Growth Opportunities in Off-Highway Rental Equipment

Innovative Business Models that Help Capture Opportunities will Ensure Future Growth Potential

Collaborations between OEMs, rental companies, digital solution providers, battery manufacturers, utility companies, dealerships, and technology companies are creating a new wave of solutions that enhance the customer experience. These synergies are driving innovation and creating a sustainable environment. Customers are beginning to prefer renting/sharing rather than owning, encouraging these companies to partner with rental companies and digital solution providers to bundle services and products. 

The expansion of rental companies and peer-to-peer (P2P) shared platforms will increase the demand for fleet management and remote monitoring services. Rental models will transform users which would have a significant impact on customer relationships for OEMs, dealers, and suppliers. As owner-operators increase the utilization of rental equipment, decisions, with respect to parts and lubricant procurement, will involve recommendations from rental companies.

This research focuses on the off-highway rental equipment market, providing insights into key participants, market size, regional hotspots, and forecast revenue potential. It also includes a list of key players, profiles, and case studies and highlights of technology trends in the off-highway industry.