Asia Pacific Mindfulness Meditation Application Market Forecast to 2028 - COVID-19 Impact and Regional Analysis - by Operating System and End User

The mindfulness meditation application market in Asia Pacific is expected to grow from US$ 124.24 million in 2022 to US$ 666.26 million by 2028. It is estimated to grow at a CAGR of 32.3% from 2022 to 2028.

Over the past five years, machine learning and artificial intelligence have transformed the healthcare industry. Especially during this COVID-19 outbreak, confined to their own homes, the number of people looking for virtual wellness services has grown exponentially. As a result, the wellness industry vendors continuously aim to integrate new technologies to optimize their product experience. For example, California-based Headspace has tapped into artificial intelligence to improve its health and wellness apps globally, with a growing industry on the horizon. It offers guided meditation, mindfulness, sleep, exercise, and focus content through the web, Android, and iOS Applications. The integration of AI has allowed Headspace to derive real-time data and provide suggestions accordingly. Due to this, the company has experienced an increase in user count, with a total count of 52 million.

Furthermore, the growing need for self-regulation has created the demand for services such as online meditation for managing stress and other disorders in adolescents, opening up new opportunities in the global market for mindfulness meditation applications. Bipolar disorder, anxiety, and other mental health disorders are some of the most common problems faced by young people today. Mindfulness Meditation Applications help individuals achieve peace through mental training through meditation, deep breathing, simple yoga exercises, and other exercises. Hence, the increasing exercise of self-awareness and self-regulation is expected to promote development and create new market opportunities.

Market Overview

Asia Pacific is one of the leading regions in the mindfulness meditation application market, with a share of 23.0% in 2021. Countries such as China, India, and Japan are holding a large portion of the market share, which is expected to increase in the coming years. Growing awareness among the young population, increasing advancement in technology, and rising number of upcoming players providing meditation apps are the key factors contributing to the growth of the mindfulness meditation application market in Asia Pacific. The highly demanding and stressful nature of day-to-day activities is driving individuals to seek awareness about meditation. The big technology companies are focusing on this opportunity with the introduction of advanced meditation apps that promise to reinstate and rebuild mindfulness among users. As per the ESCAP Statistical Yearbook, 60% of the world’s youth live in Asia Pacific, which is highly prone to a stressed and anxious atmosphere in education as well as workspace. Thus, such conditions are increasing the usage of meditation apps across Asia Pacific, thereby driving the market.

Asia Pacific Mindfulness Meditation Application Market Segmentation

The Asia Pacific mindfulness meditation application market is segmented into operating system, end user, and country.

• Based on operating system, the mindfulness meditation application market is segmented into iOS, Android, and others. The android segment is expected to hold largest market share in 2022. -Based on end user, the market is segmented into individual and corporate. Individual segment held the larger market share in 2022.
• Based on country, the market is segmented into Australia, China, India, Japan, South Korea, and the Rest of Asia Pacific. China is anticipated to dominate the market in 2022. Headspace; House of Deeprelax; Meditation Moments; Mindfulness Everywhere Ltd.; and The Mindfulness App are the leading companies operating in the mindfulness meditation application market in the region.