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Denim Jeans Market Size, Share & Trends Analysis Report By End-user (Men, Women, Children), By Distribution Channel (Online, Offline), By Region, And Segment Forecasts, 2023 - 2030

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    Report

  • 90 Pages
  • August 2023
  • Region: Global
  • Grand View Research
  • ID: 5702164
The global denim jeans market size is anticipated to reach USD 121.50 billion by 2030 and is expected to register a CAGR of 5.8% from 2023 to 2030. The market is driven by a rise in the consciousness regarding fashion trends coupled with shifting consumer priorities towards branded clothing products like denim jeans. In addition, consistent product launches and innovations by leading players in the denim jeans market including Levi Strauss & Co., VF Corp., the Gap, Inc., and others are implementing strategies such as expansion of their retail footprints in tier II and tier III cities to enlarge the customer base globally.

Moreover, the market is driven by increasing acceptance of business casuals for work purposes, which lead to newer growth opportunities worldwide. The increase in the women’s workforce has given ample growth opportunities for the denim jeans market, as these products are increasingly adopted by working females for workplaces and business meetings. Nowadays, the millennial and Gen-Z population have set priorities towards clothes that are suitable for different body types and denim jeans come in a wide array of sizes, finishes, colors, and designs. As, a result of this, the millennial generation is more likely to purchase denim jeans such as tapered fit, loose-fitting, curves, and bell-bottom jeans, which will likely drive the demand for such products.

COVID-19 has had an adverse effect on the worldwide denim jeans market. As a result of the lockdown, all companies were closed, with the exception of necessary services, disrupting the production and distribution of clothing products, and impacting clothes producers and merchants. The main market for denim jeans was lost when government bodies implemented lockdown measures to stop the spread of COVID-19 and sealed international borders, causing a global disruption in the clothing material trade supply. The COVID-19 outbreak has hampered export and import activity and restricted the movement of raw materials used in the production of denim jeans. However, the market is likely to eventually return to pre-pandemic levels, since sales of clothing and other lifestyle products have seen an uptick in sales and will generate more demand over the forecast period.

Based on sales channel, the offline channel is estimated to lead the segmental share over the coming years due to increasing customer preferences for in-store visits and try and test denim jeans according to their body shape and sizes. Also, the in-store assistance from salespersons towards appropriate fitment to different body types will assist the offline sales channel in its growth.

Based on end-user, men accounted for the highest share in 2020, accounting for about half of the global denim jeans market, and is expected to continue its dominance throughout the forecast period. This is owing to the fact that the world's most famous celebrities, athletes, and other artists are paying attention to men’s sports fashion and cooperating with some of the world's most famous denim pants labels, like Wrangler, Calvin Klein, H&M Hannes & Mauritz AB, and others.

North America is expected to have the largest market share in the coming years. It will maintain its leading position during the forecast period due to growth in retail sales revenue in the apparel market. Furthermore, Popular American clothing brands like Levi Strauss & Co., Wrangler, VF Corp., collaborate with influencers and sports personalities towards inspirational collections of denim jeans for both men and women to drive more sales.

The majority of denim jeans are expensive because they are created using high-quality raw materials and need a high level of manufacturing skills. This fact prevents many individuals from purchasing branded jeans because they perceive it as a waste of money. Many people consider purchasing a clothing item to enhance their looks but decide against it because they are concerned that it would increase their budgetary expenses. This is expected to be a constraint during the projected period.

Denim Jeans Market Report Highlights

  • The offline segment dominated the global market with the highest revenue share of 85.8% in 2022
  • This growth is due to the greater preference for in-store visits and trying and testing out different products that match according to body shapes and sizes
  • The men’s segment is expected to increase significantly during the forecast period owing to the fact that the world's most famous celebrities, athletes, and other artists are paying attention to men’s sports fashion and cooperating with some of the world's most famous denim pants labels, like Wrangler, Calvin Klein, H&M Hannes & Mauritz AB, and others
  • North America led the global market with the highest revenue share owing to the presence of a large number of players such as Levi Strauss & Co., Wrangler, VF Corp., US Polo Assn

Table of Contents

Chapter 1. Methodology and Scope
1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
1.3.1. Purchased Database
1.3.2. Internal Database
1.3.3. Secondary Sources & Third-Party Perspectives
1.3.4. Primary Research
1.4. Information Analysis
1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing
Chapter 2. Executive Summary
2.1. Market Outlook
2.2. End-user Outlook
2.3. Distribution Channel Outlook
2.4. Regional Outlook
2.5. Competition Outlook
Chapter 3. Denim Jeans Market Variables, Trends & Scope
3.1. Market Lineage Outlook
3.2. Industry Value Chain Analysis
3.2.1. Raw Material Outlook
3.2.2. Manufacturing and Technology Outlook
3.2.3. Profit Margin Analysis
3.3. Market Dynamics
3.3.1. Market Driver Analysis
3.3.2. Market Restraint Analysis
3.3.3. Market Opportunities
3.3.4. Market Challenges
3.4. Industry Analysis - Porter’s Five Forces Analysis
3.5. Market Entry Strategies
Chapter 4. Consumer Behavior Analysis
4.1. Demographics Analysis
4.2. Consumer Trends and Preferences
4.3. Factors Affecting Buying Decision
4.4. Consumer End-user Adoption
4.5. Key Observations & Findings
Chapter 5. Denim Jeans Market: End-user Estimates & Trend Analysis
5.1. End-user Movement Analysis & Market Share, 2022 & 2030
5.2. Men
5.2.1. Men denim jeans market estimates and forecast, 2017 - 2030 (USD Million)
5.3. Women
5.3.1. Women denim jeans market estimates and forecast, 2017 - 2030 (USD Million)
5.4. Children
5.4.1. Children denim jeans market estimates and forecast, 2017 - 2030 (USD Million)
Chapter 6. Denim Jeans Market: Distribution Channel Estimates & Trend Analysis
6.1. Distribution Channel Movement Analysis & Market Share, 2022 & 2030
6.2. Online
6.2.1. Denim jeans market estimates and forecast through online distribution channel, 2017 - 2030 (USD Million)
6.3. Offline
6.3.1. Denim jeans market estimates and forecast through offline distribution channel, 2017 - 2030 (USD Million)
Chapter 7. Denim Jeans Market: Regional Estimates & Trend Analysis
7.1. Regional Movement Analysis & Market Share, 2022 & 2030
7.2. North America
7.2.1. Market estimates and forecast, 2017 - 2030 (USD Million)
7.2.2. Market estimates and forecast, by end-user, 2017 - 2030 (USD Million)
7.2.3. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
7.2.4. U.S.
7.2.4.1. Market estimates and forecast, 2017 - 2030 (USD Million)
7.2.4.2. Market estimates and forecast, by end-user, 2017 - 2030 (USD Million)
7.2.4.3. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
7.2.5. Canada
7.2.5.1. Market estimates and forecast, 2017 - 2030 (USD Million)
7.2.5.2. Market estimates and forecast, by end-user, 2017 - 2030 (USD Million)
7.2.5.3. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
7.2.6. Mexico
7.2.6.1. Market estimates and forecast, 2017 - 2030 (USD Million)
7.2.6.2. Market estimates and forecast, by end-user, 2017 - 2030 (USD Million)
7.2.6.3. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
7.3. Europe
7.3.1. Market estimates and forecast, 2017 - 2030 (USD Million)
7.3.2. Market estimates and forecast, by end-user, 2017 - 2030 (USD Million)
7.3.3. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
7.3.4. U.K.
7.3.4.1. Market estimates and forecast, 2017 - 2030 (USD Million)
7.3.4.2. Market estimates and forecast, by end-user, 2017 - 2030 (USD Million)
7.3.4.3. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
7.3.5. Germany
7.3.5.1. Market estimates and forecast, 2017 - 2030 (USD Million)
7.3.5.2. Market estimates and forecast, by end-user, 2017 - 2030 (USD Million)
7.3.5.3. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
7.3.6. France
7.3.6.1. Market estimates and forecast, 2017 - 2030 (USD Million)
7.3.6.2. Market estimates and forecast, by end-user, 2017 - 2030 (USD Million)
7.3.6.3. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
7.3.7. Italy
7.3.7.1. Market estimates and forecast, 2017 - 2030 (USD Million)
7.3.7.2. Market estimates and forecast, by end-user, 2017 - 2030 (USD Million)
7.3.7.3. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
7.3.8. Spain
7.3.8.1. Market estimates and forecast, 2017 - 2030 (USD Million)
7.3.8.2. Market estimates and forecast, by end-user, 2017 - 2030 (USD Million)
7.3.8.3. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
7.4. Asia Pacific
7.4.1. Market estimates and forecast, 2017 - 2030 (USD Million)
7.4.2. Market estimates and forecast, by end-user, 2017 - 2030 (USD Million)
7.4.3. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
7.4.4. China
7.4.4.1. Market estimates and forecast, 2017 - 2030 (USD Million)
7.4.4.2. Market estimates and forecast, by end-user, 2017 - 2030 (USD Million)
7.4.4.3. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
7.4.5. India
7.4.5.1. Market estimates and forecast, 2017 - 2030 (USD Million)
7.4.5.2. Market estimates and forecast, by end-user, 2017 - 2030 (USD Million)
7.4.5.3. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
7.4.6. Japan
7.4.6.1. Market estimates and forecast, 2017 - 2030 (USD Million)
7.4.6.2. Market estimates and forecast, by end-user, 2017 - 2030 (USD Million)
7.4.6.3. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
7.4.7. South Korea
7.4.7.1. Market estimates and forecast, 2017 - 2030 (USD Million)
7.4.7.2. Market estimates and forecast, by end-user, 2017 - 2030 (USD Million)
7.4.7.3. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
7.4.8. Australia
7.4.8.1. Market estimates and forecast, 2017 - 2030 (USD Million)
7.4.8.2. Market estimates and forecast, by end-user, 2017 - 2030 (USD Million)
7.4.8.3. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
7.5. Central & South America
7.5.1. Market estimates and forecast, 2017 - 2030 (USD Million)
7.5.2. Market estimates and forecast, by end-user, 2017 - 2030 (USD Million)
7.5.3. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
7.5.4. Brazil
7.5.4.1. Market estimates and forecast, 2017 - 2030 (USD Million)
7.5.4.2. Market estimates and forecast, by end-user, 2017 - 2030 (USD Million)
7.5.4.3. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
7.6. Middle East & Africa
7.6.1. Market estimates and forecast, 2017 - 2030 (USD Million)
7.6.2. Market estimates and forecast, by end-user, 2017 - 2030 (USD Million)
7.6.3. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
7.6.4. South Africa
7.6.4.1. Market estimates and forecast, 2017 - 2030 (USD Million)
7.6.4.2. Market estimates and forecast, by end-user, 2017 - 2030 (USD Million)
7.6.4.3. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
Chapter 8. Competitive Analysis
8.1. Recent developments & impact analysis, by key market participants
8.2. Company Categorization
8.3. Participant’s Overview
8.4. Financial Performance
8.5. End-user Benchmarking
8.6. Company Market Share Analysis, 2022 (%)
8.7. Company Heat Map Analysis
8.8. Strategy Mapping
8.9. List of key companies analyzed in this section include:
8.9.1. Levi Strauss & Co.
8.9.2. VF Corp.
8.9.3. The Gap, Inc.
8.9.4. H&M Hennes & Mauritz AB
8.9.5. Kering S.A.
8.9.6. Pepe Jeans S.L.
8.9.7. PVH Corp.
8.9.8. Bestseller A/S
8.9.9. U.S. Polo Assn.
List of Tables
Table 1. Denim Jeans Market - Key Market Driver Analysis
Table 2. Denim Jeans Market - Key Market Restraint Analysis
Table 3. Denim jeans market estimates & forecast, by end-user (USD Million)
Table 4. Denim jeans market estimates & forecast, by end-user (USD Million)
Table 5. Denim jeans market estimates & forecast, by distribution channel (USD Million)
Table 6. U.S. macro-economic outlay
Table 7. Canada macro-economic outlay
Table 8. Mexico macro-economic outlay
Table 9. Germany macro-economic outlay
Table 10. U.K. macro-economic outlay
Table 11. France macro-economic outlay
Table 12. Italy macro-economic outlay
Table 13. Spain macro-economic outlay
Table 14. China macro-economic outlay
Table 15. India macro-economic outlay
Table 16. Japan macro-economic outlay
Table 17. Australia macro-economic outlay
Table 18. South Korea macro-economic outlay
Table 19. Brazil macro-economic outlay
Table 20. South Africa macro-economic outlay
Table 21. Recent developments & impact analysis, by key market participants
Table 22. Company market share, 2022
Table 23. Company heat map analysis
List of Figures
Figure 1. Denim jeans market segmentation
Figure 2. Information procurement
Figure 3. Primary research pattern
Figure 4. Primary research approaches
Figure 5. Primary research process
Figure 6. Market snapshot
Figure 7. Segment snapshot
Figure 8. Competitive landscape Snapshot
Figure 9. Global denim jeans market size, 2017 to 2030 (USD Million)
Figure 10. Denim jeans market: Value chain analysis
Figure 11. Denim jeans market: Profit - margin analysis
Figure 12. Denim jeans market: Dynamics
Figure 13. Denim jeans market: Porter’s five forces analysis
Figure 14. Factors influencing buying decisions for denim jeans
Figure 15. Denim jeans market, by end - user: Key takeaways
Figure 16. Denim jeans market, by end - user: Market share, 2022 & 2030
Figure 17. Men denim jeans market estimates & forecasts, 2017 - 2030 (USD Million)
Figure 18. Women denim jeans market estimates & forecasts, 2017 - 2030 (USD Million)
Figure 19. Children denim jeans market estimates & forecasts, 2017 - 2030 (USD Million)
Figure 20. Denim jeans market, by distribution channel: Key takeaways
Figure 21. Denim jeans market, by distribution channel: Market share, 2022 & 2030
Figure 22. Denim jeans market estimates & forecasts, through offline channel, 2017 - 2030 (USD Million)
Figure 23. Denim jeans market estimates & forecasts, through online channel, 2017 - 2030 (USD Million)
Figure 24. Denim jeans market revenue, by region, 2022 & 2030 (USD Million)
Figure 25. Regional marketplace: Key takeaways
Figure 26. North America denim jeans market estimates & forecast, 2017 - 2030 (USD Million)
Figure 27. U.S. denim jeans market estimates & forecast, 2017 - 2030 (USD Million)
Figure 28. Canada denim jeans market estimates & forecast, 2017 - 2030 (USD Million)
Figure 29. Mexico denim jeans market estimates & forecast, 2017 - 2030 (USD Million)
Figure 30. Europe denim jeans market estimates & forecast, 2017 - 2030 (USD Million)
Figure 31. Germany denim jeans market estimates & forecast, 2017 - 2030 (USD Million)
Figure 32. U.K. denim jeans market estimates & forecast, 2017 - 2030 (USD Million)
Figure 33. France denim jeans market estimates & forecast, 2017 - 2030 (USD Million)
Figure 34. Italy denim jeans market estimates & forecast, 2017 - 2030 (USD Million)
Figure 35. Spain denim jeans market estimates & forecast, 2017 - 2030 (USD Million)
Figure 36. Asia Pacific denim jeans market estimates & forecast, 2017 - 2030 (USD Million)
Figure 37. China denim jeans market estimates & forecast, 2017 - 2030 (USD Million)
Figure 38. India denim jeans market estimates & forecast, 2017 - 2030 (USD Million)
Figure 39. Japan denim jeans market estimates & forecast, 2017 - 2030 (USD Million)
Figure 40. South Korea denim jeans market estimates & forecast, 2017 - 2030 (USD Million)
Figure 41. Australia denim jeans market estimates & forecast, 2017 - 2030 (USD Million)
Figure 42. Middle East & Africa denim jeans market estimates & forecast, 2017 - 2030 (USD Million)
Figure 43. South Africa denim jeans market estimates & forecast, 2017 - 2030 (USD Million)
Figure 44. Central and South America denim jeans market estimates & forecast, 2017 - 2030 (USD Million)
Figure 45. Brazil denim jeans market estimates & forecast, 2017 - 2030 (USD Million)
Figure 46. Company market share analysis, 2022
Figure 47. Strategic framework of denim jeans market

Companies Mentioned

  • Levi Strauss & Co.
  • VF Corp.
  • The Gap, Inc.
  • H&M Hennes & Mauritz AB
  • Kering S.A.
  • Pepe Jeans S.L.
  • PVH Corp.
  • Bestseller A/S
  • U.S. Polo Assn.

Methodology

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Table Information