The Country Profile report on the make-up sector in Argentina provides insights on high growth markets to target, trends in the usage of packaging materials, types and closures category level distribution data and companies market shares.
The Argentinian make-up sector was led by the eye make-up category in value terms and nail make-up in volume terms in 2021. The lip make-up category is also forecast to register the fastest value growth during 2021-2026. Direct sellers are the leading channel for the distribution of make-up products in the country. Glass was the most commonly used pack material in Argentina. Natura & Co, L;Oreal S.A. and Revlon, Inc are the top three companies in the Argentinian make-up sector.
What else is contained?
- Sector data: Overall sector value and volume data with growth analysis for 2016-2026
- Category coverage: Value and growth analysis for eye make-up, face make-up, lip make-up, nail make-up with inputs on individual segment share within each category and the change in their market share forecast for 2021-2026
- Leading players: Market share of companies (in value terms) and private labels (in value terms) in 2021
- Distribution data: Percentage of sales within each category through distribution channels such as cash & carries & warehouse clubs, chemists/pharmacies, convenience stores, department stores, direct sellers, health & beauty stores, hypermarkets & supermarkets, parapharmacies/drugstores, “dollar stores”, variety stores & general merchandise retailers, e-retailers other general retailers
- Packaging data: consumption breakdown for package materials and pack types in each category, in terms of percentage share of number of units sold. Pack material data for glass, flexible packaging, rigid plastics, and rigid metal; pack type for: specialty container, tube, bottle, jar, tub, aerosol, bag/sachet, and other pack types, closure type for: flip/snap top, dispenser, screw top, cap, prize off and other closure types, primary outer types for: carton - folding, blister pack, bag, sleeve, shrink wrap, and other primary outer types
Scope
- The per capita consumption of make-up in Argentina was higher than the global and regional levels in 2021
- The per capita consumption of nail make-up was higher than other make-up categories in 2021 in Argentina
- Direct sellers was the leading distribution channel in the Argentinian make-up sector, with a value share of 327% in 2021
- Face make-up was the most consolidated category, with the top three companies accounting for a 647% value share in 2021
- Nail make-up, recorded highest volume sales across leading cities in Argentina
Reasons to Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed company share analysis to plan effective market positioning
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
- The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
- Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rural-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends
Table of Contents
- Report Scope
- Executive Summary
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- NATUREL SA
- Coty Inc
- L'Oréal S.A.
- Natura & Co
- Revlon Inc
- The Estee Lauder Companies Inc
- Arca Distribuciones SA
- Lady way SRL.