The Country Profile report on the make-up sector in China provides insights on high growth markets to target, trends in the usage of packaging materials, types and closures category level distribution data and companies market shares.
The Chinese make-up sector is led by the face make-up category in value terms in 2021. The eye make-up category is also forecast to register the fastest value growth during 2021-2026. E-retailers is the leading channel in distribution of make-up products in the country. L'Oréal S.A., Carslan, and The Estee Lauder Companies Inc. are the top three companies in the Chinese make-up sector. Rigid plastics is the most used pack material in the Chinese make-up sector.
What else is contained?
- Sector data: Overall sector value and volume data with growth analysis for 2016-2026
- Category coverage: Value and growth analysis for eye make-up, face make-up, lip make-up, nail make-up with inputs on individual segment share within each category and the change in their market share forecast for 2021-2026
- Leading players: Market share of companies (in value terms) and private labels (in value terms) in 2021
- Distribution data: Percentage of sales within each category through distribution channels such as cash & carries & warehouse clubs, chemists/pharmacies, convenience stores, department stores, direct sellers, health & beauty stores, hypermarkets & supermarkets, parapharmacies/drugstores, “dollar stores”, variety stores & general merchandise retailers, e-retailers other general retailers
- Packaging data: consumption breakdown for package materials and pack types in each category, in terms of percentage share of number of units sold. Pack material data for glass, flexible packaging, rigid plastics, and rigid metal; pack type for: specialty container, tube, bottle, jar, tub, aerosol, bag/sachet, and other pack types, closure type for: flip/snap top, dispenser, screw top, cap, prize off and other closure types, primary outer types for: carton - folding, blister pack, bag, sleeve, shrink wrap, and other primary outer types
Scope
- The per capita consumption and expenditure of make-up in China was lower than the global and regional level in 2021
- E-retailers was the leading distribution channel in the Chinese make-up sector, with a value share of 42.6% in 2021
- Lip make-up was the most consolidated category, with the top three companies accounting for a 56.6% value share in 2021
- Lip make-up also recorded highest volume sales across leading cities in China
Reasons to Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed company share analysis to plan effective market positioning
- The team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
- The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
- Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rural-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends
Table of Contents
- Report Scope
- Executive Summary
Part 1: Market Environment
- Value and Volume Share of China in the Global and Asia-Pacific Markets
- Growth Analysis of China Compared to Other Leading Countries in the Asia-Pacific Market
- PCC and PCE of China Compared to Global and Asia-Pacific Market
Part 2: Sector Deep Dive
- China Make-up Sector Snapshot
- Market Size Analysis
- Cross-Category Comparison - Value Growth Analysis and Category Winners and Losers
- Cross-Category Comparison - Volume Growth Analysis and Category Winners and Losers
Part 3: Category Deep Dive
- Per Capita Consumption Analysis by Category
- Market Size Analysis - Category: Eye Make-Up
- Segment-Level Analysis (in Value Terms) - Eye Make-Up
- Segment-Level Analysis (in Volume Terms) - Eye Make-Up
- Market Size Analysis - Category: Face Make-Up
- Segment-Level Analysis (in Value Terms) - Face Make-Up
- Segment-Level Analysis (in Volume Terms) - Face Make-Up
- Market Size Analysis - Category: Lip Make-Up
- Segment-Level Analysis (in Value Terms) - Lip Make-Up
- Segment-Level Analysis (in Volume Terms) - Lip Make-Up
- Market Size Analysis - Category: Nail Make-Up
Part 4: Distribution Analysis
- Channel Share Analysis
Part 5: Competitive Environment
- Leading Companies Value Share
- Leading Companies (Mass vs Premium) - Value Shares
- Brand Share Analysis of Top Five Companies
- Brand Share Analysis of Top Five Companies by Category
- Private Label Share Analysis by Category
- Growth of Private Labels Compared to Branded Products
- Degree of Consolidation/Fragmentation by Category
Part 6: Packaging Analysis
- Pack Material Growth Analysis
- Pack Type Growth Analysis
- Closure Type Growth Analysis
- Primary Outer Type Growth Analysis
Part 7: City Deep Dive
- Market Size Analysis of Top ten Cities
- Market Size Analysis of Top ten Cities by Category
Part 8: Consumer graphics
- Demographic Analysis
Part 9: Macroeconomic Analysis
- GDP Growth and Inflation
- Population Growth
- Labor Market Trend
- Economic Summary, Labor Market Trends, and Demographic Trends
- China Risk Index (GCRI) 2021
- China Risk Analysis - Compared to Global and Asia-Pacific Markets
- Methodology
- Definitions
- Appendix
List of Tables
- Leading value categories
- Fastest-growing segments (value), 2021
- Cross-category comparison - by value (2016-2026)
- Cross-category comparison - by volume (2016-2026)
- Per capita consumption (by category), China compared to Asia-Pacific and global levels (in units), 2021
- Eye make-up - value analysis by segment, 2016-2026
- Eye make-up - volume analysis by segment, 2016-2026
- Face make-up - value analysis by segment, 2016-2026
- Face make-up - volume analysis by segment, 2016-2026
- Lip make-up - value analysis by segment, 2016-2026
- Lip make-up - volume analysis by segment, 2016-2026
- Change in distribution share, 2016-2021
- Top five companies share by brand (in value terms) in the make-up sector, 2021
- Brand shares of top five companies (in value terms) by category, 2021
- Performance overview (score: 1-100)
- Category data, by segment
- Per capita consumption (in units), 2016-2026
- Per capita expenditure ($), 2016-2026
- Make-up sales distribution in China - by category (CNY million), 2021
- Brand share (in value terms) in the make-up sector, 2021
- Brand share (in value terms) in the make-up sector, by category, 2021
- Pack material (in million pack units), 2016-2026
- Pack materials by category (in million pack units), 2021
- Pack type (in million pack units), 2016-2026
- Pack types by category (in million pack units), 2021
- Closure type (in million pack units), 2016-2026
- Closure types by category (in million pack units), 2021
- Primary outer type (in million pack units), 2016-2026
- Primary outer types by category (in million pack units), 2021
- Real GDP and annual growth (%), 2018-2026
- Nominal GDP and annual growth (%), 2018-2026
- Consumer price inflation (%), 2018-2026
- Employed people and unemployment rate (%), 2018-2026
- Nominal household final consumption expenditure and annual growth (%), 2018-2026
- Population and annual growth (%), 2018-2026
- Population by age group (%)
- Population by gender (%)
- Population by rural-urban split (%)
- Exchange rates, 2016-2026
List of Figures
- Value and volume share of China in the global and Asia-Pacific make-up sector, 2021-2026
- China compared to the other top countries in terms of market share, growth, and competitive landscape
- PCC comparison - China, Asia-Pacific, and global, 2016-2026
- PCE comparison - China, Asia-Pacific, and global, 2016-2026
- Market size and growth analysis by value and volume, make-up sector, 2016-2026
- Cross-category comparison - value growth analysis and category winners and losers
- Cross-category comparison - volume growth analysis and category winners and losers
- Market size and growth analysis by value and volume, eye make-up category, 2016-2026
- Market size and growth analysis by value and volume, face make-up category, 2016-2026
- Market size and growth analysis by value and volume, lip make-up category, 2016-2026
- Market size and growth analysis by value and volume, nail make-up category, 2016-2026
- Share of key distribution channels (in value terms) - make-up, 2021
- Key distribution channel share by category (in value terms), 2021
- Leading companies (in value terms) in the make-up sector, 2021
- Leading companies in mass price segmentation (in value terms) in the make-up sector, 2021
- Leading companies in premium price segmentation (in value terms) in the make-up sector, 2021
- Private label penetration by category (in value terms), 2021
- Growth analysis, private label and brands, 2016-2021
- Category-wise consolidation/fragmentation (in value terms) - make-up , 2021
- Key pack materials in the Chinese make-up sector, percentage share of pack units, 2021
- Annual growth rate by key pack material, 2016-2026
- Use of pack material by category (in pack units), 2021
- Key pack types in the Chinese make-up sector, percentage share of pack units, 2021
- Annual growth rate by key pack type, 2016-2026
- Use of pack type by category (in pack units), 2021
- Key closure types in the Chinese make-up sector, percentage share of pack units, 2021
- Annual growth rate by key closure type, 2016-2026
- Use of closure type by category (in pack units), 2021
- Key primary outer types in the Chinese make-up sector, percentage share of pack units, 2021
- Annual growth rate by key primary outer type, 2016-2026
- Use of primary outer type by category (in pack units), 2021
- Volume growth analysis of top ten cities (million units), 2016-2021
- Volume growth analysis of top ten cities by category (million units), 2021
- Demographic analysis
- Real GDP (CNY billion) and annual growth (%)
- Nominal GDP (CNY billion) and annual growth (%)
- Consumer price inflation (%)
- Nominal household final consumption expenditure growth (%) in CNY terms
- Population (millions) and annual growth (%)
- Population by age group (%)
- Population by gender (%)
- Population by rural-urban split (%)
- Employed people (millions) and unemployment rate (%)
- Economic summary, labor market trends, and demographic trends
- Five lowest-risk nations in GCRI Q4 2021
- Five highest-risk nations in GCRI Q4 2021
- China's performance in country risk analysis in comparison to Asia-Pacific and the world
- List of 109 countries analyzed to identify the high-potential countries in different regions
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- L'Oréal S.A.
- Carslan
- The Estee Lauder Companies Inc.
- Amorepacific Corporation
- LVMH Moet Hennessy - Louis Vuitton
- Mary Kay Inc.
- Shiseido Company Limited
- Chanel S.A.
- Shanghai Feiyang Cosmetics Co Ltd
- Amway Corporation
