  • Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
9.7 South America - Market size and forecast 2023-2028
  • Chart on South America - Market size and forecast 2023-2028 ($ million)
  • Data Table on South America - Market size and forecast 2023-2028 ($ million)
  • Chart on South America - Year-over-year growth 2023-2028 (%)
  • Data Table on South America - Year-over-year growth 2023-2028 (%)
9.8 US - Market size and forecast 2023-2028
  • Chart on US - Market size and forecast 2023-2028 ($ million)
  • Data Table on US - Market size and forecast 2023-2028 ($ million)
  • Chart on US - Year-over-year growth 2023-2028 (%)
  • Data Table on US - Year-over-year growth 2023-2028 (%)
9.9 China - Market size and forecast 2023-2028
  • Chart on China - Market size and forecast 2023-2028 ($ million)
  • Data Table on China - Market size and forecast 2023-2028 ($ million)
  • Chart on China - Year-over-year growth 2023-2028 (%)
  • Data Table on China - Year-over-year growth 2023-2028 (%)
9.10 UK - Market size and forecast 2023-2028
  • Chart on UK - Market size and forecast 2023-2028 ($ million)
  • Data Table on UK - Market size and forecast 2023-2028 ($ million)
  • Chart on UK - Year-over-year growth 2023-2028 (%)
  • Data Table on UK - Year-over-year growth 2023-2028 (%)
9.11 Japan - Market size and forecast 2023-2028
  • Chart on Japan - Market size and forecast 2023-2028 ($ million)
  • Data Table on Japan - Market size and forecast 2023-2028 ($ million)
  • Chart on Japan - Year-over-year growth 2023-2028 (%)
  • Data Table on Japan - Year-over-year growth 2023-2028 (%)
9.12 India - Market size and forecast 2023-2028
  • Chart on India - Market size and forecast 2023-2028 ($ million)
  • Data Table on India - Market size and forecast 2023-2028 ($ million)
  • Chart on India - Year-over-year growth 2023-2028 (%)
  • Data Table on India - Year-over-year growth 2023-2028 (%)
9.13 Market opportunity By Geographical Landscape
  • Market opportunity By Geographical Landscape ($ million)
  • Data Tables on Market opportunity By Geographical Landscape ($ million)
10 Drivers, Challenges, and Opportunity/Restraints
10.1 Market drivers
10.2 Market challenges
10.3 Impact of drivers and challenges
  • Impact of drivers and challenges in 2023 and 2028
10.4 Market opportunities/restraints
11 Competitive Landscape
11.1 Overview
11.2 Competitive Landscape
  • Overview on criticality of inputs and factors of differentiation
11.3 Landscape disruption
  • Overview on factors of disruption
11.4 Industry risks
  • Impact of key risks on business
12 Competitive Analysis
12.1 Companies profiled
  • Companies covered
12.2 Market positioning of companies
  • Matrix on companies position and classification
12.3 Adobe Inc.
  • Adobe Inc. - Overview
  • Adobe Inc. - Business segments
  • Adobe Inc. - Key news
  • Adobe Inc. - Key offerings
  • Adobe Inc. - Segment focus
12.4 Hootsuite Inc
  • Hootsuite Inc - Overview
  • Hootsuite Inc - Product / Service
  • Hootsuite Inc - Key offerings
12.5 HubSpot Inc.
  • HubSpot Inc. - Overview
  • HubSpot Inc. - Product / Service
  • HubSpot Inc. - Key news
  • HubSpot Inc. - Key offerings
12.6 International Business Machines Corp.
  • International Business Machines Corp. - Overview
  • International Business Machines Corp. - Business segments
  • International Business Machines Corp. - Key news
  • International Business Machines Corp. - Key offerings
  • International Business Machines Corp. - Segment focus
12.7 Meltwater NV
  • Meltwater NV - Overview
  • Meltwater NV - Product / Service
  • Meltwater NV - Key offerings
12.8 Onclusive Inc
  • Onclusive Inc - Overview
  • Onclusive Inc - Product / Service
  • Onclusive Inc - Key offerings
12.9 Oracle Corp.
  • Oracle Corp. - Overview
  • Oracle Corp. - Business segments
  • Oracle Corp. - Key news
  • Oracle Corp. - Key offerings
  • Oracle Corp. - Segment focus
12.10 Platinum Equity Advisors LLC
  • Platinum Equity Advisors LLC - Overview
  • Platinum Equity Advisors LLC - Product / Service
  • Platinum Equity Advisors LLC - Key offerings
12.11 Qualtrics LLC
  • Qualtrics LLC - Overview
  • Qualtrics LLC - Product / Service
  • Qualtrics LLC - Key offerings
12.12 Salesforce Inc.
  • Salesforce Inc. - Overview
  • Salesforce Inc. - Product / Service
  • Salesforce Inc. - Key news
  • Salesforce Inc. - Key offerings
12.13 Sprinklr Inc.
  • Sprinklr Inc. - Overview
  • Sprinklr Inc. - Product / Service
  • Sprinklr Inc. - Key news
  • Sprinklr Inc. - Key offerings
12.14 Sprout Social Inc.
  • Sprout Social Inc. - Overview
  • Sprout Social Inc. - Product / Service
  • Sprout Social Inc. - Key offerings
12.15 Talkwalker Sarl
  • Talkwalker Sarl - Overview
  • Talkwalker Sarl - Product / Service
  • Talkwalker Sarl - Key offerings
12.16 Vista Equity Partners Management LLC
  • Vista Equity Partners Management LLC - Overview
  • Vista Equity Partners Management LLC - Product / Service
  • Vista Equity Partners Management LLC - Key offerings
12.17 Zoho Corp. Pvt. Ltd.
  • Zoho Corp. Pvt. Ltd. - Overview
  • Zoho Corp. Pvt. Ltd. - Product / Service
  • Zoho Corp. Pvt. Ltd. - Key news
  • Zoho Corp. Pvt. Ltd. - Key offerings
13 Appendix
13.1 Scope of the report
13.2 Inclusions and exclusions checklist
  • Inclusions checklist
  • Exclusions checklist
13.3 Currency conversion rates for US$
  • Currency conversion rates for US$
13.4 Research methodology
  • Research methodology
13.5 Data procurement
  • Information sources
13.6 Data validation
  • Data validation
13.7 Validation techniques employed for market sizing
  • Validation techniques employed for market sizing
13.8 Data synthesis
  • Data synthesis
13.9 360 degree market analysis
  • 360 degree market analysis
13.10 List of abbreviations
  • List of abbreviations
List of Exhibits
Exhibits 1: Executive Summary - Chart on Market Overview
Exhibits 2: Executive Summary - Data Table on Market Overview
Exhibits 3: Executive Summary - Chart on Global Market Characteristics
Exhibits 4: Executive Summary - Chart on Market By Geographical Landscape
Exhibits 5: Executive Summary - Chart on Market Segmentation by End-user
Exhibits 6: Executive Summary - Chart on Market Segmentation by Deployment
Exhibits 7: Executive Summary - Chart on Incremental Growth
Exhibits 8: Executive Summary - Data Table on Incremental Growth
Exhibits 9: Executive Summary - Chart on Company Market Positioning
Exhibits 10: Parent Market
Exhibits 11: Data Table on - Parent Market
Exhibits 12: Market characteristics analysis
Exhibits 13: Value Chain Analysis
Exhibits 14: Offerings of companies included in the market definition
Exhibits 15: Market segments
Exhibits 16: Chart on Global - Market size and forecast 2023-2028 ($ million)
Exhibits 17: Data Table on Global - Market size and forecast 2023-2028 ($ million)
Exhibits 18: Chart on Global Market: Year-over-year growth 2023-2028 (%)
Exhibits 19: Data Table on Global Market: Year-over-year growth 2023-2028 (%)
Exhibits 20: Historic Market Size - Data Table on Global Social Media Management Software Market 2018 - 2022 ($ million)
Exhibits 21: Historic Market Size - End-user Segment 2018 - 2022 ($ million)
Exhibits 22: Historic Market Size - Deployment Segment 2018 - 2022 ($ million)
Exhibits 23: Historic Market Size - Geography Segment 2018 - 2022 ($ million)
Exhibits 24: Historic Market Size - Country Segment 2018 - 2022 ($ million)
Exhibits 25: Five forces analysis - Comparison between 2023 and 2028
Exhibits 26: Bargaining power of buyers - Impact of key factors 2023 and 2028
Exhibits 27: Bargaining power of suppliers - Impact of key factors in 2023 and 2028
Exhibits 28: Threat of new entrants - Impact of key factors in 2023 and 2028
Exhibits 29: Threat of substitutes - Impact of key factors in 2023 and 2028
Exhibits 30: Threat of rivalry - Impact of key factors in 2023 and 2028
Exhibits 31: Chart on Market condition - Five forces 2023 and 2028
Exhibits 32: Chart on End-user - Market share 2023-2028 (%)
Exhibits 33: Data Table on End-user - Market share 2023-2028 (%)
Exhibits 34: Chart on Comparison by End-user
Exhibits 35: Data Table on Comparison by End-user
Exhibits 36: Chart on Retail and consumer goods - Market size and forecast 2023-2028 ($ million)
Exhibits 37: Data Table on Retail and consumer goods - Market size and forecast 2023-2028 ($ million)
Exhibits 38: Chart on Retail and consumer goods - Year-over-year growth 2023-2028 (%)
Exhibits 39: Data Table on Retail and consumer goods - Year-over-year growth 2023-2028 (%)
Exhibits 40: Chart on Healthcare and life sciences - Market size and forecast 2023-2028 ($ million)
Exhibits 41: Data Table on Healthcare and life sciences - Market size and forecast 2023-2028 ($ million)
Exhibits 42: Chart on Healthcare and life sciences - Year-over-year growth 2023-2028 (%)
Exhibits 43: Data Table on Healthcare and life sciences - Year-over-year growth 2023-2028 (%)
Exhibits 44: Chart on IT and telecom - Market size and forecast 2023-2028 ($ million)
Exhibits 45: Data Table on IT and telecom - Market size and forecast 2023-2028 ($ million)
Exhibits 46: Chart on IT and telecom - Year-over-year growth 2023-2028 (%)
Exhibits 47: Data Table on IT and telecom - Year-over-year growth 2023-2028 (%)
Exhibits 48: Chart on Government and public sector - Market size and forecast 2023-2028 ($ million)
Exhibits 49: Data Table on Government and public sector - Market size and forecast 2023-2028 ($ million)
Exhibits 50: Chart on Government and public sector - Year-over-year growth 2023-2028 (%)
Exhibits 51: Data Table on Government and public sector - Year-over-year growth 2023-2028 (%)
Exhibits 52: Chart on Others - Market size and forecast 2023-2028 ($ million)
Exhibits 53: Data Table on Others - Market size and forecast 2023-2028 ($ million)
Exhibits 54: Chart on Others - Year-over-year growth 2023-2028 (%)
Exhibits 55: Data Table on Others - Year-over-year growth 2023-2028 (%)
Exhibits 56: Market opportunity by End-user ($ million)
Exhibits 57: Data Table on Market opportunity by End-user ($ million)
Exhibits 58: Chart on Deployment - Market share 2023-2028 (%)
Exhibits 59: Data Table on Deployment - Market share 2023-2028 (%)
Exhibits 60: Chart on Comparison by Deployment
Exhibits 61: Data Table on Comparison by Deployment
Exhibits 62: Chart on Cloud-based - Market size and forecast 2023-2028 ($ million)
Exhibits 63: Data Table on Cloud-based - Market size and forecast 2023-2028 ($ million)
Exhibits 64: Chart on Cloud-based - Year-over-year growth 2023-2028 (%)
Exhibits 65: Data Table on Cloud-based - Year-over-year growth 2023-2028 (%)
Exhibits 66: Chart on On-premises - Market size and forecast 2023-2028 ($ million)
Exhibits 67: Data Table on On-premises - Market size and forecast 2023-2028 ($ million)
Exhibits 68: Chart on On-premises - Year-over-year growth 2023-2028 (%)
Exhibits 69: Data Table on On-premises - Year-over-year growth 2023-2028 (%)
Exhibits 70: Market opportunity by Deployment ($ million)
Exhibits 71: Data Table on Market opportunity by Deployment ($ million)
Exhibits 72: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibits 73: Chart on Market share By Geographical Landscape 2023-2028 (%)
Exhibits 74: Data Table on Market share By Geographical Landscape 2023-2028 (%)
Exhibits 75: Chart on Geographic comparison
Exhibits 76: Data Table on Geographic comparison
Exhibits 77: Chart on North America - Market size and forecast 2023-2028 ($ million)
Exhibits 78: Data Table on North America - Market size and forecast 2023-2028 ($ million)
Exhibits 79: Chart on North America - Year-over-year growth 2023-2028 (%)
Exhibits 80: Data Table on North America - Year-over-year growth 2023-2028 (%)
Exhibits 81: Chart on Europe - Market size and forecast 2023-2028 ($ million)
Exhibits 82: Data Table on Europe - Market size and forecast 2023-2028 ($ million)
Exhibits 83: Chart on Europe - Year-over-year growth 2023-2028 (%)
Exhibits 84: Data Table on Europe - Year-over-year growth 2023-2028 (%)
Exhibits 85: Chart on APAC - Market size and forecast 2023-2028 ($ million)
Exhibits 86: Data Table on APAC - Market size and forecast 2023-2028 ($ million)
Exhibits 87: Chart on APAC - Year-over-year growth 2023-2028 (%)
Exhibits 88: Data Table on APAC - Year-over-year growth 2023-2028 (%)
Exhibits 89: Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
Exhibits 90: Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
Exhibits 91: Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
Exhibits 92: Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
Exhibits 93: Chart on South America - Market size and forecast 2023-2028 ($ million)
Exhibits 94: Data Table on South America - Market size and forecast 2023-2028 ($ million)
Exhibits 95: Chart on South America - Year-over-year growth 2023-2028 (%)
Exhibits 96: Data Table on South America - Year-over-year growth 2023-2028 (%)
Exhibits 97: Chart on US - Market size and forecast 2023-2028 ($ million)
Exhibits 98: Data Table on US - Market size and forecast 2023-2028 ($ million)
Exhibits 99: Chart on US - Year-over-year growth 2023-2028 (%)
Exhibits 100: Data Table on US - Year-over-year growth 2023-2028 (%)
Exhibits 101: Chart on China - Market size and forecast 2023-2028 ($ million)
Exhibits 102: Data Table on China - Market size and forecast 2023-2028 ($ million)
Exhibits 103: Chart on China - Year-over-year growth 2023-2028 (%)
Exhibits 104: Data Table on China - Year-over-year growth 2023-2028 (%)
Exhibits 105: Chart on UK - Market size and forecast 2023-2028 ($ million)
Exhibits 106: Data Table on UK - Market size and forecast 2023-2028 ($ million)
Exhibits 107: Chart on UK - Year-over-year growth 2023-2028 (%)
Exhibits 108: Data Table on UK - Year-over-year growth 2023-2028 (%)
Exhibits 109: Chart on Japan - Market size and forecast 2023-2028 ($ million)
Exhibits 110: Data Table on Japan - Market size and forecast 2023-2028 ($ million)
Exhibits 111: Chart on Japan - Year-over-year growth 2023-2028 (%)
Exhibits 112: Data Table on Japan - Year-over-year growth 2023-2028 (%)
Exhibits 113: Chart on India - Market size and forecast 2023-2028 ($ million)
Exhibits 114: Data Table on India - Market size and forecast 2023-2028 ($ million)
Exhibits 115: Chart on India - Year-over-year growth 2023-2028 (%)
Exhibits 116: Data Table on India - Year-over-year growth 2023-2028 (%)
Exhibits 117: Market opportunity By Geographical Landscape ($ million)
Exhibits 118: Data Tables on Market opportunity By Geographical Landscape ($ million)
Exhibits 119: Impact of drivers and challenges in 2023 and 2028
Exhibits 120: Overview on criticality of inputs and factors of differentiation
Exhibits 121: Overview on factors of disruption
Exhibits 122: Impact of key risks on business
Exhibits 123: Companies covered
Exhibits 124: Matrix on companies position and classification
Exhibits 125: Adobe Inc. - Overview
Exhibits 126: Adobe Inc. - Business segments
Exhibits 127: Adobe Inc. - Key news
Exhibits 128: Adobe Inc. - Key offerings
Exhibits 129: Adobe Inc. - Segment focus
Exhibits 130: Hootsuite Inc - Overview
Exhibits 131: Hootsuite Inc - Product / Service
Exhibits 132: Hootsuite Inc - Key offerings
Exhibits 133: HubSpot Inc. - Overview
Exhibits 134: HubSpot Inc. - Product / Service
Exhibits 135: HubSpot Inc. - Key news
Exhibits 136: HubSpot Inc. - Key offerings
Exhibits 137: International Business Machines Corp. - Overview
Exhibits 138: International Business Machines Corp. - Business segments
Exhibits 139: International Business Machines Corp. - Key news
Exhibits 140: International Business Machines Corp. - Key offerings
Exhibits 141: International Business Machines Corp. - Segment focus
Exhibits 142: Meltwater NV - Overview
Exhibits 143: Meltwater NV - Product / Service
Exhibits 144: Meltwater NV - Key offerings
Exhibits 145: Onclusive Inc - Overview
Exhibits 146: Onclusive Inc - Product / Service
Exhibits 147: Onclusive Inc - Key offerings
Exhibits 148: Oracle Corp. - Overview
Exhibits 149: Oracle Corp. - Business segments
Exhibits 150: Oracle Corp. - Key news
Exhibits 151: Oracle Corp. - Key offerings
Exhibits 152: Oracle Corp. - Segment focus
Exhibits 153: Platinum Equity Advisors LLC - Overview
Exhibits 154: Platinum Equity Advisors LLC - Product / Service
Exhibits 155: Platinum Equity Advisors LLC - Key offerings
Exhibits 156: Qualtrics LLC - Overview
Exhibits 157: Qualtrics LLC - Product / Service
Exhibits 158: Qualtrics LLC - Key offerings
Exhibits 159: Salesforce Inc. - Overview
Exhibits 160: Salesforce Inc. - Product / Service
Exhibits 161: Salesforce Inc. - Key news
Exhibits 162: Salesforce Inc. - Key offerings
Exhibits 163: Sprinklr Inc. - Overview
Exhibits 164: Sprinklr Inc. - Product / Service
Exhibits 165: Sprinklr Inc. - Key news
Exhibits 166: Sprinklr Inc. - Key offerings
Exhibits 167: Sprout Social Inc. - Overview
Exhibits 168: Sprout Social Inc. - Product / Service
Exhibits 169: Sprout Social Inc. - Key offerings
Exhibits 170: Talkwalker Sarl - Overview
Exhibits 171: Talkwalker Sarl - Product / Service
Exhibits 172: Talkwalker Sarl - Key offerings
Exhibits 173: Vista Equity Partners Management LLC - Overview
Exhibits 174: Vista Equity Partners Management LLC - Product / Service
Exhibits 175: Vista Equity Partners Management LLC - Key offerings
Exhibits 176: Zoho Corp. Pvt. Ltd. - Overview
Exhibits 177: Zoho Corp. Pvt. Ltd. - Product / Service
Exhibits 178: Zoho Corp. Pvt. Ltd. - Key news
Exhibits 179: Zoho Corp. Pvt. Ltd. - Key offerings
Exhibits 180: Inclusions checklist
Exhibits 181: Exclusions checklist
Exhibits 182: Currency conversion rates for US$
Exhibits 183: Research methodology
Exhibits 184: Information sources
Exhibits 185: Data validation
Exhibits 186: Validation techniques employed for market sizing
Exhibits 187: Data synthesis
Exhibits 188: 360 degree market analysis
Exhibits 189: List of abbreviations

Executive Summary

The following companies are recognized as the key players in the global social media management software market: Adobe Inc., Agorapulse SAS, Buffer Inc., eClincher Inc., Emplifi Inc, Hootsuite Inc, HubSpot Inc., International Business Machines Corp., Meltwater NV, NetBase Solutions Inc., Onclusive Inc, Oracle Corp., Platinum Equity Advisors LLC, Qualtrics LLC, Salesforce Inc., Sendible Ltd., Sprinklr Inc., Sprout Social Inc., Talkwalker Sarl, Vista Equity Partners Management LLC, and Zoho Corp. Pvt. Ltd..

Commenting on the report, an analyst from the research team said: "The latest trend gaining momentum in the market is use of analytics in social media management software."

According to the report, one of the major drivers for this market is the increase in technological advancements in social media.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Adobe Inc.
  • Agorapulse SAS
  • Buffer Inc.
  • eClincher Inc.
  • Emplifi Inc
  • Hootsuite Inc
  • HubSpot Inc.
  • International Business Machines Corp.
  • Meltwater NV
  • NetBase Solutions Inc.
  • Onclusive Inc
  • Oracle Corp.
  • Platinum Equity Advisors LLC
  • Qualtrics LLC
  • Salesforce Inc.
  • Sendible Ltd.
  • Sprinklr Inc.
  • Sprout Social Inc.
  • Talkwalker Sarl
  • Vista Equity Partners Management LLC
  • Zoho Corp. Pvt. Ltd.