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Discount Events And Experiences Market By Service Type: Global Opportunity Analysis and Industry Forecast, 2021-2031

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    Report

  • 250 Pages
  • September 2022
  • Region: Global
  • Allied Market Research
  • ID: 5713111
The global discount events and experiences market size was valued at $77,374.5 million in 2021, and is estimated to reach $202,563.2 million by 2031, registering a CAGR of 7.6% from 2022 to 2031.

The global discount events and experiences market has witnessed a significant growth in the past few years owing to the rise in consumer expenditure of travelling and tourism, growing indulgence in recreational and leisure activities, rise in standards of living, growing demand for experiential products and services, rise in employment, rise in disposable income of the consumers, and rise in population of millennials across the globe. The demand for leisure, entertainment, adventure, and recreational activities is significantly higher in the developed regions like Europe and North America. The strong economic growth coupled with rise in employment levels and improving standards of living is a major driver behind the surge in demand for the discount events and experiences across the globe.

Improvement in economic condition and upsurge in disposable income are significant factors that propel the growth of the discount events and experiences market. After the 2009 economic crisis in Europe and China, the global economy has witnessed a standstill. However, strong recovery from the crisis resulted in strong economic growth, especially in developing economies, and has led to increase in disposable income among the middle-income groups, consequently adding to the middle-class population. In addition, disposable income of individuals in North America and Asia-Pacific has witnessed a significant increase, thus acting as a major driver for the discount events and experiences market. There has been a shift in consumer preferences and trends as medium- and high-income consumers in urban areas are shifting from essential products & services towards entertainment and better experience services, which is expected to have a significant and positive impact on the growth of the global discount events and experiences market.

According to the discount events and experiences market analysis, the market is segmented on the basis of service type and region. On the basis of service type, the market is segmented into driving, food and drink, spa and beauty, tour and travel, sports, sightseeing, theater and events, arts and crafts, and others. Region-wise, the discount events and experiences market is analyzed across North America (the U.S., Canada, and Mexico), Europe (Germany, France, UK, Italy, Spain, Russia, Netherlands, Sweden, Belgium, Denmark, Finland, Poland, and rest of Europe), Asia-Pacific (China, Japan, Australia, India, Singapore, Thailand, Malaysia, and rest of Asia-Pacific), and LAMEA (Brazil, Argentina, Saudi Arabia, South Africa, UAE, and rest of LAMEA).

Groupon, Inc., Eventbrite, Zoutons, GrabOn, Virgin Experience Days, Activity Superstore, Buyagift, Red Letter Days, GFM ClearComms, Anschutz Entertainment Group, CL Events, Clarion Events Ltd., DRPG Group, and Entertaining Asia are some of the leading players in the global discount events and experiences market.

Key Benefits For Stakeholders

  • This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the discount events and experiences market analysis from 2021 to 2031 to identify the prevailing discount events and experiences market opportunities.
  • The market research is offered along with information related to key drivers, restraints, and opportunities.
  • Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
  • In-depth analysis of the discount events and experiences market segmentation assists to determine the prevailing market opportunities.
  • Major countries in each region are mapped according to their revenue contribution to the global market.
  • Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
  • The report includes the analysis of the regional as well as global discount events and experiences market trends, key players, market segments, application areas, and market growth strategies.

Key Market Segments

By Service Type

  • Driving
  • Food and Drink
  • Spa and Beauty
  • Tour and Travel
  • Sports
  • Sightseeing
  • Theater and Events
  • Arts and Crafts
  • Others

By Region

  • North America
  • U.S.
  • Canada
  • Mexico
  • Europe
  • Germany
  • France
  • UK
  • Italy
  • Spain
  • Russia
  • Netherlands
  • Sweden
  • Belgium
  • Denmark
  • Finland
  • Poland
  • Rest of Europe
  • Asia-Pacific
  • China
  • Japan
  • Australia
  • India
  • Singapore
  • Thailand
  • Malaysia
  • Rest of Asia-Pacific
  • LAMEA
  • Brazil
  • Argentina
  • Saudi Arabia
  • South Africa
  • UAE
  • Rest of LAMEA

Key Market Players

  • Groupon, Inc.
  • Eventbrite, Inc.
  • Zoutons
  • GrabOn
  • virgin experience days
  • activity superstore
  • buyagift
  • red letter days
  • gfm clearcomms
  • ENTERTAINING ASIA
  • CL Events
  • vagaro inc
  • Clarion Events Limited
  • DRPG Group
  • ANSCHUTZ ENTERTAINMENT GROUP

 

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Table of Contents

CHAPTER 1: INTRODUCTION
1.1. Report description
1.2. Key market segments
1.3. Key benefits to the stakeholders
1.4. Research Methodology
1.4.1. Secondary research
1.4.2. Primary research
1.4.3. Analyst tools and models

CHAPTER 2: EXECUTIVE SUMMARY
2.1. Key findings of the study
2.2. CXO Perspective

CHAPTER 3: MARKET OVERVIEW
3.1. Market definition and scope
3.2. Key findings
3.2.1. Top investment pockets
3.3. Porter’s five forces analysis
3.4. Top player positioning
3.5. Market dynamics
3.5.1. Drivers
3.5.2. Restraints
3.5.3. Opportunities
3.6. COVID-19 Impact Analysis on the market
3.7. Market Share Analysis

CHAPTER 4: DISCOUNT EVENTS AND EXPERIENCES MARKET, BY SERVICE TYPE
4.1 Overview
4.1.1 Market size and forecast
4.2 Driving
4.2.1 Key market trends, growth factors and opportunities
4.2.2 Market size and forecast, by region
4.2.3 Market analysis by country
4.3 Food and Drink
4.3.1 Key market trends, growth factors and opportunities
4.3.2 Market size and forecast, by region
4.3.3 Market analysis by country
4.4 Spa and Beauty
4.4.1 Key market trends, growth factors and opportunities
4.4.2 Market size and forecast, by region
4.4.3 Market analysis by country
4.5 Tour and Travel
4.5.1 Key market trends, growth factors and opportunities
4.5.2 Market size and forecast, by region
4.5.3 Market analysis by country
4.6 Sports
4.6.1 Key market trends, growth factors and opportunities
4.6.2 Market size and forecast, by region
4.6.3 Market analysis by country
4.7 Sightseeing
4.7.1 Key market trends, growth factors and opportunities
4.7.2 Market size and forecast, by region
4.7.3 Market analysis by country
4.8 Theater and Events
4.8.1 Key market trends, growth factors and opportunities
4.8.2 Market size and forecast, by region
4.8.3 Market analysis by country
4.9 Arts and Crafts
4.9.1 Key market trends, growth factors and opportunities
4.9.2 Market size and forecast, by region
4.9.3 Market analysis by country
5.0 Others
5.0.1 Key market trends, growth factors and opportunities
5.0.2 Market size and forecast, by region
5.0.3 Market analysis by country

CHAPTER 5: DISCOUNT EVENTS AND EXPERIENCES MARKET, BY REGION
5.1 Overview
5.1.1 Market size and forecast
5.2 North America
5.2.1 Key trends and opportunities
5.2.2 North America Market size and forecast, by Service Type
5.2.3 North America Market size and forecast, by country
5.2.3.1 U.S.
5.2.3.1.1 Market size and forecast, by Service Type
5.2.3.2 Canada
5.2.3.2.1 Market size and forecast, by Service Type
5.2.3.3 Mexico
5.2.3.3.1 Market size and forecast, by Service Type
5.3 Europe
5.3.1 Key trends and opportunities
5.3.2 Europe Market size and forecast, by Service Type
5.3.3 Europe Market size and forecast, by country
5.3.3.1 Germany
5.3.3.1.1 Market size and forecast, by Service Type
5.3.3.2 France
5.3.3.2.1 Market size and forecast, by Service Type
5.3.3.3 UK
5.3.3.3.1 Market size and forecast, by Service Type
5.3.3.4 Italy
5.3.3.4.1 Market size and forecast, by Service Type
5.3.3.5 Spain
5.3.3.5.1 Market size and forecast, by Service Type
5.3.3.6 Russia
5.3.3.6.1 Market size and forecast, by Service Type
5.3.3.7 Netherlands
5.3.3.7.1 Market size and forecast, by Service Type
5.3.3.8 Sweden
5.3.3.8.1 Market size and forecast, by Service Type
5.3.3.9 Belgium
5.3.3.9.1 Market size and forecast, by Service Type
5.3.3.10 Denmark
5.3.3.10.1 Market size and forecast, by Service Type
5.3.3.11 Finland
5.3.3.11.1 Market size and forecast, by Service Type
5.3.3.12 Poland
5.3.3.12.1 Market size and forecast, by Service Type
5.3.3.13 Rest of Europe
5.3.3.13.1 Market size and forecast, by Service Type
5.4 Asia-Pacific
5.4.1 Key trends and opportunities
5.4.2 Asia-Pacific Market size and forecast, by Service Type
5.4.3 Asia-Pacific Market size and forecast, by country
5.4.3.1 China
5.4.3.1.1 Market size and forecast, by Service Type
5.4.3.2 Japan
5.4.3.2.1 Market size and forecast, by Service Type
5.4.3.3 Australia
5.4.3.3.1 Market size and forecast, by Service Type
5.4.3.4 India
5.4.3.4.1 Market size and forecast, by Service Type
5.4.3.5 Singapore
5.4.3.5.1 Market size and forecast, by Service Type
5.4.3.6 Thailand
5.4.3.6.1 Market size and forecast, by Service Type
5.4.3.7 Malaysia
5.4.3.7.1 Market size and forecast, by Service Type
5.4.3.8 Rest of Asia-Pacific
5.4.3.8.1 Market size and forecast, by Service Type
5.5 LAMEA
5.5.1 Key trends and opportunities
5.5.2 LAMEA Market size and forecast, by Service Type
5.5.3 LAMEA Market size and forecast, by country
5.5.3.1 Brazil
5.5.3.1.1 Market size and forecast, by Service Type
5.5.3.2 Argentina
5.5.3.2.1 Market size and forecast, by Service Type
5.5.3.3 Saudi Arabia
5.5.3.3.1 Market size and forecast, by Service Type
5.5.3.4 South Africa
5.5.3.4.1 Market size and forecast, by Service Type
5.5.3.5 UAE
5.5.3.5.1 Market size and forecast, by Service Type
5.5.3.6 Rest of LAMEA
5.5.3.6.1 Market size and forecast, by Service Type

CHAPTER 6: COMPANY LANDSCAPE
6.1. Introduction
6.2. Top winning strategies
6.3. Product Mapping of Top 10 Player
6.4. Competitive Dashboard
6.5. Competitive Heatmap
6.6. Key developments

CHAPTER 7: COMPANY PROFILES
7.1 Groupon, Inc.
7.1.1 Company overview
7.1.2 Company snapshot
7.1.3 Operating business segments
7.1.4 Product portfolio
7.1.5 Business performance
7.1.6 Key strategic moves and developments
7.2 Eventbrite, Inc.
7.2.1 Company overview
7.2.2 Company snapshot
7.2.3 Operating business segments
7.2.4 Product portfolio
7.2.5 Business performance
7.2.6 Key strategic moves and developments
7.3 Zoutons
7.3.1 Company overview
7.3.2 Company snapshot
7.3.3 Operating business segments
7.3.4 Product portfolio
7.3.5 Business performance
7.3.6 Key strategic moves and developments
7.4 GrabOn
7.4.1 Company overview
7.4.2 Company snapshot
7.4.3 Operating business segments
7.4.4 Product portfolio
7.4.5 Business performance
7.4.6 Key strategic moves and developments
7.5 virgin experience days
7.5.1 Company overview
7.5.2 Company snapshot
7.5.3 Operating business segments
7.5.4 Product portfolio
7.5.5 Business performance
7.5.6 Key strategic moves and developments
7.6 activity superstore
7.6.1 Company overview
7.6.2 Company snapshot
7.6.3 Operating business segments
7.6.4 Product portfolio
7.6.5 Business performance
7.6.6 Key strategic moves and developments
7.7 buyagift
7.7.1 Company overview
7.7.2 Company snapshot
7.7.3 Operating business segments
7.7.4 Product portfolio
7.7.5 Business performance
7.7.6 Key strategic moves and developments
7.8 red letter days
7.8.1 Company overview
7.8.2 Company snapshot
7.8.3 Operating business segments
7.8.4 Product portfolio
7.8.5 Business performance
7.8.6 Key strategic moves and developments
7.9 gfm clearcomms
7.9.1 Company overview
7.9.2 Company snapshot
7.9.3 Operating business segments
7.9.4 Product portfolio
7.9.5 Business performance
7.9.6 Key strategic moves and developments
7.10 ENTERTAINING ASIA
7.10.1 Company overview
7.10.2 Company snapshot
7.10.3 Operating business segments
7.10.4 Product portfolio
7.10.5 Business performance
7.10.6 Key strategic moves and developments
7.11 CL Events
7.11.1 Company overview
7.11.2 Company snapshot
7.11.3 Operating business segments
7.11.4 Product portfolio
7.11.5 Business performance
7.11.6 Key strategic moves and developments
7.12 vagaro inc
7.12.1 Company overview
7.12.2 Company snapshot
7.12.3 Operating business segments
7.12.4 Product portfolio
7.12.5 Business performance
7.12.6 Key strategic moves and developments
7.13 Clarion Events Limited
7.13.1 Company overview
7.13.2 Company snapshot
7.13.3 Operating business segments
7.13.4 Product portfolio
7.13.5 Business performance
7.13.6 Key strategic moves and developments
7.14 DRPG Group
7.14.1 Company overview
7.14.2 Company snapshot
7.14.3 Operating business segments
7.14.4 Product portfolio
7.14.5 Business performance
7.14.6 Key strategic moves and developments
7.15 ANSCHUTZ ENTERTAINMENT GROUP
7.15.1 Company overview
7.15.2 Company snapshot
7.15.3 Operating business segments
7.15.4 Product portfolio
7.15.5 Business performance
7.15.6 Key strategic moves and developments

List of Tables
Table 1. Global Discount Events and Experiences Market, by Service Type, 2021-2031 ($Million)
Table 2. Discount Events and Experiences Market Size, for Driving, by Region, 2021-2031 ($Million)
Table 3. Discount Events and Experiences Market for Driving, by Country, 2021-2031 ($Million)
Table 4. Discount Events and Experiences Market Size, for Food and Drink, by Region, 2021-2031 ($Million)
Table 5. Discount Events and Experiences Market for Food and Drink, by Country, 2021-2031 ($Million)
Table 6. Discount Events and Experiences Market Size, for Spa and Beauty, by Region, 2021-2031 ($Million)
Table 7. Discount Events and Experiences Market for Spa and Beauty, by Country, 2021-2031 ($Million)
Table 8. Discount Events and Experiences Market Size, for Tour and Travel, by Region, 2021-2031 ($Million)
Table 9. Discount Events and Experiences Market for Tour and Travel, by Country, 2021-2031 ($Million)
Table 10. Discount Events and Experiences Market Size, for Sports, by Region, 2021-2031 ($Million)
Table 11. Discount Events and Experiences Market for Sports, by Country, 2021-2031 ($Million)
Table 12. Discount Events and Experiences Market Size, for Sightseeing, by Region, 2021-2031 ($Million)
Table 13. Discount Events and Experiences Market for Sightseeing, by Country, 2021-2031 ($Million)
Table 14. Discount Events and Experiences Market Size, for Theater and Events, by Region, 2021-2031 ($Million)
Table 15. Discount Events and Experiences Market for Theater and Events, by Country, 2021-2031 ($Million)
Table 16. Discount Events and Experiences Market Size, for Arts and Crafts, by Region, 2021-2031 ($Million)
Table 17. Discount Events and Experiences Market for Arts and Crafts, by Country, 2021-2031 ($Million)
Table 18. Discount Events and Experiences Market Size, for Others, by Region, 2021-2031 ($Million)
Table 19. Discount Events and Experiences Market for Others, by Country, 2021-2031 ($Million)
Table 20. Discount Events and Experiences Market, by Region, 2021-2031 ($Million)
Table 21. North America Discount Events and Experiences Market, by Service Type, 2021-2031 ($Million)
Table 22. North America Discount Events and Experiences Market, by Country, 2021-2031 ($Million)
Table 23. U.S. Discount Events and Experiences Market, by Service Type, 2021-2031 ($Million)
Table 24. Canada Discount Events and Experiences Market, by Service Type, 2021-2031 ($Million)
Table 25. Mexico Discount Events and Experiences Market, by Service Type, 2021-2031 ($Million)
Table 26. Europe Discount Events and Experiences Market, by Service Type, 2021-2031 ($Million)
Table 27. Europe Discount Events and Experiences Market, by Country, 2021-2031 ($Million)
Table 28. Germany Discount Events and Experiences Market, by Service Type, 2021-2031 ($Million)
Table 29. France Discount Events and Experiences Market, by Service Type, 2021-2031 ($Million)
Table 30. UK Discount Events and Experiences Market, by Service Type, 2021-2031 ($Million)
Table 31. Italy Discount Events and Experiences Market, by Service Type, 2021-2031 ($Million)
Table 32. Spain Discount Events and Experiences Market, by Service Type, 2021-2031 ($Million)
Table 33. Russia Discount Events and Experiences Market, by Service Type, 2021-2031 ($Million)
Table 34. Netherlands Discount Events and Experiences Market, by Service Type, 2021-2031 ($Million)
Table 35. Sweden Discount Events and Experiences Market, by Service Type, 2021-2031 ($Million)
Table 36. Belgium Discount Events and Experiences Market, by Service Type, 2021-2031 ($Million)
Table 37. Denmark Discount Events and Experiences Market, by Service Type, 2021-2031 ($Million)
Table 38. Finland Discount Events and Experiences Market, by Service Type, 2021-2031 ($Million)
Table 39. Poland Discount Events and Experiences Market, by Service Type, 2021-2031 ($Million)
Table 40. Rest of Europe Discount Events and Experiences Market, by Service Type, 2021-2031 ($Million)
Table 41. Asia-Pacific Discount Events and Experiences Market, by Service Type, 2021-2031 ($Million)
Table 42. Asia-Pacific Discount Events and Experiences Market, by Country, 2021-2031 ($Million)
Table 43. China Discount Events and Experiences Market, by Service Type, 2021-2031 ($Million)
Table 44. Japan Discount Events and Experiences Market, by Service Type, 2021-2031 ($Million)
Table 45. Australia Discount Events and Experiences Market, by Service Type, 2021-2031 ($Million)
Table 46. India Discount Events and Experiences Market, by Service Type, 2021-2031 ($Million)
Table 47. Singapore Discount Events and Experiences Market, by Service Type, 2021-2031 ($Million)
Table 48. Thailand Discount Events and Experiences Market, by Service Type, 2021-2031 ($Million)
Table 49. Malaysia Discount Events and Experiences Market, by Service Type, 2021-2031 ($Million)
Table 50. Rest of Asia-Pacific Discount Events and Experiences Market, by Service Type, 2021-2031 ($Million)
Table 51. LAMEA Discount Events and Experiences Market, by Service Type, 2021-2031 ($Million)
Table 52. LAMEA Discount Events and Experiences Market, by Country, 2021-2031 ($Million)
Table 53. Brazil Discount Events and Experiences Market, by Service Type, 2021-2031 ($Million)
Table 54. Argentina Discount Events and Experiences Market, by Service Type, 2021-2031 ($Million)
Table 55. Saudi Arabia Discount Events and Experiences Market, by Service Type, 2021-2031 ($Million)
Table 56. South Africa Discount Events and Experiences Market, by Service Type, 2021-2031 ($Million)
Table 57. UAE Discount Events and Experiences Market, by Service Type, 2021-2031 ($Million)
Table 58. Rest of LAMEA Discount Events and Experiences Market, by Service Type, 2021-2031 ($Million)
Table 59. Groupon, Inc.: Company Snapshot
Table 60. Groupon, Inc.: Operating Segments
Table 61. Groupon, Inc.: Product Portfolio
Table 62. Groupon, Inc.: Net Sales
Table 63. Groupon, Inc.: Key Strategies
Table 64. Eventbrite, Inc.: Company Snapshot
Table 65. Eventbrite, Inc.: Operating Segments
Table 66. Eventbrite, Inc.: Product Portfolio
Table 67. Eventbrite, Inc.: Net Sales
Table 68. Eventbrite, Inc.: Key Strategies
Table 69. Zoutons: Company Snapshot
Table 70. Zoutons: Operating Segments
Table 71. Zoutons: Product Portfolio
Table 72. Zoutons: Net Sales
Table 73. Zoutons: Key Strategies
Table 74. Grabon: Company Snapshot
Table 75. Grabon: Operating Segments
Table 76. Grabon: Product Portfolio
Table 77. Grabon: Net Sales
Table 78. Grabon: Key Strategies
Table 79. Virgin Experience Days: Company Snapshot
Table 80. Virgin Experience Days: Operating Segments
Table 81. Virgin Experience Days: Product Portfolio
Table 82. Virgin Experience Days: Net Sales
Table 83. Virgin Experience Days: Key Strategies
Table 84. Activity Superstore: Company Snapshot
Table 85. Activity Superstore: Operating Segments
Table 86. Activity Superstore: Product Portfolio
Table 87. Activity Superstore: Net Sales
Table 88. Activity Superstore: Key Strategies
Table 89. Buyagift: Company Snapshot
Table 90. Buyagift: Operating Segments
Table 91. Buyagift: Product Portfolio
Table 92. Buyagift: Net Sales
Table 93. Buyagift: Key Strategies
Table 94. Red Letter Days: Company Snapshot
Table 95. Red Letter Days: Operating Segments
Table 96. Red Letter Days: Product Portfolio
Table 97. Red Letter Days: Net Sales
Table 98. Red Letter Days: Key Strategies
Table 99. Gfm Clearcomms: Company Snapshot
Table 100. Gfm Clearcomms: Operating Segments
Table 101. Gfm Clearcomms: Product Portfolio
Table 102. Gfm Clearcomms: Net Sales
Table 103. Gfm Clearcomms: Key Strategies
Table 104. Entertaining Asia: Company Snapshot
Table 105. Entertaining Asia: Operating Segments
Table 106. Entertaining Asia: Product Portfolio
Table 107. Entertaining Asia: Net Sales
Table 108. Entertaining Asia: Key Strategies
Table 109. Cl Events: Company Snapshot
Table 110. Cl Events: Operating Segments
Table 111. Cl Events: Product Portfolio
Table 112. Cl Events: Net Sales
Table 113. Cl Events: Key Strategies
Table 114. Vagaro Inc.: Company Snapshot
Table 115. Vagaro Inc.: Operating Segments
Table 116. Vagaro Inc.: Product Portfolio
Table 117. Vagaro Inc.: Net Sales
Table 118. Vagaro Inc.: Key Strategies
Table 119. Clarion Events Limited: Company Snapshot
Table 120. Clarion Events Limited: Operating Segments
Table 121. Clarion Events Limited: Product Portfolio
Table 122. Clarion Events Limited: Net Sales
Table 123. Clarion Events Limited: Key Strategies
Table 124. Drpg Group: Company Snapshot
Table 125. Drpg Group: Operating Segments
Table 126. Drpg Group: Product Portfolio
Table 127. Drpg Group: Net Sales
Table 128. Drpg Group: Key Strategies
Table 129. Anschutz Entertainment Group: Company Snapshot
Table 130. Anschutz Entertainment Group: Operating Segments
Table 131. Anschutz Entertainment Group: Product Portfolio
Table 132. Anschutz Entertainment Group: Net Sales
Table 133. Anschutz Entertainment Group: Key Strategies

List of Figures
Figure 1. Discount Events and Experiences Market Segmentation
Figure 2. Discount Events and Experiences Market, 2021-2031
Figure 3. Discount Events and Experiences Market, 2021-2031
Figure 4. Top Investment Pockets, by Region
Figure 5. Porter Five-1
Figure 6. Porter Five-2
Figure 7. Porter Five-3
Figure 8. Porter Five-4
Figure 9. Porter Five-5
Figure 10. Top Player Positioning
Figure 11. Discount Events and Experiences Mark.:Drivers, Restraints and Opportunities
Figure 12. Market Share Analysis
Figure 13. Discount Events and Experiences Market, By Service Type, 2021(%)
Figure 14. Comparative Share Analysis of Driving Discount Events and Experiences Market, 2021-2031(%)
Figure 15. Comparative Share Analysis of Food and Drink Discount Events and Experiences Market, 2021-2031(%)
Figure 16. Comparative Share Analysis of Spa and Beauty Discount Events and Experiences Market, 2021-2031(%)
Figure 17. Comparative Share Analysis of Tour and Travel Discount Events and Experiences Market, 2021-2031(%)
Figure 18. Comparative Share Analysis of Sports Discount Events and Experiences Market, 2021-2031(%)
Figure 19. Comparative Share Analysis of Sightseeing Discount Events and Experiences Market, 2021-2031(%)
Figure 20. Comparative Share Analysis of Theater and Events Discount Events and Experiences Market, 2021-2031(%)
Figure 21. Comparative Share Analysis of Arts and Crafts Discount Events and Experiences Market, 2021-2031(%)
Figure 22. Comparative Share Analysis of Others Discount Events and Experiences Market, 2021-2031(%)
Figure 23. Discount Events and Experiences Market by Region, 2021
Figure 24. U.S. Discount Events and Experiences Market, 2021-2031($Million)
Figure 25. Canada Discount Events and Experiences Market, 2021-2031($Million)
Figure 26. Mexico Discount Events and Experiences Market, 2021-2031($Million)
Figure 27. Germany Discount Events and Experiences Market, 2021-2031($Million)
Figure 28. France Discount Events and Experiences Market, 2021-2031($Million)
Figure 29. Uk Discount Events and Experiences Market, 2021-2031($Million)
Figure 30. Italy Discount Events and Experiences Market, 2021-2031($Million)
Figure 31. Spain Discount Events and Experiences Market, 2021-2031($Million)
Figure 32. Russia Discount Events and Experiences Market, 2021-2031($Million)
Figure 33. Netherlands Discount Events and Experiences Market, 2021-2031($Million)
Figure 34. Sweden Discount Events and Experiences Market, 2021-2031($Million)
Figure 35. Belgium Discount Events and Experiences Market, 2021-2031($Million)
Figure 36. Denmark Discount Events and Experiences Market, 2021-2031($Million)
Figure 37. Finland Discount Events and Experiences Market, 2021-2031($Million)
Figure 38. Poland Discount Events and Experiences Market, 2021-2031($Million)
Figure 39. Rest of Europe Discount Events and Experiences Market, 2021-2031($Million)
Figure 40. China Discount Events and Experiences Market, 2021-2031($Million)
Figure 41. Japan Discount Events and Experiences Market, 2021-2031($Million)
Figure 42. Australia Discount Events and Experiences Market, 2021-2031($Million)
Figure 43. India Discount Events and Experiences Market, 2021-2031($Million)
Figure 44. Singapore Discount Events and Experiences Market, 2021-2031($Million)
Figure 45. Thailand Discount Events and Experiences Market, 2021-2031($Million)
Figure 46. Malaysia Discount Events and Experiences Market, 2021-2031($Million)
Figure 47. Rest of Asia-Pacific Discount Events and Experiences Market, 2021-2031($Million)
Figure 48. Brazil Discount Events and Experiences Market, 2021-2031($Million)
Figure 49. Argentina Discount Events and Experiences Market, 2021-2031($Million)
Figure 50. Saudi Arabia Discount Events and Experiences Market, 2021-2031($Million)
Figure 51. South Africa Discount Events and Experiences Market, 2021-2031($Million)
Figure 52. Uae Discount Events and Experiences Market, 2021-2031($Million)
Figure 53. Rest of LAMEA Discount Events and Experiences Market, 2021-2031($Million)
Figure 54. Top Winning Strategies, by Year
Figure 55. Top Winning Strategies, by Development
Figure 56. Top Winning Strategies, by Company
Figure 57. Product Mapping of Top 10 Players
Figure 58. Competitive Dashboard
Figure 59. Competitive Heatmap of Top 10 Key Players
Figure 60. Groupon, Inc.: Net Sales, ($Million)
Figure 61. Eventbrite, Inc.: Net Sales, ($Million)
Figure 62. Zouton.: Net Sales, ($Million)
Figure 63. Grabo.: Net Sales, ($Million)
Figure 64. Virgin Experience Day.: Net Sales, ($Million)
Figure 65. Activity Superstor.: Net Sales, ($Million)
Figure 66. Buyagif.: Net Sales, ($Million)
Figure 67. Red Letter Day.: Net Sales, ($Million)
Figure 68. Gfm Clearcomm.: Net Sales, ($Million)
Figure 69. Entertaining Asi.: Net Sales, ($Million)
Figure 70. Cl Event.: Net Sales, ($Million)
Figure 71. Vagaro In.: Net Sales, ($Million)
Figure 72. Clarion Events Limite.: Net Sales, ($Million)
Figure 73. Drpg Grou.: Net Sales, ($Million)
Figure 74. Anschutz Entertainment Grou.: Net Sales, ($Million)

Executive Summary

According to the report, “Discount Events And Experiences Market," the discount events and experiences market size was valued at $77.4 billion in 2021, and is estimated to reach $202.6 billion by 2031, growing at a CAGR of 7.6% from 2022 to 2031.

Various companies such as Groupon, Inc., Eventbrite, Zoutons, GrabOn, Virgin Experience Days, Activity Superstore, Buyagift, and Red Letter Days are engaged in providing different types of experiences to the consumers, such as luxurious car driving, sporting and musical events, art and crafts, dinning in exotic restaurants, and luxury spas at a very convenient and discounted pricing. The surging desire among consumers to indulge in various experiences according to their interests and easy availability of these services through the various online ticketing platforms are major factors significantly driving the growth of the global discount events and experiences market.

The rise in adoption of digital technologies and increasing penetration of internet is expected to play a crucial role in the growth of the discount events and experiences market in the near future. According to the International Telecommunication Union (ITU), around 4.9 billion people had access to the internet at the end of 2021, globally. Majority of the internet users had access to the internet through their smartphones and this number is expected to surge significantly. The proliferation of digital technologies and rise in adoption of various online and social media platforms have resulted in democratization of information, which is a significant factor, playing a crucial role in the discount events ad experiences market growth.

The outbreak of the COVID-19 pandemic resulted in a huge decline in the discount events and experiences market demand in 2020. The lockdown measures adopted by the government to curb the spread of disease has led to the closure of tourists destinations, spas, theaters, fitness centers, and all public places. People were forced to stay at their homes for extended period. Travelling restrictions and stay at home orders significantly harmed the revenues and hampered the discount events and experiences market growth in 2020.

Advancements such as online booking, phone calls, emails, and video conferences have made communication and transactions significantly cost-effective and easy in real time. Apart from the change in approach and purpose in events and experiences management; technology has been a key turning point in the evolutionary process of event and experiences management. In addition, digital evolution has introduced various creative ways to reach a wide customer base for events. Smartphones, desktop apps, and mobile apps have made events efficient and manageable. It has helped people get all tasks organized, managed, and executed without losing much time and efforts. Furthermore, the rise in penetration of social media and various online ticket booking platforms that offer events and experiences to the consumers at discounted prices through coupons and codes is expected to boost the growth of the global discount events and experiences market during the forecast period.

According to the discount events and experiences market analysis, the market is segmented based on the service type and region. By service type, the market is segmented into driving, food and drink, spa and beauty, tour and travel, sports, sightseeing, theater and events, arts and crafts, and others. Region-wise, the discount events and experiences market is analyzed across North America (the U.S., Canada, and Mexico), Europe (Germany, France, UK, Italy, Spain, Russia, Netherlands, Sweden, Belgium, Denmark, Finland, Poland, and rest of Europe), Asia-Pacific (China, Japan, Australia, India, Singapore, Thailand, Malaysia, and rest of Asia-Pacific), and LAMEA (Brazil, Argentina, Saudi Arabia, South Africa, UAE, and rest of LAMEA).

As per the discount events and experiences market trends, by service type, the tour and travel segment dominated the market, accounting for 22.7% of the discount events and experiences market share in 2021. The significant demand for the tours and travels among the people, rise in disposable income, and rise in desire for exploring new places among the millennials are some of the major drivers of the tour and travel segment.

Region-wise, Europe dominated the global market in 2021, garnering a market share of 36.9%, followed by North America with 29.8% and Asia-Pacific with 28.0%. Asia-Pacific is estimated to be the fastest-growing market during the forecast period, owing to the upsurge in the frequency various exhibitions, concerts, and sports events.

The rise in participation of European population in various sports, physical activities, and other recreational activities has significantly fostered the growth of the discount events and experiences market in the past few years. According to the Eurostat, in 2019, around 44% of the European Union population participated in sports, physical, and recreational activities at least once a week. Furthermore, the rise in trend of online ticket bookings for events and experiences in Europe is playing a crucial role in the growth of the market. The surging adoption of internet, rise in usage of social media, developments in the tourism industry, increasing inclination of population towards exotic and unique experiences, and higher personal disposable income of the consumers are the major factors that has led to the dominance of Europe in the discount events and experiences market. Moreover, the rise in interests of the people towards sports is expected to boost the growth of the sports segment in the European discount events and experiences market in the forthcoming future.

Groupon, Inc., Eventbrite, Zoutons, GrabOn, Virgin Experience Days, Activity Superstore, Buyagift, Red Letter Days, GFM ClearComms, Anschutz Entertainment Group, CL Events, Clarion Events Ltd., DRPG Group, and Entertaining Asia are some of the leading players in the global discount events and experiences industry. These market players are constantly engaged in various developmental strategies such as partnerships, acquisitions & mergers, agreement, and joint ventures to gain competitive edge over others and exploit the prevailing discount events and experiences market opportunities.

Companies Mentioned

  • Groupon, Inc.
  • Eventbrite, Inc.
  • Zoutons
  • GrabOn
  • virgin experience days
  • activity superstore
  • buyagift
  • red letter days
  • gfm clearcomms
  • ENTERTAINING ASIA
  • CL Events
  • vagaro inc
  • Clarion Events Limited
  • DRPG Group
  • ANSCHUTZ ENTERTAINMENT GROUP

Methodology

The analyst offers exhaustive research and analysis based on a wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics, and regional intelligence. The in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. The primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions.

They are also in professional corporate relations with various companies that allow them greater flexibility for reaching out to industry participants and commentators for interviews and discussions.

They also refer to a broad array of industry sources for their secondary research, which typically include; however, not limited to:

  • Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
  • Scientific and technical writings for product information and related preemptions
  • Regional government and statistical databases for macro analysis
  • Authentic news articles and other related releases for market evaluation
  • Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecast

Furthermore, the accuracy of the data will be analyzed and validated by conducting additional primaries with various industry experts and KOLs. They also provide robust post-sales support to clients.

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