The Pediatric Oral Care Market was valued at USD 10.3 billion in 2024, and is projected to reach USD 15.5 billion by 2030, rising at a CAGR of 7.10%. The growing problems of tooth decay, cavities, and dental diseases will lead to a surge in demand for pediatric oral care products.
According to the Centers for Disease Control and Prevention, in the U.S., cavities are among the most common chronic diseases in childhood. Children from low-income groups aged 5 to 19 years are likely to have cavities twice as compared to children from higher-income families. Moreover, the increase in demand for new innovative pediatric oral care products such as flavored toothpaste, cavity protection toothpaste, baby tongue cleaner, and cartoon-themed mouthwash boosts the growth of the market.
The COVID-19 pandemic had no significant effect on the market for pediatric oral care due to the increased demand for toothpaste and baby toothbrushes. The COVID-19 pandemic has adversely affected the business operations and financial condition of various market players in the first half of 2020 due to disrupted supply and logistics of raw materials. The COVID-19 pandemic had a minor effect on the global toothpaste sector as the demand for the product was unaffected throughout the year for maintaining oral hygiene.
Asia Pacific accounted for the largest revenue share of over 40.1% in 2024, owing to the increasing prevalence of oral diseases in Asia Pacific countries such as India, China, and Japan. For instance, oral diseases have remained the most prevalent disease group in India over the past 30 years. India is one of the countries with a high population consuming tobacco and tobacco products along with pursuing unhealthy eating habits, which is a leading cause of oral cancer. The large population in these countries and the presence of market players are the factors responsible for the market growth.
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According to the Centers for Disease Control and Prevention, in the U.S., cavities are among the most common chronic diseases in childhood. Children from low-income groups aged 5 to 19 years are likely to have cavities twice as compared to children from higher-income families. Moreover, the increase in demand for new innovative pediatric oral care products such as flavored toothpaste, cavity protection toothpaste, baby tongue cleaner, and cartoon-themed mouthwash boosts the growth of the market.
The COVID-19 pandemic had no significant effect on the market for pediatric oral care due to the increased demand for toothpaste and baby toothbrushes. The COVID-19 pandemic has adversely affected the business operations and financial condition of various market players in the first half of 2020 due to disrupted supply and logistics of raw materials. The COVID-19 pandemic had a minor effect on the global toothpaste sector as the demand for the product was unaffected throughout the year for maintaining oral hygiene.
Asia Pacific accounted for the largest revenue share of over 40.1% in 2024, owing to the increasing prevalence of oral diseases in Asia Pacific countries such as India, China, and Japan. For instance, oral diseases have remained the most prevalent disease group in India over the past 30 years. India is one of the countries with a high population consuming tobacco and tobacco products along with pursuing unhealthy eating habits, which is a leading cause of oral cancer. The large population in these countries and the presence of market players are the factors responsible for the market growth.
Pediatric Oral Care Market Report Highlights
- The toothpaste product segment dominated the market in 2024 with a share of over 34.1%, owing to the fact that a large number of people use toothpaste as it provides overall protection from oral diseases.
- Based on application, the home segment holds the largest revenue share of 73.7% in 2024, fueled by a rise in the demand for children’s at-home oral care products.
- By distribution channel, the hypermarkets/supermarkets segment accounted for the largest revenue share of over 38.5% in 2024 and is anticipated to maintain its dominance over the forecast period owing to the easy availability and a large number of oral care products in a single place, which can be compared while buying the product.
- The online retailers segment is expected to register the fastest growth rate of 7.6% over the forecast period.
- Asia Pacific held the maximum revenue share of over 40.1% in 2024. This can be attributed to the rising awareness among people regarding using pediatric oral care products.
This report addresses:
- Market intelligence to enable effective decision-making.
- Market estimates and forecasts from 2018 to 2030.
- Growth opportunities and trend analyses.
- Segment and regional revenue forecasts for market assessment.
- Competition strategy and market share analysis.
- Product innovation listings for you to stay ahead of the curve.
- COVID-19's impact and how to sustain in this fast-evolving market.
Why Should You Buy This Report?
- Comprehensive Market Analysis: Gain detailed insights into the market across major regions and segments.
- Competitive Landscape: Explore the market presence of key players.
- Future Trends: Discover the pivotal trends and drivers shaping the future of the market.
- Actionable Recommendations: Utilize insights to uncover new revenue streams and guide strategic business decisions.
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Table of Contents
Chapter 1. Methodology and Scope
Chapter 2. Executive Summary
Chapter 3. Pediatric Oral Care Market Variables, Trends & Scope
Chapter 4. Pediatric Oral Care Market: Product Estimates & Trend Analysis
Chapter 5. Pediatric Oral Care Market: Application Estimates & Trend Analysis
Chapter 6. Pediatric Oral Care Market: Distribution Channel Estimates & Trend Analysis
Chapter 7. Pediatric Oral Care Market: Regional Estimates & Trend Analysis by Product, Application, and Distribution channel
Chapter 8. Competitive Landscape
List of Tables
List of Figures
Companies Mentioned
The major companies profiled in this Pediatric Oral Care market report include:- Colgate-Palmolive Company
- Procter & Gamble
- GSK plc.
- Johnson & Johnson Services, Inc.
- Unilever
- Lion Corporation
- Sunstar Suisse S.A.
- Doctor Fresh
- Church & Dwight Co., Inc.
Methodology
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Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 110 |
| Published | February 2025 |
| Forecast Period | 2024 - 2030 |
| Estimated Market Value ( USD | $ 10.3 Billion |
| Forecasted Market Value ( USD | $ 15.5 Billion |
| Compound Annual Growth Rate | 7.1% |
| Regions Covered | Global |
| No. of Companies Mentioned | 10 |
